Bower - External Flash - Black

Capture crisp images with this Bower SFD728S external flash that is compatible with select Sony digital cameras and features a 270° swivel, bounce and zoom head to help you find an optimal position. The lightweight design enables easy portability.
Price Match Guarantee

Best Buy is dedicated to always offering the best value to our customers. We will match the price, at the time of purchase, on a Price Match Guarantee product if you find the same item at a lower price at a Designated Major Online Retailer or at a local retail competitor's store.

Here's how:
  • If you find a qualifying lower price online, call 1-888-BEST BUY and direct a customer service agent to the web site with the lower price, or when visiting a Best Buy store, one of our employees will assist you.
  • On qualifying products, Best Buy will then verify the current price to complete the price match.

Exclusions apply including, but not limited to, items sold by Marketplace vendors, Competitors' service prices, special daily or hourly sales, and items for sale Thanksgiving Day through the Monday after Thanksgiving. See the list of Designated Major Online Retailers and full details.

Free Shipping on Orders $35 and Up

No minimum for My Best Buy® Elite and Elite Plus members. Minimum purchase of $35 on eligible products required. Excludes select digital items, scheduled delivery items and items displaying "In Store Only" message.Learn more

Cardholder Offers

    What's Included

    • Bower External Flash
    • Owner's manual

    Product Features

    From our expanded online assortment; not available in all Best Buy stores

    Compatible with select Sony digital cameras

    Including A100, A200, A230, A290, A300, A330, A350, A380, A390, A450, A500, A550, A560, A700, A850, A900, SLT-A33 and SLT-A55 models.

    External flash

    Provides high-power illumination for digital photography and videography.

    28-85mm zoom coverage

    For crisp, clear photos.

    270° swivel, bounce and zoom head

    Enables flexible positioning.

    Lightweight design

    Weighs just 8 oz. for simple portability.

    Customized Sony Alpha/Minolta Maxxum mount

    For easy attachment to your camera.


    Requires 4 AA batteries (not included).

    Product images, including color, may differ from actual product appearance.