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Rochelle Jordan is proudly stepping into her diva era. To those in the know, the Los Angeles-based British-Canadian singer and songwriter has long been an underground force coaxing together the mutually flirtatious scenes of daring alt-R&B and heart-pumping electronic music. With her longtime creative director/producer KLSH, she's cultivated a singular marriage of sound - mixing soulful sensuality, house bump, DnB wildness, hip-hop swagger, and pure experimentalism - that's spread not only through certain circles, but also to the mainstream. At the same time that her gauzy 2014 single InchLowkeyInch was going viral in 2023 - racking up 21 million streams on Spotify alone - she was in the studio cooking with tastemaking beatsmiths like KAYTRANADA and Sango, quietly preparing to melt dance floors and headphones alike. Now, as the timelines merge, Jordan is approaching success with the sparkle of a brand new star and the stance of someone who's earned everything she has. Her new musical chapter aims to carry forward the magic that fans feel in her coquettish vocals and bold soundscapes even as she reaches deeper into her pop bag. The fact that her first single of 2025, the darkly dazzling InchCrave,Inch was produced by Chicago house legend Terry Hunter (Janet Jackson, Mariah Carey, Beyoncé) speaks volumes to this exact moment in Jordan's ascendent trajectory. InchMy goal when I first started making music was to bring back something that I felt had started to fade away for me,Inch says Jordan. InchThat certain essence or sound that would give me butterflies in my stomach when I'd listen to music - it would unleash some kind of chemical that would make me feel happy and excitable and curious, something that would make my soul shine. My number one goal is always How do I give people that feeling when they listen to my music?Inch Jordan grew up in Toronto raised by British-
