Customer Ratings & Reviews

This is my first "big screen tv" but I'm very happy with the purchase. I chose it because of the price, I was really looking for something inexpensive. But I've been really surprised with the quality. At no point have I thought, "I should have gotten something different." The only complaint I have is that the picture quality settings go back to default whenever I turn it off. (But that could be me not understanding how to change the settings permanently.) Otherwise, it's a great tv!

I got a good deal on this. I really liked the built in apps. Netflix, Hulu etc. Easy to set up. Picture quality is nice.

You will not find a better 4k tv for this price. I'm always skeptical making big purchases, but so far I am very happy. I'm using my klipchs computer sub woofer multimedia system with this and you can't go wrong. Also at best buy for under $200. The factory Speaker's are no good on this TV but honestly who cares! Hook this bad boy up to a system and YOU ARE ALL SET!! CANNOT GO WRONG WITH THIS TV ☺

I replaced my old 30 something inch tv that I got in 2007ish. It lasted longer than I thought since a pixel had already went. Anyways my bf talked me into this tv. The size is awesome. The color is great. Super easy to set up. I didn't even need to call comcast like I did with my old tv. Insignia thank you for being an awesome affordable brand.

Bought this pretty hesitant because of a few reviews I've seen. Still a nice price and caught it on sale so I took it home with me. Glad I did, this puppy is a big upgrade from the plasma I used to own. The picture quality is great for this brand and price! (Don't expect a LG or Vizio quality) but it's still nice and crisp. 4K is stunning on Netflix (I'm a narco fan). Also a big plus is the 3D surround sound built into TV. Makes gaming that much better or even watching an old movie I hear sounds I didn't hear before. I'd purchase again!

I've owned insignia TVs in the past and they seem to outlast other brands. For example, Vizio. Purchased a 60 inch and lasted less than 2 years. I had an insignia that last more than 8 years. So the brand name should not ay a role. This TV is amazing. 1st the Roku being built in is great. Then top off the amazing picture. Crisp and sharp even in 1080p let alone 4k. I purchased this tv for $449 and worth every penny. You can't go wrong with this TV.

I am in LOVE with this TV! It looks so beautiful in my living room, along with my new furniture. It's just awesome! It has a big, huge screen with a clear, crisp picture. I feel as though I am in a movie theatre. Excellent, rich audio sound as well. It was easy to set up, and it's very user friendly. I really like the Roku program that came with the TV as with it I can access programs I never knew existed before! And I don't even need my Amazon Fire TV streaming box anymore as the Roku allows me to access this and other services like Amazon Prime already. Cable TV is not even needed with ROKU. These Insignia TV's with ROKU are the televisions of the future. I am so glad I treated myself and bought this FINE television. I Love it.

Not only is this a great 4k Smart Tv, but it was a display model so it was maked down a bit. Great bang for your buck even if you got it new! Looks great in the living room.

This is a great TV with ROKU built in. It was easy to set up. The color and picture is great. The sound is good, but I bought the sound bar too which is excellent.

Love the great picture. The colors are so vivid. Very easy to operate and easy to set up. Our 4th Insignia tv!

I knew before I purchased this Insignia 4K Roku TV, that I could integrate the NVIDIA Shield Android TV Console and Chromecast into the home screen UI for easy access via the four HDIM 4K ports ... Making this TV a multi-dimensional multi media OS, truly a dream team ultimate entertainment center ... If you would like to see a photo of my home screen UI integrated set up go to my Android TV forum here https://plus.google.com/+IsraelOliverJr414515/posts/j7amipvpA8U ... The Insignia 4K Roku TV has the best upscale/up-conversion 4K video resolution quality on the market, better than my Lg 4K 65" TV ... Hands down, the Insignia 4K TV is one of the best TVs on the market at this time ... Please come out with a upgraded version Insignia 4K Roku TV 65" with HDR10/Dolby Vision very soon ...

Love the smart TV options. Easy to use. This TV has a great pictures and great sound. Easy to set up.

Good tv for the price gets a little blurred during speed screens my only issue is this is my 1st new tw in years befor apps so beings this tv is based on roku you need a mbrship or a account with roku or it not not even work so when I called roku to get more info after spending 500.00 on this they tried to tell me that I would have to spend another 150.00 to activate the tv so I found another way but needless to say I was very upset that the Best Buy rep did not tell us this

We got this TV on Sale for around $550, and it is a perfect fit. For the Price, you get the same as you would have gotten for buying a $1,000 plus 4K TV, Insignia is a great brand, and more affordable, not to mention the quality is perfect, and all the apps are easy to use, so easy that everyone in the house learned In a matter of minutes how to use it.

This tv is the best one I have ever owned. The picture is superior and the tv is so smart and yet incredibly easy to use.

I bought a Toshiba TV a while back from Best Buy, a great deal 50" 1080p 120hz refresh, and caught it on a black friday deal to boot. Just a while ago, it finally kicked the bucket so I was scrounging for a new TV on the fly. I was skeptical about this TV due to the price, but let me tell you, it packs a mean punch, has a great number of features, fantastic picture quality, and quite literally is probably a steal at $500. Is it your BEST quality 4K TV? No. But you will get a UHD picture that looks great, refreshes great, and can handle perfectly whatever you throw at it. The built-in roku features are a major convenience, eliminating the need to run any 3rd party box for things like Netflix, Hulu, Amazon Prime, Vudu, YouTube, and even carries channel streams like HBONow, Showtime, and some freebies like local news channels. My favorite thing about it is adaptable settings. What I mean by that is, I can have my XBOX channel on the TV be set to run at 4K resolution with high brightness, but have things at a standard setting for cable tv if I want to conserve some power, and you don't have to flip the settings all the time. So basically put, if you're looking for a great quality tv but have a budget and have to pass up on the fancier, higher refresh rate, curved televisions...think about this one. It's still UHD, it's still a HUGE screen, and the roku functions allow it for high customization. Get it. $500 is a steal.

We bought this tv to replace one that stopped working. After purchasing this one, I'm so glad the old one died. The price was amazing for a 4K tv. We absolutely love the built-in Roku. We don't have a cable connection for this tv so the Roku is awesome. The picture is beautiful. We tested it on some 4K Netflix shows and we were blown away, gorgeous picture. So far, we love this tv, it was a great purchase!

We have had the TV for a few months and love it. Picture is great and the remote and features are very user friendly. For the price I am not sure if you will find a better deal out there. It was one of the few TV's I found in this size that had the number of HDMI inputs we needed as well. The only minor complaints I would have are it takes a few seconds to turn on (but our Samsung does as well) and the sound could be better (we do not have a sound bar which would probably help a lot). We are very pleased with this TV.

Picture is good. If this is your first 4K TV you will appreciate the upgrade. Sound is not impressive, but running through a soundbar or stereo is a much better solution anyway. Roku is a decent platform. remote is small and gets lost in the couch easy. I have had this TV for over a year now and have not had any major issues. The sound has completely gone out a couple times, but unplugging the tv and plugging it back in seemed to fix the issue.

We are always on a Budget but had been promising an upgrade on our very small 27inch smart tv from 9 years ago. Bigger was the idea, but we still wanted a smart TV with plenty of ports for our consoles and various devices. This checked off all our boxes while still fitting in our budget. Picture isn't the best, but for the price we feel we still got a great value.