True RGB, the future of color
Powered by a newly evolved Backlight Master Drive, Sony's True RGB drives three-color LEDs independently for unprecedented color volume, precise color gradation, and a significantly wider viewing angle.
A new era of uncompromising color accuracy
Sony unites the color range of our flagship OLED with the high brightness of a Mini LED. This breakthrough enables a new level of color volume and the ability to render even more accurate colors.
See the hidden depths like never before
From the brightest peak to the darkest shade, Sony's True RGB faithfully reproduces even the finest tonal details. It brings the full depth of the story vividly to life on screen.
Color, faithfully reproduced
Sony's True RGB sensing function detects LED operating efficiency in real time and optimizes brightness accordingly, so the TV consistently reproduces the color tones of the input video with high fidelity.
Same stunning picture, any seat
With X-Wide Angle Pro, color and contrast stay vivid and natural from the side as well as the front, giving the whole room a true cinema view.
Watch uninterrupted, even in daylight
From morning light to evening glare, Immersive Black Screen Pro keeps the picture clear. Reflections are minimized by a unique screen treatment, letting you stay absorbed in the film without distraction, whatever the time of day.
Smarter picture in real time
The XR Processor uses AI scene recognition to optimize color, contrast, and clarity in every frame for lifelike realism.
Make everything you watch look closer to 4K
XR Clear Image AI restores lost detail and reduces noise for a clearer, more natural image.
Contrast intensified. Depth amplified
XR Contrast Booster precisely balances light across the screen, adjusting brightness for higher peaks in glare and deeper blacks in shadow.
Even fast-moving action stays smooth, bright and clear
XR Motion Clarity analyzes movement across several frames and precisely synchronizes the backlight with on-screen motion so you see clear, bright images, however fast the action.
My Cinema presets. Tailored to the moment
Choose from cinema-optimized picture and sound presets designed for various viewing environments. These presets adjust your TV for the best movie-watching experience with just a single step.
Cinema-like surround sound, in harmony with the picture
Feel like you're in the cinema. Acoustic Multi-Audio+ with Beam Tweeter at the top delivers cinematic surround sound. Every sound comes from exactly the right place.
From stereo to expansive 3D surround, wider and clearer
Ordinary sound becomes extraordinary. With our evolved 3D Surround Upscaling including proprietary virtualizer, stereo expands into wider, more precise 3D audio, crisper, clearer, and more immersive than ever.
Crystal clear voice. With AI technology
No more muffled voices. Our Voice Zoom 3 recognizes human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear.
Easily expand your cinema: Direct TV connection
Add just what you want, subwoofer, rear speakers, or both, directly to your BRAVIA TV for ideal cinema sound. Enjoy stronger bass, greater impact, and a wider surround field, transforming movies into a bigger, more cinematic experience.
Control your BRAVIA Theater effortlessly
Easily control features such as sound field and volume using just the TV remote. With an integrated UI, soundbar sound settings automatically appear on the BRAVIA Quick Settings menu.
Touch and control from your headphones
Control your BRAVIA TV with a tap. Play, pause, skip, or adjust the volume directly from your connected Bluetooth headphones.
Movies included with your TV in premium picture quality
Access Sony Pictures Core with Pure Stream and the largest IMAX® Enhanced collection included with BRAVIA.
Bring cinematic standards home
Our TV supports the rigorous standards of Dolby Vision, Dolby Atmos, IMAX Enhanced, and DTS:X for an unbelievably atmospheric and immersive viewing experience.
Authentic picture. From the studio to your screen
Sony's Studio Calibrated modes deliver pictures that stay faithful from studio to screen, across your favorite streaming platforms.
Find what to watch faster with Gemini on Google TV
Just ask Gemini to get personalized recommendations and browse movies and shows from all your apps in one place.
Compatible with Apple AirPlay 2
Stream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.
