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Customer Ratings & Reviews

Your price for this item is $254.99
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The comparable value price is $299.00

Customer reviews

Rating 4.7 out of 5 stars with 355 reviews

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Rating by feature

  • Value

    Rating 4.7 out of 5 stars

  • Quality

    Rating 4.8 out of 5 stars

  • Ease of Use

    Rating 4.7 out of 5 stars

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97%would recommend to a friend

Customers are saying

Customers are impressed with the Watch SE 2nd Generation's overall performance, ease of use, and battery life. Many appreciate its sleek design and the convenient size options, finding it comfortable to wear. Positive feedback also highlights the useful features, including fitness tracking and GPS capabilities. The price point is frequently cited as a significant advantage.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 4 Showing 61-80 of 355 reviews
  • Pros mentioned:
    Ease of use, Size

    Rated 5 out of 5 stars

    princess

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    this watch it is beautiful, i love it works good no complaint s. easy to program and compact.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Perfect Birthday Gift – Apple Watch SE

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We bought the Apple Watch SE (GPS + Cellular) as a birthday gift for our daughter, and it turned out to be the perfect choice! The watch looks stylish, works fast, and all the features are easy to use even for a child. We especially love that she can make calls and receive messages right from her wrist — it gives us peace of mind knowing we’re always connected. The battery lasts well, and the band is very comfortable. A wonderful gift that combines beauty and practicality. We’re very happy with it!

    I would recommend this to a friend
  • Pros mentioned:
    Design

    Rated 5 out of 5 stars

    iWatch for child

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased an Apple Watch with cellular for my child and set it up with AT&T—an excellent choice! It allows my child to make and receive calls without a phone, and the GPS tracking gives me peace of mind. Setting up Schooltime mode ensures they stay focused during class, while I can still reach them in emergencies. The watch also encourages activity with fun fitness features, and my child loves the sleek design. Overall, it’s the perfect mix of independence for kids and security for parents. Highly recommend!

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Nice little gadget

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I don’t have much to compare to other than a very old Galaxy watch. This watch is for my son in lieu of a phone. I got it assigned its own phone number with US Mobile and it works well. A little learning curve in navigating its functions as compared to that of an iPhone, but it works. I did have to turn off emergency gestures to avoid 911 calls…lol. My only knock of a star is the battery. It sometimes seems to drain quicker than expected.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    apple watch se

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The absolutely best watch. I regularly use it for my fitness journey and it truly tracks my overall health. I highly recommend, clean and helpful data overall.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Apple watch

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Will buy this item again if I have to everyone needs an Apple Watch, don’t have to use your phone. You always use this item would recommend this item to other people in the store to other people.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great Watch for Kids!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this for my son’s 10th birthday — works great with Verizon. He can call me, and I can see his location anytime. Stylish, lightweight, and gives both of us peace of mind. Highly recommend!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great Watch - Serves Its purpose

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased for my son in lieu of a cell phone in order to track locations and provide texting capability. Reliable and helpful tool. Does what we need it to.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love it. The best device made, it combines cutting-edge technology with user-friendly design. Every feature is meticulously crafted to enhance the overall experience, making it indispensable in daily life. From its sleek appearance to its powerful performance, it truly stands out in a crowded market. I can't imagine going back to anything else after using this remarkable innovation.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Perfect for my daughter

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect gift for my daughter . Didnt realize i needed the cellular version for family member setup , but after trading for this version, the device works perfectly.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Apple watch

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This apple watch is amusing and all the features are awsome!. It helps you stay connected to your phone even if you left it at home. Even when paying at places that accept tap and pay. All you do is hold your apple watch to the debit slider and done!!!! Price was great and best part ZIP is accepted at bestbuy. ZIP is esay to use thank you best buy for allowing ZIP payment option.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Great price…

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great price even at the Apple Store they are about 100 dollar more; and does what I need it for.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Awsome Apple Watch SE

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    Posted . Owned for 8 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This product is just amazing for the price, bought this for my wife and just wanted the modified version of the apple watch eco system and it met all her expectations. Excellent watch for those who just want the limited version of the apple watch

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Apple Watch SE is great!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am truly enjoying the Apple watch SE. Having GPS + Cellular is extremely helpful. The watch has so many apps that can be opened up.

    I would recommend this to a friend
  • Pros mentioned:
    Battery life

    Rated 5 out of 5 stars

    Worth the money!!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought for my 10yr old neice for her birthday amazing watch!!! Good battery, nice display overall 10/10

    I would recommend this to a friend
  • Pros mentioned:
    Battery life

    Rated 5 out of 5 stars

    Apple Watch Upgrade

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my updated watch. The battery life seems much better and having cellular this time is helpful when I don’t want to have my phone with me!

    I would recommend this to a friend
  • Pros mentioned:
    Battery life

    Rated 5 out of 5 stars

    Good watch

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It is a good watch for the price. I get through most of the day with one charge and normal use. So far so good.

    I would recommend this to a friend
  • Pros mentioned:
    Design

    Rated 5 out of 5 stars

    Gteat watch

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Apple Watch SE offers excellent value with powerful features, sleek design, and smooth performance at an affordable price

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Best purchase ever

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got a great deal at BestBuy. The shipping was quick and got it within a day and the product looks and works great

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Best Upgrade!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I had the Apple Watch SE 1st Generation (GPS) since 2021 and thought about upgrading to the cellular version when my sister and aunt purchased their watch. I prolonged the wait as I always had my phone on me or nearby to answer calls from my watch. The wait concluded after I received a reward certificate from a recent purchase I could use and it’s been a great process. I was able to remove my previous watch and transfer data smoothly. Looking forward to gifting my previous watch to my brother. Thank you Apple!

    I would recommend this to a friend
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