Customer Ratings & Reviews

The sound bar itself is fantastic (5 stars); excellent sound quality and reproduction of Dolby, Atmos and surround sound encoded sources. What is challenging is the setup process, which is only 3 stars. The Bose app is glitchy, and the online help articles are not well written. From trial and error, it helps to make sure that the sound bar has been manually reset to factory setting before attempting to install it on your local wifi network. Once you're beyond this initial installation process, adding on additional Bose and compatible products (e.g. subwoofer) is easy.

The sound is excellent. It sometimes doesn’t come on when I turn my LG tv on. I get no sound. A little aggravating. Voices are clear. Good bass.

Bose - the top of the line sound for any product line I've ever tried them with. Sure, you can blow out a whole lot of extra money on a soundbar, subwoofer, and rear speakers on ANY brand, but based on my testing if you get the same setup from Bose, it's going to sound better. This soundbar is no exception. I went a slightly different route than most people do with this - I replaced an aging 500w Logitech sound system on my gaming PC with this soundbar. Having utilized a few other soundbars in the past (purely for testing purposes), I can categorically say that the Bose soundbar produces so much better sound (all around). If you want richer bass on both, you have to add a subwoofer, but if we're comparing apples to apples (soundbar to soundbar), the Bose soundbar wipes the floor with the others. It's just that much cleaner at high and low volumes. I play several FPS games on my PC, and this soundbar makes them even that much more immersive to play. Not only do I play games though, yes, I've played music on this soundbar - a lot of it - and WOW , just WOW - it really is the best sounding soundbar I've tried. Bose never ceases to satisfy (and then some!)

Although this Bose sound bar looks nearly identical to the last three iterations from the same company, both finally did it right and made dialogue sound clear, and comprehendible without taking away from the rich sounds of a scenes environment. For the first time, I have been able to put the, sound bar in dialogue mode without worrying about a change in the quality of the surround sound system. In this way, Bose absolutely delivers in its claim of having clear dialogue through its AI technology. I still currently own the soundbar 700 and 900. I also own the Bose 700 subwoofer as well as the Omni jewel surround speakers for two rooms. That being said, I do notice that the 700 sound bar doesn’t drive the surround speakers and subwoofer very well as they sound very low and not very dynamic at all. The 900 bar improves the sound coming out of these speakers, as I noticed, I was finally really hearing the subwoofer and surround speakers. The ultrasound bar not only drives the surround, and surround speakers even better, but, in my opinion, they sound much, louder, clearer, and correct, in the soundstage that is intended by the source. In this size And style of sound bar that owes has created, I don’t think it can be improved any further. The only way possible would be if they increased the size of the sound bar to accommodate even larger rooms. So if you’re on the market for a quality sound bar with a classic luck, I would absolutely recommend the Bose sound bar as well as the surround sound speakers and subwoofer if possible. While this complete package cost a small fortune, the sound of delivers is absolutely fantastic. To my merit, I don’t admit to being an expert in the field of audio, but I do love, excellent quality speakers, and there’s a reason why I continue to return to Bose sound bars: they just sound so darn good! And, aesthetically, they look so clean and easy on the eye, and make your living space look much more sophisticated.

I purchased the 700 bass module and this soundbar..as in my previous review just disappointed I spent a lot of money and wasn’t offered midrange options..I work retail..yes I came at my sales rep looking like a bum talking about dropping almost 1600$ on home entertainment but when I came back cleaned up he took more interest but still didn’t sale me complete system I want midrange and had to do my own research also plan on buying another 700 bass module because even though one is amazing couldn’t imagine what 2 would do

I went to BB to buy the Sonos Arc Ultra but they were out of stock. I talked with salesperson and ended up with the Bose Smart Ultra soundbar and the Bose 500 sub. Both were on sale at a great price and not much more money than the Arc Ultra by itself. Hooked everything up and it sounded great. Streaming music, movies, regular TV, it all sounded good. The problem with it is I had to do a hard reset on the soundbar multiple times after it had been off for a while like overnight. The sub would come up and I'd have sound from it but nothing from the soundbar. I searched the internet and found it is a common issue with this soundbar. I returned it and got the Sonos Arc Ultra. No problems with it so far.

The Bose sound is awesome. The only complaint I have is in the controlling of it. For some reason it only turns on automatically when the TV turns onabout 1 out of 4 times. In order for it to sync with my TV when I turn it on I need to go thru my phone app... Maybe I'm doing something wrong but I havent figured it out yet.

Easy setup, provided that you read and follow the instructions. Conversations are very clear, with the previous soundbar conversations were muffled. I no longer need to activate subtitles to follow some of the shows, particularly old movies, series, and shows. For music, the soundbar is an exceptional instrument.

This is an excellent product with plenty of power book and links up nicely with the Bose 700  bass modules, and 700 surroundsound speakers. Excellent sound, I would recommend at least getting the 700 bass module with the sound bar, it will shake the house.  The voice feature works great and makes dialogue sound easier to understand.

Love this product! Only issue I’ve experienced so far is it occasionally disconnects for no apparent reason, and then getting it to reconnect can be difficult sometimes, but the sound quality is incredible and I’ve thoroughly enjoyed it!

The Bose Smart Ultra Soundbar was easy to set up and sound quality was amazing. I really enjoy the immersive spatial audio and sorround sound experience with crisp vocal clarity.

This sound bar is worth the extra cost. The set up was easy and the sound quality is far superior to other sound bars I have tried. In addition, it was offered in white and has a thin profile that sits somewhat concealed on a fireplace mantel, under the TV.

I like it, it’s an excellent soundbar! Glad I went Bose over Sonos! Since the sound bar I’ve purchase the rear surround speakers and two base modules. This setup really rocks compared to my 2017 LG Flagship SJ9! I don’t however think the Ultra is worth the money over the Bose 900SB. The are pretty much the exact same, save your money and get the 900!!

This Bose soundbar couldn't have been easier to set up and the sound is great. I have it set up on my Logitech universal remote and everything works seamlessly with one remote. The sound is awesome! Haven't used it yet with Alexa but so far, I am very happy with this purchase!

Big fan of Bose items overall but this one did exceed my expectations. Audio is very crispbajd when paired with the base module in a small room, its super immersige

The sound quality is second to none. However, it has started to not play sound sometimes when the TV is turned, I have to unplug it and plug back in to get it to work.

This soundbar blew me away. I owned the Bose 900 Soundbar for about a month and saw they released these. I managed to price match during the sale using my subwoofer and used the extra I got back to upgrade the soundbar to the Smart Ultra for literally nothing. The Adaptiq technology is actually insane how much it changes the audio. I cant express this enough, USE IT. I was a little skeptical about the AI Dialogue but after sitting here and listening for about an hour, constantly turning it off and on. It has made such a difference in clarity that it just doesn't sound right without it on. Im absolutely blown away. The sound feels like it’s coming out of a bigger soundbar but it plows through everything I throw at it with power and straight clarity. The 900 definitely had a lil struggle with the lows unless you turned up the treble a bit which helped offset it a bit but with this AI Dialogue mode, I didn't have to adjust the treble at all. I also have the Bass Module 700 Subwoofer which literally just makes it 10x better. You gotta pair it to understand.

Brought an open box item, rated an excellent like new condition , sounds fantastic. Really appreciate the sound when you watch movies or shows when it is broadcasted in Dolby Atmos. Highly recommended

After 3 months of trying every possible setting, I am not completely satisfied with the sound quality of the Bose Ultra Soundbar. It just isn’t crisp enough and lacks bass even though I have it turned up to 90 out of 100. The price is considerably more than the LG Soundbar which would pair better than the Bose, since it would allow the TV speakers to work simultaneously. So today I ordered an LG sound bar for hand the price. So we will see if the LG has a crisper sound than the Bose Ultra.

I had the older version of the Bose sound bar, i recently purchased a new tv and then needed to upgrade. If you are a person that appreciates sound and would like simplicity, this is a good unit to purchase. This soundbar paired with the subwoofer is amazing, sit back and watch an action movie and youll be amazed!