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Customer Ratings & Reviews

Your price for this item is $299.99
The comparable value price is $424.99

Customer reviews

Rating 4.7 out of 5 stars with 542 reviews

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Rating by feature

  • Value

    Rating 4.6 out of 5 stars

  • Quality

    Rating 4.8 out of 5 stars

  • Ease of Use

    Rating 4.6 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers enjoy the X4 8K 360 Degree Action Camera's outstanding video quality, ease of use, and overall performance. Many are impressed with the battery life, insane resolution, and smooth stabilization. Some customers noted that the camera can get very hot, and a few felt that the price was an issue.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 13 Showing 241-260 of 542 reviews
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Great Camera

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    Posted . Owned for 7 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great camera for price, i take it when snowboarding.

    I would recommend this to a friend
  • Pros mentioned:
    Video quality

    Rated 5 out of 5 stars

    Bike

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love this so good for my bike videos such a good picture on all the videos very clear 10/10

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Video quality

    Rated 5 out of 5 stars

    Insta 360 x4

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Video quality is awesome and easy to use while traveling

    I would recommend this to a friend
  • Pros mentioned:
    Battery life
    Best Buy Employee

    Rated 5 out of 5 stars

    Insta 360

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    Best Buy Employee
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Top of the top clear battery don’t die out easy actually lasts

    I would recommend this to a friend
  • Pros mentioned:
    Battery life, Video quality

    Rated 5 out of 5 stars

    Insta 360x4

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Image quality is amazing n battery life Nice that u can remove the lens protector

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    X4 insta 360

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect, working properly. Awsome. Highly recommended

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Sport

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product. I had to return and bought new generation of it insta360 x4 air

    I would recommend this to a friend
  • Pros mentioned:
    Video quality

    Rated 5 out of 5 stars

    Insta 360

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best camera i got. I am able to make the best videos ever with it.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    X4 is still great 360 camera!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    one of the top, if not the best 360 cameras for the money, some other manufacturers with some competition but Insta360 app for editing is really great! I picked up this X4 because a software I was using was not compatible with X5 at this time.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Insta 360 the best

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best camera in the world it’s the perfect way to be safe on the road

    I would recommend this to a friend
  • Rated 3 out of 5 stars

    Needs QC in every aspect

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Being able to record in 360, its game changing. Just need to with about that the camera is there. The problem is what the quality of camera and software you have. The image quality of this thing is comparable to a phone from 2012 where anything remotely dark is noisy to where any professional would call it unusable. The quality of the product is lackluster at best. When I opened mine, the plastic plate that was supposed to be taped together as lose in one corner. I bought mine new in package. Didn't think it would affect anything as the sound was great so kept using it. To my surprise it just fell off one day. The thing didn't have anything sticky left to it. The water proof claims of this camera I can no longer trust as a result. This is only going to give you professional quality in extremely bright areas. The editing software is garbage and what's worse is you are basically trapped to using this editing software. You can export normal videos no problem but if you are trying to get a 360 video for YouTube for example, you can't make it if you are doing any kind of edit from the project. Nope you have to export it from the file directly and telling the program to export in 360 that way. That makes it to where you are locked to whatever you shoot be it color noise and everything. If you do get to edit those, I haven't found a method to it and for anyone who isn't an expert in using the insta 360 studio, that's a huge problem. Beginners need the basics at the very least and this problem has existed since 2021 so it is clear to me the company doesn't intend to making editing things on their desktop clients any easier. That said I would think that would make sense as the only place their footage looks good is on a phone screen so phone editing the videos is the only focus they have made from what I've seen. Not worth it and seeing all the problems the X5 has, I don't think they care to make any real improvements. I ended that last paragraph with the quality problems because their history of making reviewers not say anything negative comes through loud and clear. I saw a YouTube video of someone raving about how clear and great it looked while the pole that was next to her head had some major and blatant artifacting as she was talking about it. The ai in the X5 is supposed to make it even better but I have not even seen that artifacting in my X4 videos which is mind blowing to me. Being that obvious there is no way she saw it and no way she would have not seen it further proving they are told not to say anything negative. Perhaps that was left in there intentionally so people could witness it for themselves without her having to say it. The quality speaks for itself people. This camera is great for phone consumption but stick to any other camera at this point if you want anything to look remotely professional. 3 out of 5 for being a good point and shoot camera that you don't have to worry too much about framing for. The X4 is what I'll be sticking with and not upgrading to anything ever insta 360 going forward.

    No, I would not recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Insta360

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I enjoy my insta360 camera. Way better from others.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Video quality

    Rated 5 out of 5 stars

    Great product!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to set up and easy to use. Clear and crisp video.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Video quality

    Rated 5 out of 5 stars

    360 cam

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works amazing. The quality is great. Easy to use ..

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Video quality

    Rated 5 out of 5 stars

    360X4 great camera

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great camera The quality is amazing. Very easy to use and edit

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Insta360 x5

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good camera for my motorcycle. I use it everyday and i can't find anything i would want different on it.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great camera!!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the camera!! Works great on my bike. Films entire ride and then lets me go back and create content I want with very simple tools to make the whole expereince easy and less time in front of computer editing. Highly recommend!

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    DGI

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    this product is amazing! perfect for vloggers or just capturing the little moments in life. so durable and perfect size

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this camera. Easy to use and the app makes it easy to edit. I prefer this over the GoPro. Nothing like 360° of footage.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Good Purchase

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good camera quality. Works perfect for catching all the moments around you

    I would recommend this to a friend