Customer Ratings & Reviews

Absolutely love this TV. Was hesitant on the 4K HD at first because I wasn’t use to such great picture! Perfect bedroom size TV.

I got this when it was below $300. It's been great so far. The overall picture is good, but as others have stated the shadows on the screen don't get any definition or picture detail. It comes up as just a black area.

Great for those who dont use cable, internet ready, Tons of apps, Roku offers alot of free movies, old and new, to watch, great picture

Bought this tv as our first Roku Tv. Had no idea what that meant at the time. It was really easy to set up and way faster than our regular smart TVs. Works great.

This is an excellent TV. Brand, features and price all packaged together was literally the "Best Buy" for my family. Easy set up. Crisp picture. Quality product.

I don’t have cable and haven’t for years. This is perfect for what we stream. With Roku you can get anything you want and the picture is great. Plus xbox looks amazing on it

I really enjoy the picture and sound quality, and the roku has alot of channel options which are perfect for people like me who enjoy not having a cable/dish package.

I use it for above the fireplace ... it’s perfect. The smart TV with ROKU is definitely worth it. Thank you Best Buy for a great tv and an even better deal!

Insignia has never once let me down, I love how crystal clear this TV is without the huge price tag! This is currently in a large bedroom and is the perfect size!

Bought this for my daughter in college. I already had the same model. Love it. For the price at Best Buy it is a great Smart TV

Tv has great picture but sound is a little low. But overall with Roku makes up for the low sound.

a 43" 4K Smart TV for $250? it doesn't get much better than that. Especially if you're looking to pair this with a next gen gaming console it truly is a great value.

I’m a fan of insignias tvs, this one replaced a non-smart version that I had at my work dorm. The picture is always clear and streaming is a breeze.

We look looked at several but we're still unsure. The sales associate helped us compare them side by side and the picture was as good or better than one twice the price.

My wife and I couldn't be more pleased with the product. We watch over the air programing and internet streaming and blu ray and dvd, and are pleased with all on this tv.

We were introduced to this TV by a sales representative, who explained why it was a good choice. We chose this set based on features, price, value and reputation.

Bought 43in which has all that I want. Price was right in the market and the size just right for the room that I wanted it for. Salesman very informative and helped in the sale. So far the TV is performing well.

The picture was so crisp very life like. There are many options for watching tv with 4k set up.Its easy to down load too. Only drawback is sound bar is on bottom of tv and is inconsistent. Price was also great.

I bought this for my bedroom not really interested in the Roku but so glad i did because they have an app for xfinity so I got rid of my secondary box. Saves Money.

Easy to set up to get local channels. Multiple channels to pick from on Roku to round out everyone’s needs for desired viewing Best TV to cut the cord from cable