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Customer Ratings & Reviews

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The regular price is $249.00

Customer reviews

Rating 4.8 out of 5 stars with 4180 reviews

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Rating by feature

  • Battery Life

    Rating 4.5 out of 5 stars

  • Durability

    Rating 4.8 out of 5 stars

  • Comfort

    Rating 4.8 out of 5 stars

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98%would recommend to a friend

Customers are saying

Customers appreciate the Apple Watch SE 2nd Generation for its affordability, user-friendly interface, and stylish design. Many find it to be a great value for the price, praising its convenience and ease of use. The fitness tracking capabilities and various color options are also well-received. However, some customers have concerns about the battery life, with some reporting that it lasts less than a day and a half. Others have mentioned durability issues and a small band size.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 4,180 reviews
  • Pros mentioned:
    Fitness tracking

    Rated 5 out of 5 stars

    Comprehensive Review

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Apple Watch SE (2nd Generation) is a fantastic entry point into the world of Apple's smartwatches. It's a device that offers a comprehensive range of features, making it a worthy upgrade from a Fitbit or any other fitness tracker. The Apple Watch SE is a stripped-down version of the more expensive models, but it doesn't skimp on the essentials. It offers all the functions of the other models, except for cellular connectivity. This means you can't make calls or send texts without your iPhone nearby, but for many users, this won't be a deal-breaker. The design of the Apple Watch SE is sleek and modern, with a size that fits perfectly on a medium-sized wrist. It's comfortable to wear throughout the day, and the screen is bright and easy to read. The watch also comes with a variety of customizable watch faces, so you can personalize it to match your style. One of the standout features of the Apple Watch SE is its fitness tracking capabilities. It can monitor your heart rate, track your workouts, and even remind you to stand up if you've been sitting for too long. It's a step up from a Fitbit, offering a more comprehensive and integrated fitness experience. The Apple Watch SE also integrates seamlessly with your iPhone, allowing you to receive notifications, control your music, and even use Apple Pay right from your wrist. It's incredibly convenient and makes everyday tasks just a little bit easier. The battery life on the Apple Watch SE is also impressive. It can easily last a full day on a single charge, and it charges quickly, so you won't be left without your watch for long. After using the Apple Watch SE, I've definitely been bitten by the Apple Watch bug. It's a fantastic piece of technology that offers a lot of value for its price. I'm now eager to upgrade to the newest model to see what additional features it offers. In conclusion, the Apple Watch SE (2nd Generation) is a great introduction to the Apple Watch series. It offers a wide range of features, has a comfortable and stylish design, and provides a comprehensive fitness tracking experience. It's a great piece of technology that I would highly recommend to anyone looking to upgrade their fitness tracker or dive into the world of smartwatches.

    I would recommend this to a friend
  • Pros mentioned:
    Fitness tracking
    Cons mentioned:
    Battery life

    Rated 5 out of 5 stars

    LOVE!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    LOVE this watch! I had a fitbit before, and that was good - but wow, what a difference between the fitbit and apple! First, I love the fact that I can see everything so clearly - even in bright sunshine, which was my biggest gripe with Fitbit. Second, I love the fact that I can choose the watch face - I currently have about 8 rotating photos of my kitties and it brings a smile to my face every time I look at my watch! Third - I really like the interface on keeping track of the health info, which is the reason why I originally switched from my omega to a smart watch. Fourth - I love being able to wear it in the pool! Fifth - it's great how it shows upcoming meetings! Finally - something I didn't think I would care about - it's really nice having it synced with me iPhone! Only thing I wish were different is that the battery life would last longer. I like being able to wear it to bed so I get the sleep data. So my work around is I've set an alarm to remind me to charge my watch at 8:30 every night. That way I go to bed with it fully charged.

    I would recommend this to a friend
  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Apple Watch SE 2 (In Silver)

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I received this watch as birthday gift from my son, who know that I kept checking my wrist! But my older generation Apple Watch gave out just a few weeks before my birthday! I love it of course! It does everything you need it to do. I don’t bother to get one with cellular, it’s just not something that I find to be a necessity… but the watch is great especially when you have to set many alarms, to keep up with taking medications at a specific times, obviously it does much more then that as we know! But I like that Apple came back with a cheaper version, I’ll spend the money on a pro or pro max, bc it’s a computer in my hand! But this is perfect for my needs… just make sure that your phone isn’t too far and you won’t have any trouble. So far anyone I’ve spoken to has been able to hear me nice and clear. They can’t tell I’m on my watch. My son had it delivered, & I believe he said it arrived the next day… so you can’t beat that! I do wish that apple would give longer cords, as well as charging bricks. The way they used to- I mean hey- I’m all about recycling! But when you’re paying good money for something, they really should give you the necessities. That’s driven me nuts since they stopped. But that’s not specific to this item. I definitely give it 5 stars- the product as well as the service from Best Buy- and of course my son gets 10! Bc he’s my son! Thanks for a great deal Best Buy! I couldn’t be happier! Of course I’ve already purchased several cute bands for it!! As well as protectors for the face! Love it!

    I would recommend this to a friend
  • Pros mentioned:
    Fitness tracking

    Rated 5 out of 5 stars

    Apple Watch SE 2nd Generation

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic purchase! I have never been someone who likes to wear watches but this fitness watch is unlike no other. It is light and chic. The versatility allows you to dress up or dress down the watch. I love being able to read/send text messages. The microphone is clear so phone calls can be made. Furthermore, the theatre mode option is a great feature that also helps to preserve the battery life of the watch. I wish I would purchased this sooner because now I feel lost without my Apple Watch. The added fitness benefits of being able to track workouts and close out fitness rings have improved my health significantly!

    I would recommend this to a friend
  • Pros mentioned:
    Easy to use, Fitness tracking

    Rated 5 out of 5 stars

    Apple Watch Review

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love the Apple Watch. This is my first time purchasing an Apple Watch and I was surprised at how easy it was to use. It’s really nice that it can track calories along with heart rate and it’s a good alternative to using my phone at work as well. Thinking about purchasing another one for my partner. Overall really enjoyable to use especially with the Fitness app.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Price

    Rated 5 out of 5 stars

    I watch

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love the color the size is a perfect size for me this watch is what I was looking for the price beets it all it works great

    I would recommend this to a friend
  • Cons mentioned:
    Battery life

    Rated 5 out of 5 stars

    Great watch!

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this watch and cannot live without it. It helps me remember things, and when I'm not wearing it, I need to remember to check my messages. I recommend it. I can customize the screen, check the weather, and do other things quickly. The only con is that it needs to be charged every other day

    I would recommend this to a friend
  • Pros mentioned:
    Easy to use, Fitness tracking

    Rated 5 out of 5 stars

    Love my Apple Watch !

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love love my new Apple Watch ! It’s so easy to set up and a very good investment if you are a person who can’t have a phone in your work area ! I love being able to red my messages and make phone calls with having my phone on hand alll I have to do is say “hey siri”and it done. This is my very first Apple Watch and it’s the best thing that happened too me . I even found a cute band. I also love being able to track my fitness throughout the day

    I would recommend this to a friend
  • Cons mentioned:
    Battery life

    Rated 5 out of 5 stars

    First Apple Watch

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I'm absolutely loving my Apple Watch SE, and it's my first experience with a smartwatch. After years of being on the fence about them, this has been a pleasant surprise. I hardly go anywhere without it now. It's interesting how personal preferences play a role – for me, the lack of an always-on display is actually a pro, as I'm trying to reduce screen time in my life. The discreet black surface that lights up only when I need it is perfect for me. I've heard people raving about the always-on display (AOD), but personally, I have this crazy theory that it drains the battery faster, so I'm fine without it. If you're not after advanced health monitoring, the Apple Watch SE 2 is a solid choice in 2023. I'm truly amazed by this watch – it makes me feel like James Bond when I'm talking to it and replying to messages. In fact, I was so impressed that I convinced my friend to get one, and he's already ordered it. Apple Watches are simply amazing!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Can’t live without this!

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Can’t live without this thing!! Such a great and reliable product, I wear it everyday even if I hardly meet my goals :’) Don’t even know it’s there which I love. Would recommend!! only “complaint” is the bezel is pretty thick making the screen smaller than it could be and battery like after a couple years with it has deteriorated. It’s held up well cosmetically and still looks great because of use of screen protectors & well cared for. Love being able to customize watch bands too.

    I would recommend this to a friend
  • Pros mentioned:
    Price
    Cons mentioned:
    Battery life

    Rated 5 out of 5 stars

    Happy customer

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the first Apple Watch I own. I had it delivered to my house and it arrived as promised on a timely manner. I am very happy with it. It was very easy to set it up. The price was great for me . I do wish the battery would last longer between charges but I do realize a lot of function are running.

    I would recommend this to a friend
  • Pros mentioned:
    Fitness tracking

    Rated 5 out of 5 stars

    The best watch ever!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely thrilled with the Apple Watch SE purchase from Best Buy! It's been a game-changer for my wife, who has simply fallen in love with it. Not only is it sleek and stylish, it seamlessly fits into her active lifestyle, keeping her updated and connected without missing a beat. The myriad of health-tracking features it offers has been a standout aspect, inspiring her to meet daily fitness goals. The ease of use and battery life are commendable, making this smartwatch a winning choice. Safe to say, it's worth every penny!

    I would recommend this to a friend
  • Cons mentioned:
    Battery life

    Rated 5 out of 5 stars

    Would recommend!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    As a nursing student, this is one of the best investments I have made. It helps me in my clinicals, work, and during workouts and just small regular tasks. I don’t have to carry my phone everywhere in the house and it’s made my life a lot simpler in many ways. A huge plus that it’s waterproof too so I don’t have to worry about taking it off when washing my hands. If you don’t need the oxygen monitor, the SE model is perfect for everyday use. The only thing I would say is that I thought the battery would last longer, but with the constant heart rate monitor, the watch needs to be charged almost daily (or every 1-2 days). But it can be turned off to save battery. I haven’t tried that so I’m not sure how much battery it really saves, but I’m sure you’d be able to charge it a lot less frequently than me. I recommend this to anyone who works in healthcare!!

    I would recommend this to a friend
  • Cons mentioned:
    Battery life

    Rated 5 out of 5 stars

    More than I expected!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Totally worth it. Convenience: I can use the wallet, even without my iphone along. Quick email/text check saves me opening phone or computer. Healthwise: I had not anticipated how interesting it would be to have a running heart rate monitor. It pings me to stand up and move every so often. I was annoyed at first, but thought better of it and now I DO stand up. Screen stays dark until you wake it - which I prefer, but you may not. Have to pony up more $$$ I think to have one where screen is always on. Bottom line - I bought it for convenience, but think it will help me maintain/improve my health, too. (Have not used it long enough to speak to durability.)

    I would recommend this to a friend
  • Pros mentioned:
    Fitness tracking, Price

    Rated 5 out of 5 stars

    Good price

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This Apple Watch is the best it tracks your health and its not to expensive as other watches it does the same-thing as the other one's but this one is a better price . It fits perfect.

    I would recommend this to a friend
  • Pros mentioned:
    Color
    Cons mentioned:
    Battery life

    Rated 5 out of 5 stars

    SE 2nd gen watch

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Package delivered safely and arrived within the timeline given. I like the color. The device is working as expected! The battery life is okay, i have to charge it once, daily.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Probably The Best Apple Watch For 85% Of Us!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this for my wife as a Christmas gift. She had been wanting a Smart Watch for a long time. She got a iPhone 14 Pro Max for her birthday so I knew when I got her one I would go with the Apple Watch... The question however was which one? I highly recommend that you educate yourself on the different versions of the Apple Watch that are offered. There are slight differences between the SE (Gen 1), SE (Gen 2), Series 8, Max etc. The key is finding the ones that checks all the boxes (or most of them) at the price point you are willing to spend. The biggest features the SE Gen 2 lacks vs the Series 8 is 1. No AOD (Always on Display) 2. No EKG or SpO2 sensors (More extensive health monitoring) 3. Lesser Display (This thing still has an amazing display in its own right though!) 4. No IP6X This is a great watch to start out with and also a great watch in general if you are willing to sacrifice the AOD and additional health sensors. Pros: - Easy to put on band - Display - Colorway - Fast Charging - Comfort - Battery Life (My wife tends to get a day and a half charge on average. This could possibly be stretched by further customizing the alerts you receive.) Cons: - Charger (Make sure it is sitting on it just right there has been a time or two that it was magnetized but not charging. Ensuring you see the icon popup will take the guessing away though!)

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Tiffany's Sleek Apple iWatch 2.0

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    As a female I wanted a Apple-I-watch but did not particularly like how bulky it appeared. Thus the children's size watch bought here is perfect, I love it and it has really changed my life, bringing me into the 21st century. I have my watch face decorated with Minnie my favorite cartoon, the watchband is comfortable yet sleek and the heart rate monitor and activity and mediation applications on my watch are a life changer. I am more healthy and aware of my health and activity/movement, also I am on top of my blood pressure and having the ability to easily, expedidoustly and conveniently have access to these tools literally on my wrist, is a blessing. Being an attorney and constantly being on the go, it is great to be included in the world at my whim.

    I would recommend this to a friend
  • Pros mentioned:
    Fitness tracking

    Rated 5 out of 5 stars

    Apple Watch keeps me accountable

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my Apple Watch. I've had several smart watches and this is the only one I can count on. I bought it for a health challenge and now I don't think I could function on a daily basis without it. I'm taking better care of myself by tracking steps, exercise, movement and steps. I love that I can take calls, text, listen to music etc. Super glad I took the challenge and purchased it

    I would recommend this to a friend
  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Worth the buy!!!!!!

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This watch is exactly what I was looking for. Has all the features I was looking for in a watch. Very light weight and sleek. Holds a charge for about 2 days( I use mine for work outs mostly) charges really fast too. I went with the black one so more watch bands matches and so it goes with all my outfits too.

    I would recommend this to a friend