Innovation & Achievement in Photography
From cutting-edge, mirrorless innovative models, to fashion-conscious point-and-shoot compacts, to instant cameras there's a Fujifilm camera to satisfy every kind of photographer.
FUJIFILM X-SERIES CAMERAS
The Definition of Pure Photography
The Fujifilm X-Series puts the power of professional photography in the palm of anyone's hand. With self-contained or interchangeable-lens bodies, the X-Series camera delivers photography in its purest form.Watch to learn more ›
FUJIFILM FINEPIX CAMERAS
Go Deeper, Higher and Further Than Ever Before
Waterproof. Shockproof. Freezeproof. Dustproof. Push the limits of your life's greatest adventures. FinePix ultimate performance digital cameras can capture video, and can access Wi-Fi for easy connectivity and sharing.Watch to learn more ›
FUJIFILM INSTAX INSTANT CAMERAS
For When Life Happens Instantly
Fujifilm Instax instant cameras help you chronicle your life with wonderful, one-of-a-kind photos that you can watch develop. They’re perfect for sharing life’s moments as they happen. Share an original with Instax.Watch to learn more ›
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