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iPhone 8 and iPhone 8 Plus

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Upgrade to the Apple iPhone 8

The New Apple iPhone 8

The Apple iPhone 8 is a new generation of iPhone. Updated features include a new design, improved camera, and the A11 Bionic chip with four efficiency cores and two performance cores for fast performance. But there's even more to love inside the new iPhone 8.

New iPhone 8 Design

The amazing iPhone 8 has an all-new, all-glass design that gives it a different look and feel when compared to previous iPhone models. Paired with a color-matched, aerospace-grade aluminum band, the iPhone 8 resists water and dust. Worried about accidental drops and bumps? Add extra protection and style with an iPhone 8 case.

The durable glass back also enables the iPhone 8 to be charged wirelessly. Just set it on a wireless phone charger or pad and easily power up your iPhone 8 without cords. And if you want the total Apple wireless experience, get some AirPods for cord-free listening with your music, podcasts and more. Or add an Apple Watch Series 3, the latest watch from Apple with models that enable cellular connections so your contacts and music are always with you.

Retina HD Display with True Tone

The impressive display on the iPhone 8 makes your photos and videos look incredible. True Tone technology automatically adjusts the white balance to match the light around you for a better viewing experience in all kinds of environments.

iPhone AR

iPhone 8 is one of Apple's first phones to feature mind-blowing AR (Augmented Reality) functionality. Augmented Reality overlays computer-generated images on top of the real world that make games and photos come to life. Combined with the improved camera, display and new iOS, AR games and apps offer fantastically immersive and fluid experiences that go far beyond the screen. Immerse yourself even more with a VR headset.