Customer Ratings & Reviews

Easy to setup and resize. Excellent quality and very good appearance

This bracelet watchband is perfect for your Apple Watch. You can buy the Apple branded, outrageously priced bracelet, and maybe it's better. This one is just fine. Matte/silk finish to it, fit wrist perfectly so can't speak how easy it is to change out links. Seems well made and accents the watch well (bought for a Space Gray model). Also pairs well with all bumper cases I've tried it with.

Very nice, classic looking band. Very sturdy and color doesn’t run off like the cheap ones do.

Well made band that 'upgrades' your Apple Watch and makes it feel like a higher end watch. It also has a stylish design that can easily be worn with dressy or casual outfits, so it's versatile!

This band is pretty nice for the apple watch. Matches with clothing as well. Only gripe is that if you have arm hair it pulls on it quite often. Shake it a little and it will release the hairs. Be aware, it can scratch if you hit something hard enough.

Good quality band. Removing the links and resizing it was easy with the provided too. Nice matte black finish allows me to dress up my watch without being to flashy. Like it.

Perfect fit for my max literally 50x better than buying original bands.

This watch band gives my Apple Watch an elegant look which takes it to another level. I initially wanted more of a stainless steel color but the black stainless really complimented the look.

I have now had this strap since i bought this watch 2 1/2 years ago. I work in construction so i wanted something durable. This thing has held up remarkably. The strap will last longer than the watch will, definitely. Its a bit heavy at first, but you get used to it. Its also the easiest strap to take on and off that i have seen.

I bought this band, on sale at Best Buy, for my Apple watch. I like how it looks, very elegant. It can be worn for any circumstance. It comes with tools to adjust it to fit most wrist sizes. It was almost too small for my wrist. It is metallic, and durable. And, even at Best Buy's regular price it is a bargain, especially since the similar product from Apple has a much higher price tag.

I have tried couple other stainless steel bands but didn’t like them, they looked/felt cheap. This one from Platinum felt ok. Reminded me of the fossil watch bands. 4 stars because it does scratch and probably won’t look as fantastic next year.

I really like this band it looks good with the Apple Watch. easy to install with tool that came with it tho the tool tip did get bent but luckily it came with extra tips so no big deal. its alot nicer band than the rubber one that came with the Apple Watch

I have been using this band for a little over a month is it’s put together very well! It’s a good match to the stainless steel Apple Watch as well. If you are looking a nice sturdy band that looks good this is it!

This is a pretty darn good band for the price. I wanted a silver band but didn't want to spend the money for the special apple loop band. That and I am not a fan of the way they attach. I prefer something that is more secure so I opted for this band. It is sturdy and the lock mechanism is good. It is heavier than I expected and have to admit that it is a bit bulky for a women's arm. Would be perfect for a man but if you like the chunky look than you will like this. It is exactly as shown so this is not a complaint, just an observation, I found it a bit heavier than I liked. I will still use it though, or will give it to my husband. It's a great band especially for the price and does not pull hair. I would say though if you have a larger wrist, you may want to try it on first. This did not come with any extra links so might be a bit small for some men and even some women. I have a fairly average to small wrist and it fit me just a tad loosely right out of box. So would definitely try it on first if you are concerned. Over all this is a great band in my opinion. It looks good, is very sturdy and has a double lock clasp so no worries about losing it. Affordable too.

This band is amazing easy to fit and looks like a true Apple product only at a much lower price. I highly recommned this for anyone for themselves or as a gift!

Love this new band. Looks classy and stylish but is durable and sturdy. The device they give you to take out links however is terrible! Mine broke the second I tried to take the first link out. Overall love this and would buy it again!

Been loving this ever since i got would buy again .

Everything said about this in the ad is true. Good quality, well made and easy to adjust. Certainly more attractive than the original rubber watch and!

Nice watch band with a easy to close clasp. Makes Apple Watch look more dressy. I would suggest adding at least 2 extra links as others have stated.

Bought this strap as a gift for my daughter who requested it. Easy to attach to watch and fit perfectly around her wrist. The rose gold tone was beautiful and wore well considering she is a busy person.