Customer Ratings & Reviews

Easy to install and use. Make sure you connect to your wi-fi and select auto update. Streaming is seamless (obviously dependent upon your wi-fi network). I would highly recommend this product.

still trying to get used to a new TV system. Apple remote is very sensitive, the lightest touch sends me to a different screen & no idea where I am! Will take time & patience

Absolutely love using this! It's very user friendly, has a gorgeous interface, and it was easy to setup with my MacBook Air and my iPhone. I also setup my parents' iPhones with great ease. Highly recommend!

When using Apple TV 4K picture quality is amazing along with significantly more apps especially gaming apps and because you can buy it in a 64 gig version it allows you to save your data right to the Apple TV

Bought the Apple TV because i could stream 4K content. Also we own many apple products and love how easy it is to use them. Navigating through the apps is a breeze. Love everything about the Apple TV.

Having kids we needed a newer AppleTV to support Disney+. While it was available on our SmartTV I wanted to keep everything streamlined though our home setup. With the new AppleTV we now have one app once again for all our streaming services and it's made life simple once more. I dont like the limitations Apple sometimes forces on people but what are you gonna do? The interface is more modern and easy to use. We also have a Harmony remote which we program to make life simpler. It turns on all our devices and sets them in the correct input at the press of a button. Very happy to have simplified what can sometimes be cumbersome with home theater (receivers etc).

I love my Apple TV. The interface is easy to use and the setup is soooo simple. If you have an iphone, you just put your phone next to the TV and like magic, it sets up the Apple TV.

Great performance! Remember to charge up the remote once you start using. Even though my Samsung TV has smart TV capabilities, the Apple TV is so much easier to use!

I purchased this Apple TV to replace my 2nd gen. It's fast and intuitive and features the app store that makes it so easy to get what you want instead of hoping an update will include your favorite app!

If you can afford the premium price tag the Apple TV is amazing. Especially for Apple people. Great picture. Speedy. Easy to use. Intuitive. Worthwhile investment!

Excellent streaming system!! Highly recommend to everyone.

The 4K picture quality from this is amazing. I use it with my 4K Samsung Tv and the picture is stunning. The remote is great and everything is easy to set up and use. Recommend!

This Apple TV truly delivers 4K movies, TV shows and apps.

Love the Apple TV... easy to use and capable of so much in terms of content. Disney+, Apple TV, Sonos Speakers and 4K TV are must haves to fully appreciate the viewing experience.

Love love love my Apple TV! It gives me access to all of the streaming channels I enjoy. It was so easy to set up. I didn’t even have to read the instructions.

It’s Apple, so one must expect the high price tag. But the quality I have come to expect from their products is there. The interface is simple and easy to use, yet feels very refined. Similar devices from other manufacturers are certainly less expensive, but their UIs are usually clunky and/or irritating. Overall, this is very much like the current 1080p device, but in 4K. The one big upgrade I love is the raised lip around the menu button on the remote. This makes it A LOT easier to tell you’re holding it correctly. On the old one, the tactile symmetry meant one would often hold the remote backwards without realizing it.

Replaced my second generation Apple TV. You can tell the increased performance with the updated unit. Everything is smoother. Picture quality on 4K content is amazing. The remote on this unit feels more solid.

since HBO max and Peacock weren't on Roku, we started thinking about getting the Apple TV. What sold us was that we can easily cast from our apple phones/pads to the apply tv box and thereby to the tv/sound system. Nice! No more arguments. wohoo! Got it from best buy since it was available same-day while amazon showed 3 days before it would be delivered. The main drawback so far is the remote has a touchy touchpad on the end to use to get through the on-screen menus. we have encountered several "oops" selections when just moving the goofy remote. Other than that, we (I) love this almost as much as our Roku.

Gave this as a present. They loved it. Easy to use. 4K content is awesome with their 4K tv. The newer remote with lightning cable connector makes charging the remote a breeze.

It’s 4k UHD! Amazing! Works flawlessly with my Vizio P75