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Apple Trade-Up Event

Get the Apple devices you love at a lower price with qualifying trade-in

You can apply the value of your trade-in to the purchase of your new Apple device of the same product family. Or you can bring your old device to a Best Buy store and trade it in for a Best Buy Gift Card. Your old tech will either be refurbished and given a second life or recycled responsibly.

Membership offers

My Best Buy Plus, My Best Buy Total

As a My Best Buy Plus™ or My Best Buy Total™ member get an extra 10% trade-in value on a qualifying Apple device.*

Apple Care Plus

Total members get up to 2 years of AppleCare+ protection included on most new Apple purchases.*

My Best Buy Total

Total members get free basic data transfer, either remote or in store, while an active member.*

MacBook

Save up to $950 on a new MacBook with qualifying MacBook trade-in*

Common devices

Estimated trade-in value*

MacBook Pro (M4)

$950

MacBook Air (M4)

$550
  1. Estimate the trade-in value of your old device.
  2. Shop for a MacBook.
  3. After completing your trade-in, your confirmed value will be refunded to your original payment method.

Or you can bring your old device to a Best Buy store for trade-in.

iPad

iPad

Save up to $750 on a new iPad with qualifying iPad trade-in*

Common devices

Estimated trade-in value*

iPad Pro 13" (M4)

$750

iPad Air 13" (M3)

$500
  1. Estimate the trade-in value of your old device.
  2. Shop for an iPad.
  3. After completing your trade-in, your confirmed value will be refunded to your original payment method.

Or you can bring your old device to a Best Buy store for trade-in.

Apple Watch

Apple Watch

Save up to $250 on a new Apple Watch with qualifying Apple Watch trade-in*

Common devices

Estimated trade-in value*

Apple Watch Ultra 2

$250

Apple Watch Series 10

$150

Apple Watch SE (2nd gen.)

$40
  1. Estimate the trade-in value of your old device.
  2. Shop for an Apple Watch.
  3. After completing your trade-in, your confirmed value will be refunded to your original payment method.

Or you can bring your old device to a Best Buy store for trade-in.

Mac desktops

Save up to $400 on a new Mac with qualifying Mac trade-in*

Common devices

Estimated trade-in value*

Mac Studio (M3 Ultra)

$400

iMac (M2)

$80
  1. Estimate the trade-in value of your old device.
  2. Shop for a Mac.
  3. After completing your trade-in, your confirmed value will be refunded to your original payment method.

Or you can bring your old device to a Best Buy store for trade-in.

iPhone unlocked

iPhone

Save up to $300 on a new iPhone unlocked with qualifying iPhone trade-in*

Common devices

Estimated trade-in value*

iPhone 15 Pro Max

$300

iPhone 15 Pro

$275
  1. Estimate the trade-in value of your old device.
  2. Shop for an iPhone unlocked.
  3. After completing your trade-in, your confirmed value will be refunded to your original payment method.

Or you can bring your old device to a Best Buy store for trade-in.

iPhone 17 Pro

iPhone

Save up to $1,100 on a new iPhone 17 Pro with qualified activation and trade-in

when you trade in and activate select iPhone models with Verizon or AT&T.* Carrier offers are excluded from the additional Membership 10% trade-in offer.

  1. Shop for an iPhone 17 Pro or iPhone 17 Pro Max from Verizon or AT&T trade-in offer pages.
  2. Follow the offer steps on that page.

Total members get up to 2 years of AppleCare+ protection included on most new Apple purchases and free basic data transfer, either remote or in store, while an active member.*

Choose your financing option

on storewide purchases totaling $299 and up.

on your first day of purchases when approved for the My Best Buy® Credit Card.

Best Buy Trade-In

Best Buy Trade-In program

You can also bring your old device to a Best Buy store for trade-in.

Learn more about Best Buy Trade-In.

Disclosures

Extra 10% trade-in value:

*Offer valid through 8/9/26. Must be a My Best Buy Plus or My Best Buy Total member. 10% extra value compared to regular trade-in value. Online purchase excludes open-box items.

Trade-in offer:

*Not all products are eligible for trade-in. Not available in all locations and some stores may have additional limitations. Trade-in values may vary and are subject to change at any time. Trade-in credit cannot be applied to refurbished and open-box purchases. Condition, documentation and accessories may affect value. Payment is by Best Buy Gift Card. For online purchases with a trade-in transaction, gift card is applied as a trade-in credit after receipt and verification of trade-in device. Excludes devices that are cracked, water-damaged or that lack power. You are responsible for removing any data from your product and unpairing your device before providing the product for evaluation. You will be required to agree to the terms and conditions. Best Buy reserves the right to refuse any trade-in or to limit quantities for any reason. No rainchecks. Tax is applied based on the full retail value. See a Blue Shirt or BestBuy.com/TradeIn for details.

Up to 2 years of AppleCare+ details:

*Product protection applies only to purchases from Best Buy®. Excludes Marketplace Products. Terms and conditions apply. The complete Terms and Conditions for Best Buy Protection and AppleCare+ can be found at BestBuy.com/ServicesTermsConditions under the “Protection” tab. Canceling your membership will cancel any remaining months of protection plan(s). Best Buy Product Protection, Inc. is the Obligor and Administrator of the Coverage under Best Buy Protection Plans. The company obligated under AppleCare+ in the United States is AppleCare Service Company, Inc., an Arizona corporation and wholly owned subsidiary of Apple Inc., doing business in Texas as Apple CSC Inc. Service fees apply to Coverage under AppleCare+ and Best Buy Protection. Claim limits apply to Best Buy Protection.

Data transfer details:

*This service does not include network device setup or managing file names or tags. If you need to back up or transfer more than 9.4GB to DVD, you'll also need to purchase an add-on service to handle the extra data. Talk to your Geek Squad Agent for pricing and further details. Please note that in-store data transfer is a drop-off service, so it will not be performed while you wait. A Geek Squad Agent will provide an estimated pickup date when you drop off your devices.

MacBook trade-in offer details:

*When you trade in an eligible MacBook, save up to $950. The $950 value is based on the trade-in of a MacBook Pro 14" (M4 Pro) 24GB RAM and 512GB SSD or newer.

iPad trade-in offer details:

*When you trade in an eligible iPad, save up to $750. The $750 value is based on the trade-in of 13-inch iPad Pro (M4 chip) Wi-Fi 512GB with OLED in silver.

Apple Watch trade-in offer details:

*When you trade in an eligible Apple Watch, save up to $250. The $250 value is based on the trade-in of an Apple Watch Ultra 2 (GPS + cellular) 49mm or newer.

Apple Watch Ultra 3, Apple Watch Series 11, and Apple Watch SE 3 require iPhone 11 or later with iOS 26 or later.

Mac desktops trade-in offer details:

*When you trade in an eligible Mac, save up to $400. The $400 value is based on the trade-in of a Mac Studio (M3 Ultra) 96GB Memory and 1TB SSD or newer.

iPhone unlocked trade-in offer details:

*When you trade in an eligible iPhone, save up to $300. The $300 value is based on the trade-in of an iPhone 15 Pro Max 256GB or newer.

Verizon iPhone 17 Pro/Pro Max offer:

*Device must be active on customers account for 60 days prior to trade in. Maximum discount will not exceed the lower of either the device cost or the maximum credit you are eligible for under this offer. Savings are deducted off the full total price of the phone and are reflected in either instant savings or in vendor bill credits, both of which will result in reduced monthly payments for the term of the agreement on your carrier account. Sign in to your My Verizon account to submit your trade-in request within 14 days of activating your new phone. Trade-in credits will be applied over 36 months, starting within 1–2 cycles and ending when balance is paid or line is terminated or transferred. Total trade-in credits for new or upgrade customers is up to $830 (iPhone 17 Pro or iPhone 17 Pro Max) with an Unlimited Ultimate plan or Unlimited Plus plan, and qualified trade-in of a tier one Apple, Samsung, Google or Motorola device. Savings may not be combinable with other credits, discounts and offers. Maximum savings listed may not be available for all phones and/or from all carriers. Trade-in phone must be unlocked, deactivated and all personal data deleted before trade-in. If you have an iPhone, you must turn off Find My iPhone. Most trade-in conditions are accepted except: damaged battery (hot, swollen, leaking), unidentifiable device model, activation lock turned on, or if phone is on lost/stolen list. Current customers must own trade-in phone. Not compatible with other trade-in offers. Trade-in value may vary by trade-in phone or activation. Trade-in phone must be shipped back within 30 days of activation via the shipping materials mailed to the customer. If the trade-in phone isn’t received, is a different phone than what was expected or does not meet qualifications, the monthly credits may be reduced or not applied. Carriers, devices and coverage (including 5G) not available in all markets. Requires credit approval, wireless service plan, qualifying phone and an installment billing agreement for the carrier’s required term. $0 down for well-qualified customers. For all others, down payment and other restrictions may apply. Monthly phone payments for a term (20–36 months subject to carrier) at retail price. 0% APR. Sales tax (on total price) may be due at purchase. If you cancel wireless service, remaining balance on phone becomes due. If you activate a new voice line then disconnects an existing voice line on their account within 45 days of activation, the customer will no longer be eligible for the promotion and credits will cease/not be applied. Restocking fee and other charges may apply. Number of financed devices per account limitations may apply. Subject to carrier terms and conditions. Terms subject to change. Excludes prepaid and unlocked phones.

AT&T iPhone 17 Pro/Pro Max offer:

*Offers vary by device. Available in select locations. Offer and requirements subject to change at any time and without notice. Discounts: Up to $1,100 off iPhone 17 Pro and iPhone 17 Pro Max after 36 monthly bill credits w/ trade-in of an eligible smartphone w/ min. trade-in value of $290 or more. Req’s activation on AT&T Extra 2.0 plan or higher (starting at $80/mo. plus taxes and fees before discounts for a single line). Other offers avail. based on device, plan, and trade-in combo. Not all plans qualify. Purchase Requirements: Requires 0% APR 36-mo. installment plan w/ monthly pmts of up to $55.56, based on the eligible device purchased. $0 down is avail. for well-qualified customers; others may req. a down payment. Tax on full retail price due at sale. Activation/upgrade fee: $35/line. Credits: Applied over installment term, starting w/in 3 bills. If the wireless plan on the purchased device is lowered during the installment term, credits may stop or be reduced to the max avail. for the lower plan, if eligible. Canceling wireless svc stops credits and the remaining device balance is due. Trade-In Process: The trade-in device must not be on an existing installment plan and must be completed within 30 days from the start of the new installment. See tradein.att.com for terms and to check eligibility. Purchase, financing, and other limits and restr’s apply.

Subject to Consumer Service Agreement (att.com/csa) and credit approval. Returns: within 14 days. Restocking fee: up to $55. Service terms, pricing, and restrictions may be modified or terminated at any time without notice.

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