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Customer Ratings & Reviews

Customer reviews

Rating 4.8 out of 5 stars with 12235 reviews

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Rating by feature

  • Value

    Rating 4.5 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers find value in the Apple TV 4K 32GB's ease of use, excellent picture quality, and 4K streaming capabilities. Many appreciate the intuitive interface and smooth performance, praising it as a great streaming device. However, some users express concerns regarding the remote's quality and the product's price point. A few also mention storage limitations as a potential drawback.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 67 Showing 1,321-1,340 of 12,235 reviews
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Apple strikes again!!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall this is the bentley of streaming devices, not a big fan of the remote, but the quality of the picture on my tv is priceless!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    What can I say, Apple is Apple!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have had previous versions, and this just keeps getting better! With Amazon Prime Video now available as an app, this HAS to be the best set top box out there. Picture quality is exceptional and there is no lag or issues with the streaming at 4K (though i have 200mbps). I heard if your internet speed isn't high enough, it downscales to 1080P. Your current speed is definitely a consideration to get the most out of this. Honestly, the previous 1080P version is pretty darn good too. The gaming feature isn't that big a deal to me, but it does appear to have a great format for games (reminds me of the Wii).

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Best platform for streaming

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this thing wish the remote was more substantial but it works picture quality is insane would recommend to any with high speed internet

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Whats not to love.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I now have one on every TV in the house. This is my third one and they just keep getting better. Picture quality and ease of use are outstanding.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Streaming

    Rated 5 out of 5 stars

    Great streaming device for all needs.

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this new Apple TV. Handles all my streaming needs all in one place and works perfectly in my entertainment setup.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    good for iphone users.

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    great apple tv for those in the apple world/ecosystem. not the best value, but great quality, and it comes with a a year free of apple tv movies and shows. the best streamer for non smart TVs, and easier to use than android smart TVs. have someone help set you up.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    great streaming device

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this device. I am pleased with how easy this is to use and how well it works with my tv. Excellent video and connection to my iPhone.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to use, if you have an iPhone even easier! Lost the remote so it’s the best thing to be able to use my phone without a hassle!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote

    Rated 4 out of 5 stars

    Problem with remote control

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I still like the first generation Apple TV I bought than this one because am still figuring how to operate this new Apple TV remote control.Picture quality is excellent but I still don’t like the remote control

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Always loved Apple

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my 4th Apple TV product. We bought the new Samsung q series TV and quickly found that the Apple TV “app” preinstalled into the Samsung smart tv is not the same as connecting an Apple TV to your tv. So we bought this 4th one to make our life easier for mirroring and streaming and tapping into our apps on Apple TV. The other Apple TV is in our mstr bedroom. The kids have the other two in their own apartments.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Interface

    Rated 5 out of 5 stars

    Great for today's streaming needs.

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was purchased to replace an older model. It was very easy to hook up and the new interface is amazing. It was a great replacement.

    I would recommend this to a friend
  • Pros mentioned:
    4k, Ease of use

    Rated 4 out of 5 stars

    If you like Apple products these are great

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to setup and easy to use. 4k streams look more like blu ray quality compared to to 4k discs. Some streaming apps that are available on mobile devices are not available on Apple TV. Compared to Rocky these are a bit expensive but mostly trouble free and easy to use.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Doesn't get better

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    You really can't do any better than this. Thing works and looks amazing.. very intuitive and the siri remote is so helpful. I could never use anything else

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Apple 4k

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my apple streamer it was easy to set up its easy to get to the different apps. It also very clear viewing.

    I would recommend this to a friend
  • Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Best Streaming Device

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best streaming device on market, especially if you have any Apple products. I have a smart TV, but trust Apple with my information and viewing history way more than I do my smart TV manufacturer, that's why I own this Apple device. I love being able to Airplay anything and everything to my tv. Remote can be a little sensitive at times, but you're able to adjust that in the menu. Love that you can use an iPhone to calibrate all the colors to your tv with this as well.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Very Pleased

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It certainly cost more than my roku, and it certainly had a bit of learning curve for me to learn how to make the controller do exactly what i wanted....BUT it was worth it! It buying my new apple tv i knew that i would be able to have the apple tv plus app for free for a year, and thus deduct that total from the cost. I also am very much an apple fan, liked knowing that i could use my iPad or iPhone as a remote also..... the picture is wonderful, it allows me to access all the apps i wish, just has left me very pleased with the product.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Apple TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It is very easy to use. The remote can be a bit confusing but after a few uses, you will get the hang of it.

    I would recommend this to a friend
  • Pros mentioned:
    4k
    Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Love it (bought to replace old unit)

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After my older model went out I got the newest version. Although I don't like the remote as well everything else great as usual. The 4K is awesome!

    I would recommend this to a friend
  • Cons mentioned:
    Remote

    Rated 5 out of 5 stars

    Great Product

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We have 5 Apple TVs and enjoy them all. We only use Apple TV - no more cable box. I highly recommend this product.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Interface

    Rated 5 out of 5 stars

    Great Product! Pair this with a Stream Service

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    You’ll be on your way to cord cutting in no time...great UI....even my wife(who is not tech savvy) and 6 year old son find it easy to use.

    I would recommend this to a friend
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