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Difference is the technology. Your $12 straightener uses ceramic coated plates, whereas our Dyson product uses state of the art plates made by NASA.... This technology allows your hair to flow smoothly through the plates, creating no damage or pull with the right amount of heat and neons within the plates coat your hair with nutrients for vibrate shiny hair.
Sorry, there was a problem. Please try again later.it is expensive but its a very nice straightener, with one pass my hair was straight ,soft and no burnt smell. I honestly love it. Heats up very quick and best part its wireless!!!
Sorry, there was a problem. Please try again later.Marketing gimmick to cash in big bucks, there are absolutely no justification to charge $499 for a hair straighten that doesn't have scientific proof to improve anything, or at least not physically able to see the difference between your $12 ceramic plate hair straightener and this $499 "Nasa" (come on, cut it out already..) hair straightener. They are trying to sell it to people who want "the best" and they know there's a group willing to pay for this.
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