Outlet EventEnds Jan. 19. Limited quantities. No rainchecks.Shop now

Main Content

Customer Ratings & Reviews

Your price for this item is $749.99
Clearance
The comparable value price is $999.99

Customer reviews

Rating 3.4 out of 5 stars with 10 reviews

Rating Filter

Pros mentioned filter

Cons mentioned filter

50%
would recommend
to a friend

Customers are saying

Customers appreciate the impeccable design of the 43" Class Serif Series LED 4K UHD Smart Tizen TV, calling it beautiful.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-10 of 10 reviews
  • Pros mentioned:
    Design

    Rated 5 out of 5 stars

    Aesthetically perfect

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I don't know why it took me so long to buy this TV. I've always found tvs ugly and ordinary, but this tv is beautiful and aesthetic. I can also move it from one room to another without problem. Its design is impeccable and it is beautiful. I love how it works and it's so easy to use, just plug it in and it does almost everything by itself. I have cats and I can say that it is very safe and stable. If you like aesthetics and you don't want a tv fixed on the wall, this is the TV for you.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Beautiful TV for the asthetic

    |
    |
    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall it suits my room well and although it doesn’t have Q70 or higher quality it suits room well and overall picture quality is good on par with Q60 from Samsung. Overall your paying for the look of it since it’s a rare design and unlike any tv you’ll buy

    I would recommend this to a friend
  • Rated 2 out of 5 stars

    Beautiful artwork but not a great TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    First let me tell you I love the look at this TV I love it it looks very artsy. I had no problem on most uses with this TV however I love horror movies when it comes to it being a dark scene everything is completely washed out you could not see anything on the screen no matter how I find tuned it it always did the same. It’s also to say the same for the frame TV as well

    No, I would not recommend this to a friend
    • Brand response from Samsung
      Posted .

      Hi Sandy,

      Thank you for choosing The Serif TV and for sharing your thoughts on the image quality. To ensure that your TV’s picture is optimized, be sure that you are always running the latest firmware update. You can check this by going to Settings > Support > Software Update or you can enable Auto Update for convenience.

      Additionally, there are several picture settings you may want to try adjusting. You can select the Picture Mode that provides the best viewing experience. Go to Home > Settings > Picture > Picture Mode
      1) Standard: Is the default mode suitable for general viewing environments.
      2) Natural: Reduces eye strain for a comfortable viewing experience.
      3) Movie: Is suitable for watching TV or movies in a dark room.
      4) Dynamic: Makes the picture brighter and clearer in bright viewing environments.
      5) Filmmaker Mode: You can watch the source content (e.g., movie) as it is. If the image is defined as Filmmaker Mode, it will automatically switch to Filmmaker Mode while watching.

      For further assistance with settings adjustments, please contact Samsung Customer Support at 1-800-SAMSUNG (ask for TVs), available 8AM - 12AM EST, 7 days a week.

      For additional support resources, visit us on the Samsung website and click on the ‘Support’ link in the upper right corner of the homepage for:
      1) Chat with Us/Product Help: To begin a chat or find solutions, choose ‘TVs & Home Theater’ and select your model & topic.
      2) Manuals, Software, & Warranty Info

      ~ Samsung Specialist Samsung

  • Pros mentioned:
    Design

    Rated 4 out of 5 stars

    Solid buy

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the design, it blends in perfectly in my house. Everything works great so far, except prime video often run into connective issue, need to restart in order to work. Otherwise very happy with the purchase.

    I would recommend this to a friend
  • Rated 1 out of 5 stars

    Poor tv all around

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is garbage. Sure it's a nice idea from a design stand point, but at the end of the day this is a television. The picture needs to be there or you might as well be designing furniture. Let me tell you, the picture on this thing is terrible. I've seen upscaled movies from the 80s and 90s on my main tv that look better than modern HD sources look on this samsung. On top of the poor picture I had wifi problems right out of the box. I really feel this tv is attractive junk. I will be returning and suggest anyone interested in the serif to save your money.

    No, I would not recommend this to a friend
    • Brand response from Samsung
      Posted .

      Tman:

      Thank you for purchasing the Samsung Serif TV and for your review. We appreciate you sharing your feedback regarding the picture. There are several image settings you can adjust to your liking such as Picture Mode and Expert Settings.

      Choose a Picture Mode by going to Settings > Picture > Picture Mode and choose from Dynamic, Standard, Natural, Movie, or Filmmaker Mode.

      You can further adjust your sharpness, brightness, contrast, color, and more by going to Settings > Picture > Expert Settings

      For further information regarding Image Settings, please see this article:
      https://www.samsung.com/us/support/answer/ANS00079295/

      Should you need further assistance with settings, features, or functions, please contact Samsung Customer Support.

      1) Phone: 1-800-SAMSUNG (ask for TVs), available 8AM – 12AM EST 7 days a week
      2) LiveChat: https://www.samsung.com/us/support/#contact_us_for_support
      3) Facebook Messenger: https://www.facebook.com/samsungsupport
      4) Twitter: https://twitter.com/SamsungSupport
      5) The Samsung Members Community is also a great resource for getting help from Samsung moderators and customers: https://us.community.samsung.com

      If you have not already done so, we invite you to register your new Samsung product at: https://www.samsung.com/us/account/signin/?redirect=https%3A%2F%2Fwww.samsung.com%2Fus%2Fsupport%2Fregister%2F

      Registering your product gives you access to easy warranty support, convenient opt-in to special promos and offers, faster troubleshooting and service, and quick notification of system updates.

      ~ Samsung Solutions Samsung

  • Rated 1 out of 5 stars

    To short TV

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was very disappointed in the 43 inch Serif TV. I wanted a very classy TV. The TV came with 4 ridiculous 18inch legs, making it very short for comfortable TV watching. It also cannot be mounted. Your forced to purchase a TV stand to match the the pretty white frame. The 18 inch legs are a joke. For the price ($999.99) Samsung could have easily given an option for longer legs, which were very cheaply made to boot!! Samsung missed the boat on this one. I did end up returning it. The staff also found it to be a very unusual TV, pretty but unusual.

    No, I would not recommend this to a friend
    • Brand response from Samsung
      Posted .

      nitanew:

      I am very sorry to see that your Serif TV did not meet your needs, and you have returned it. We appreciate your feedback regarding the design of the legs and will share it with our internal teams.

      Should you ever decide to give Samsung TVs another try and have questions or need assistance with settings, setup, or features, please know we are always here to help.

      1) Phone: 1-800-SAMSUNG (available 8AM -12AM EST, 7 days a week)
      2) LiveChat: https://www.samsung.com/us/support/#contact_us_for_support
      3) Facebook Messenger: https://www.facebook.com/samsungsupport
      4) Twitter: https://twitter.com/SamsungSupport

      Thank you again for taking the time to share your thoughts. Your feedback helps us continuously deliver best-in-class products and service.

      ~ Samsung Solutions Samsung

  • Pros mentioned:
    Design

    Rated 5 out of 5 stars

    Nice TV

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice TV blends well with any home decor. Family members are asking what kind of TV is that!

    I would recommend this to a friend
  • Rated 1 out of 5 stars

    Debbie 1927

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awkward and large and unattractive on two spindly legs

    No, I would not recommend this to a friend
    • Brand response from Samsung
      Posted .

      Febbie45:

      Thank you for purchasing the Samsung Serif TV and for your review. We appreciate your feedback regarding the design of the legs and will share it with our internal teams.

      The Serif comes with a slew of innovative features to make your entertainment more convenient, connected, and personal. Built-in AirPaly 2 lets you effortlessly play content from Apple devices on the big TV screen. With the easy connection via Bluetooth and NFC Tag, you can enjoy music from powerful speaker in the Serif with just one touch.

      Should you ever have questions or need help with TV features, specs, or operation, please contact Samsung Customer Support for help.

      1) Phone: 1-800-SAMSUNG (ask for TVs), available 8AM – 12AM EST 7 days a week
      2) LiveChat: https://www.samsung.com/us/support/#contact_us_for_support
      3) Facebook Messenger: https://www.facebook.com/samsungsupport
      4) Twitter: https://twitter.com/SamsungSupport
      5) The Samsung Members Community is also a great resource for getting help from Samsung moderators and customers: https://us.community.samsung.com

      If you have not already done so, we invite you to register your new Samsung product at: https://www.samsung.com/us/account/signin/?redirect=https%3A%2F%2Fwww.samsung.com%2Fus%2Fsupport%2Fregister%2F

      Registering your product gives you access to easy warranty support, convenient opt-in to special promos and offers, faster troubleshooting and service, and quick notification of system updates.

      ~ Samsung Solutions Samsung

  • Rated 5 out of 5 stars

    Great lifestyle Samsung tv

    |
    |
    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Samsung at its best, beautiful tv, perfect size for my space.

    I would recommend this to a friend
    • Brand response from Samsung
      Posted .

      Todd:

      I am happy to hear that Samsung’s new beautiful and sleek 2021 Frame TV is a perfect fit for your space. The Frame transforms into a beautiful work of art when you’re not watching TV. Activate the built-in motion sensor so whenever you walk into the room, your TV displays one of your favorite selections.
      Should you ever have questions or need help, you can reach us at 1-800-SAMSUNG (ask for TVs), available 8AM -12AM EST, 7 days a week. Or text HELP to 62913.

      For additional support resources, visit us on the Samsung website and click on the ‘Support’ link in the upper right corner of the homepage for:
      1) More ‘Contact Us’ options – LiveChat, Facebook, Twitter, Samsung Community, Samsung Members app
      2) Manuals & Software
      3) Warranty Info
      4) Product Registration: For access to easy warranty support, convenient opt-in to special promos and offers, faster troubleshooting and service, and quick notification of system updates.

      ~ Samsung Solutions Samsung

  • Rated 5 out of 5 stars

    Elegant and well designed

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this TV - it is such a unique product that solves the problem of having to mount to a wall or buy cumbersome furniture just to put the TV on. It's well designed, elegant, easy to use, has great resolution, and the speakers are great for playing music.

    No, I would not recommend this to a friend
  • Customer reviews from Samsung US

    User rating, 4.7 out of 5 stars with 169 reviews on Samsung US.

    See all Samsung US reviews
    Samsung US
  • Customer reviews from bestbuy-ca

    User rating, 5 out of 5 stars with 2 reviews on bestbuy-ca.

    See all bestbuy-ca reviews
Sponsored