OLED HDR
Elevate your entertainment with more clarity in every pixel, and see every moment come to life in your favorite shows and movies. Reveal hidden details with bold brights and inky blacks in each scene. The NQ4 AI Gen2 processor analyzes each scene and dynamically enhances brightness to achieve deeper contrast, revealing hidden details for cinematic, immersive viewing experience. In HDR10+ content, each scene is dynamically tone-mapped to optimize contrast and enhance HDR performance.
NQ4 AI Gen2 Processor
The intelligent engine behind every stunning moment on the screen. Using 20 neural networks and advanced AI,¹ every scene is analyzed and enhanced for clarity, texture and contrast to deliver beautifully refined 4K picture quality - even from lower-resolution content. It also optimizes audio so dialogue is clearer and sound feels fuller and more balanced. The result is effortless viewing that looks sharper, sounds richer and feels unmistakably premium.
Premium Gaming Pack
Dive into next-level gaming with smooth, tear-free graphics and real-time responsiveness. Level up your gameplay with Motion Xcelerator 120Hz, NVIDIA G-SYNC or AMD FreeSync Premium for low latency.²
4K AI Upscaling
Advanced AI processing seamlessly upscales your favorite shows, movies and games up to 4K, delivering incredible clarity, sharp visuals and smooth picture quality. No matter what you're watching, experience every scene with stunning detail and brilliance.³
Pantone® Validated
Enjoy remarkably accurate color and skin tones, validated by Pantone® experts. As the experts on color fidelity, Pantone certifies the accurate expression of colors and skin tone, so what you see on screen looks true-to-life — whether it's the pale blue of the sky, the reds and yellows of a fall day, or a rush of people walking along a crowded city street.
Color Booster Pro
Dive into a world of breathtaking color. With cutting-edge AI technology,⁴ every scene is analyzed in real time to enhance hues and enrich vibrancy. Whether it’s the subtle tones of a sunset or the bold colors of a sports game, experience a richer, more dynamic viewing experience that brings your content to life.
AI Sound Controller
Ever struggle to hear dialogue over loud soundtracks? Or perhaps you find announcers voices annoying during a broadcast? The AI Sound Controller lets you take control of your audio experience. You can independently adjust the volume of voices, music, and sound effects, and even mute that distracting announcer. This technology adapts in real time to deliver sound tailored to your preferences, ensuring you enjoy your entertainment without interruption.⁵
Object Tracking Sound Lite and Dolby Atmos
Feel like you're in the middle of the action. Audio moves in sync with the objects on screen and comes from every corner of the TV. With Dolby Atmos and a virtual top channel, the sound envelops you, delivering room-filling, multidimensional audio that enhances every story.
Active Voice Amplifier Pro and Adaptive Sound Pro
Catch every word and enjoy vivid, balanced audio in your content. Our AI processor⁴ identifies different sounds—like dialogue, background music or ambient noise—and optimizes them based on your room acoustics and the type of content you’re watching. Watch your shows and movies with AIpowered dynamic sound and crystal-clear dialogue.
Endless Free Content / One UI Tizen
Dive into endless entertainment with 2,700+ free streaming options, including 750+ subscription free channels on Samsung TV Plus — all with just an internet connection. Stay updated with live news, enjoy blockbuster movies or explore kids' shows and international hits. Plus, with 7 years of automatic OS updates, your TV stays fast, secure and fully up to date for endless entertainment.⁶
