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Customer Ratings & Reviews

Your price for this item is $199.99
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The comparable value price is $299.99

Customer reviews

Rating 4.6 out of 5 stars with 2327 reviews

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Rating by feature

  • Picture Quality

    Rating 3.9 out of 5 stars

  • Sound Quality

    Rating 3.9 out of 5 stars

  • Brightness

    Rating 4.1 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers are satisfied with the picture quality, easy setup, price, and Roku TV features of the 43" Class - LED - 2160p - Smart - 4K UHD TV with HDR Roku TV. They appreciate the good picture quality, simple setup process, affordability, and the convenience of the Roku TV platform. However, some customers have concerns about the small remote control, short lifespan, screen darkness, limited volume, and lack of HDR.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 34 Showing 661-680 of 2,327 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best TV Ever

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I checked reviews before I bought. The worst was the sound quality. However, we haven't had an issue. We don't even need a sound bar. The picture is great. And All the added perks of having a ROKU are the best.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Perfect tv for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great size for the price. Picture is crisp and clear. Only thing I wish it had was connectivity to my Google home, but most things don't so this still gets 5stars

    I would recommend this to a friend
  • Pros mentioned:
    Roku

    Rated 4 out of 5 stars

    Awesome tv for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I would have given this tv 5 stars except for we have had it for about 5 months now and it keeps disconnecting from our network. Im sure it can be fixed, but it just stinks to have to return it. Everything else is awesome, I love these roku enabled TVs

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great replacement TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good picture quality, and Roku was an unexpected plus. The only problem is the stand: the legs are too far apart to fit on our old TV stand, so we had to get a conversion kit to change it to a central stand.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Love the tv!!

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    Posted . Owned for more than 2 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Im in love with all roku products they are very easy to use great for kids and a good way to save money on the cable bill 10/10 would recommend maybe even in a bigger size

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    High quality tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    These TVs are simple to set up and have an excellent quality picture. Crystal clear resolution makes you feel like your witnessing the program your watching being filmed. Great price for a high quality product.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great for streaming

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It was easy to setup and I didn’t need a separate device to stream. I don’t have cable and this device has been perfect. So many options for apps and streaming all on the TV. I loved it so much, I bought second one!

    I would recommend this to a friend
  • Pros mentioned:
    Roku

    Rated 5 out of 5 stars

    An amazing tv so far

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I got the tv so i could watch cable programming, cast youtube videos from my smart phone to the smart tv and play video games on it and Its doing all that and more. Thanks best buy for having it available to buy.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I already had the 39inch and moved that to a guest room and upgrade to little bigger on our back patio. I use this with an insignia sound bar on our back porch and by the pool. It works great with a great picture.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great picture - easy to use

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy cheesy to set up of of the box - just put on the feet and plug it in. The roku built in is seamless as well. Love it!

    I would recommend this to a friend
  • Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Purchased for use in our small sunroom

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We have always been pleased with our Insignia TV purchases and this is no exception. The only change I would make would be for it to have a different controller where we can enter the channel numbers. With the current one, you have to scroll up and down the screen.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Excellent tv for bedroom

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this tv for my master bedroom, very easy to set up. Got my apps going and within 5 mins had netflix playing. Roku channel also has alot of movies and shows for free. Great price and good speakers.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I also have a Insignia 1080p tv so I decided to step up a notch to a Insignia smart 4k 2160p. All I can say is wow what a big difference this is a great tv and the price was amazing.. Thanks Best Buy

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased for son for graduation/college gift. He uses it for gaming and even takes to friends' homes so they can game together online. He also watches Netfix on the tv. For screen clarity it is excellent!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 4 out of 5 stars

    Nice TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV for a "simple" room as it is functional and easy to use and affordable. The built-in Roku software is great, as the user needs no extra remote control to access all of Roku's features. Very nice unit overall. Performing well so far.

    I would recommend this to a friend
  • Pros mentioned:
    4k

    Rated 5 out of 5 stars

    Great TV for a bedroom

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was an upgrade from an old tube TV. What a difference in the quality of the images. The 4K images are awesome. I am still learning the ROKU side of it, but that part adds an endless stream of programming.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Smart buy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is great. Only have antenna and internet hooked to tv. Over the air channels look great. Roku device is awesome. Plenty of channels to watch for free plus pay channels much cheaper than cable!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Nice TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased this TV due to a recommendation from a friend and have been very happy with it. A smart connected unit with roku built in and it is awesome. Good picture and sound quality and a great price.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV with Roku for the $

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Really a great value. Picture and terrific and the built-in Roku is a real plus. Being used in an apartment and tried it without a sound bar. The built-in sound is entirely satisfactory for our taste.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Very good product for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I liked everything about the product except I wished I could get to an internet browser on it. The picture was excellent and it had all the other features that I was looking for in a smart TV.

    I would recommend this to a friend