Customer Ratings & Reviews

I bought this FitBit for my son and the simplicity and compact design really appealed to me. It was originally meant to be used as a simple watch, but has quickly served as much more than that.

I would like it to have heartrate and steps, I used to have the HR and liked all its features, but would have liked it to have an interchangable band. This is why I changed to the alta and I love the look and the sixe of the window. It works well

I absolutely lovvveee my fitbit alta! And the limited edition gold series is very sleek and chic which is perfect as it blends in with my business office attire. It also can hold a charge for 5 days if not longer without needing a charge.

This Alta does all that I wanted. I like the reminders to get up and move. It looks good on me. The only thing I dislike is the band because it is hard to fasten. It would be perfect if it had a watch band fastener. Maybe Fitbit will make one with a gold fastener for us who have the gold alta?

This is my first fitness tracker. It works great with my iPhone and iPad. I have done several of the challenges and it is a great motivator to help increase my steps. I like the feature that monitors my sleep patterns. Very happy.

The Alta is a great fitness band compared to the flex I had before. I love the fact I can see incoming calls and messages and decide ifI even want to pick up the phone and answer. The only drawback is I wish it were waterproof.

I bought this as a Christmas gift for my fiancé. We both run frequently. A couple days a week she takes barre and bootcamp classes. The fitbit does not track her activity in classes. While that is quite disappointing, it does work wonderfully for walking, running, and sleep patterns.

Nothing like a fit-bit! Keeps you focused on moving.

My fitbit not only helps me keep track of my activities and promts me to get moving it is sleek and beautiful. I have gotten many compliments on it. When I tell people it's a fit bit they are surprised.

This is my second Alta, had the silver one first. Really like the functionality and the information you can get on the App. I have used it both on Android and iOS. Battery life is around 5 days.

I was attracted to the Alta gold because I wanted a "dress" Fitbit. My purple HR looks a bit odd with dressy attire, but I found that it is much better for tracking my sleep, a definite plus!

This Fitbit looks great and goes with casual and professional attire. It keeps you aware of how you are or are not meeting your daily goals. Weekly summaries keep you accountable.

after getting one for my birthday, i had to get my girlfriend one for christmas and she loved it. It does what it's suppose to do and she is happy with it and always wearing it.

My wife wears her fitbit every day and loves. She keeps track of her steps and finds it has really help to focus on fitness. The fitbit she says looks great and works great.

This tracker is incredible. It keeps track of your steps, activity, and how long you exercise.

My 11 year old son loves this and now I want one for myself and my parents! My son and his friend at school have daily competitions to beat each other's steps.

Have had this watch for over a month now and really like it! It is easy to use and understand. Did not think I would like it, but I do!

Love this fitbit, but you need to be careful with the band, is nice but not secure, good that you have the option to change it.

I love this Fitbit! My first Fitbit was the Flex and it was great! But, if you want advanced features, the Ulta is the way to go!

Bought as gift for mother so she could keep track of her exercise. She loves it!! Easy to use even for elderly people.