Customer Ratings & Reviews

LOVE the ease of use and how perfectly straight this leaves my very curly hair. It heats up instantly and I use the medium setting. It is to be used on dry hair only and leaves it shiny with no flyaways.

I'm a guy and this is the first time I've ever used any type of this device on my shoulder length hair. Works just like a regular brush except this one has ceramic heat cleats. Heats up quickly about 30 seconds and it's up to 400 degrees. Go slow while combing your hair and it will leave it straight. Love this product. Go get one guys.

This was purchased for my 14 year old daughter. We had a different brand that she had used so much she wore it out. After reading reviews, we decided to give this one a shot. Works great !! She has shoulder length, thick hair and this saves her so much time in the morning. I tried it once myself out of curiosity (very long, thick hair) and worked amazing on my hair as well. Definitely worth the money!

This really helped control frizzy hair. Very easy to Brush thru and heats up FAST

Does the job so thats a plus, you have to take into consideration the type of hair you are going to use this on . I first tried it on my hair which is about wavy kind of thick and medium length and although it did not produce silky smooth results as the box read, it did manage to straighten it enough. On the other hand, I did try this product on my moms hair which is twice as thick as mine and really curly and sort of hard to tame but with sectioning and brushing before using the actual paddle brush it did also manage to straighten the hair just enough. I went over half of the head that was straightened with the paddle brush with a cofia flat iron and it looked way better than the paddle brush alone. That being said I did return the product and will be sticking to my flat iron for smooth silky results!

I bought this for my Grandaughter who straightens her hair daily. This brush does exactly! The same thing even better. Her hair is already brushed, and had less heat used in it , and ! Leaves it soooo silky smooth. I want to get one for each of my daughters!!!

I was a sceptic at first. I didn't realize this was a hot brush (flat iron brush). I thought I has buying a built in blow dry brush. Regardless, it works great. I have fairly straight hair but I do a messy bun quite a bit and this makes straightening it back out a breeze. Great product and great price.

I had medium length hair when I purchased this product. I loved it and it was a lot easier to use than my chi straightener. However, I just got my hair cut to above my shoulders and it doesn't really work for me any more. My hair in the back is a lot shorter and the width of the brush makes it impossible to get those hairs in the bristle. So I've resorted back to my chi for now. I really did love it when my hair was longer.

Doesnt leave your hair super straight like the flat iron does. BUT it is good for a quick fix up. So far so good.

I love this brush! It smooths the frizz right out of my hair! It’s quick and easy and gives nice results!

I have been looking for a good straightener for quite some time now and this works extremely well for me. Its very easy and quick to use.

All I expected very easy to use it and fast I love it

I gifted this to my wife. She is using it since more than a month now and she is very happy with the product. It is simple to use and straightens the hair very quick. Looks good and quite strong also.

This brush could not be easier to use. We took it out of the box to just get the hang of it and before we knew it, my hair was flat! So easy to use and now my 11 yr old can flatten her own hair!!

Works good. Fast and easy to use. Not as good as a straightener.

I have really thick, course hair and it got my hair super straight! I love it! Just wish the bristles were longer.

This brush is awesome! It has high and low setting and my hair is fine and it tends to get a little bit frizzy at times but I can smooth it out with this brush and it looks very nice. I would highly recommend this brush to anybody who wants to smooth their hair out and straighten it.

This brush heats up quickly. it is easy to use and store away

Love the adjustable heat settings so I can dry and straighten after the shower, or simply straighten if my hair is already dry. My hair is in much better condition, softer, after using this product rather than blow dry and flat iron. Less frizz, too.

Warms up fast and works well. Not as a good as a straightener but it does the job for a quick straighten hair style.