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Customer Ratings & Reviews

Your price for this item is $3,499.99
The comparable value price is $4,499.99

Customer reviews

Rating 4.7 out of 5 stars with 126 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

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Cons mentioned filter

93%would recommend to a friend

Customers are saying

Customers are positive about the 77” Class S95F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025), especially regarding its picture quality, with reviewers describing it as fantastic. The glare reduction is another popular feature, with users noting the absence of glare. Furthermore, the design and OLED quality receive positive feedback, with customers appreciating the sleek, modern design and the brightness of the OLED display.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 2 Showing 21-40 of 126 reviews
  • Rated 1 out of 5 stars

    Two months later, audio is there but no video.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought it from Best Buy. First setup didn't work. Best Buy Greek Squad showed three days later with replacement. But they first TV worked fine. Two months later, audio is there but no video. Called Samsung and tech scheduled for repair. Looks like a long painful journey.

    No, I would not recommend this to a friend
    • Brand response from Samsung
      Posted .

      TampaFLGUY,

      Thank you for sharing your experience, and we truly appreciate your patience as you await your service appointment. If you need any additional help after the service is completed, Samsung Support is here for you. You can always reach us at 1-800-SAMSUNG, available 8AM – 12AM EST, 7 days a week. You can also reach us via LiveChat by visiting the ‘Support’ link on our website.

      ~ Samsung Specialist Samsung

  • Rated 1 out of 5 stars

    Save your money not they thin come to my house 3

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had this tv 2 weeks 2 months pictures give out in Samsung is not doing anything to trying to help me tv cost me 5600 Dollars 77 ic not worth it

    No, I would not recommend this to a friend
    • Brand response from Samsung
      Posted .

      ToddP,

      It’s unfortunate to hear about your experience with Samsung’s S95F TV. We’re committed to delivering quality, value, and the best possible product experience. This TV is backed by a 1-year limited manufacturer’s warranty, which includes authorized repair for eligible defects when purchased brand-new from an authorized retailer. To review full warranty terms, you can enter your model number here: https://www.samsung.com/us/support/warranty/

      We’d appreciate the opportunity to assist further. Please contact Samsung Customer Support at 1-800-SAMSUNG (8AM – 12AM EST, 7 days a week), or connect with a LiveChat agent by clicking the ‘Support’ link on our website.

      ~ Samsung Specialist Samsung

  • Pros mentioned:
    Black level, Design, Glare reduction

    Rated 5 out of 5 stars

    Worth Every Penny

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing TV – Worth Every Penny! I recently purchased the Samsung 77” OLED, and I could not be more satisfied. The picture quality is absolutely stunning—deep blacks, vibrant colors, and crystal-clear detail that makes movies, sports, and gaming feel truly immersive. The size is perfect for creating that theater-like experience at home, and the sleek, modern design looks beautiful in my living room. The matte black anti-glare screen is the biggest game changer vs other options we looked at. Setup was quick and easy, and the smart features are very user-friendly. The interface is smooth, and navigating between streaming apps, cable, and my gaming console is seamless. The sound quality is solid on its own, but paired with my sound system it feels like a full cinematic experience. Overall, this TV exceeded my expectations in every way. If you’re on the fence about upgrading, do it—you won’t regret it!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I LOVE my 77" Samsung S95F!!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I found an "Open Box" model at a local BB outlet store. They helped me thoroughly check it out before deciding to definitely buy it, and I got a fantastic value. It was described as being in good condition, but it was actually basically new! After owning the S95F for about a month now and customizing a couple of picture modes to my personal liking I am blown away by the picture quality... overall the picture quality is absolutely amazing! The TV has fantastic contrast, tremendous sharpness, and knock out colors, especially with 4K sources. I have watched several of my favorite 4K/UHD discs/movies through my Oppo player that I thought would really show what this TV is made of and OMG... Top Gun Maverick, Star Trek Into Darkness, Avatar Way of Water, Ready Player One, Mission Impossible Dead Reckoning, Blade Runner 2049, Dune 2, Across the Spiderverse, Monsters Inc, and Coco... I never imagined even these brilliantly filmed movies could ever look sooooo good! Of course other sources are at least a slight step down in quality, but the apps I have checked out so far: Netflix, Prime, Disney+, and YouTube look great, and even regular cable looks very good! I don't game through the TV, but I've heard it looks fantastic. I run all the audio through my receiver and speaker system, so I can not comment on the TVs built in audio/speaker quality. The matte/anti-glare screen is highly effective! After owning a 65" LG B7, which I really liked until it built up some nasty burn in after 6 years, I knew I wanted to seriously consider the matte screen models Samsung offers, because I always disliked the mirror like quality of my old B7 and most contemporary OLED screens. Contrary to some things I have read about this Samsung matte screen doing poorly in bright rooms... I completely disagree! We have several big windows and glass sliders to one side of the TV and multiple very bright LED lights opposite the TV. My old B7 completely reflected (almost like a mirror) all those light sources, but the S95F has zero direct reflections and at the most shows extremely slight glare and only in scenes that are almost completely black/very dark! I highly recommend this TV for so many reasons. It's probably not perfect for everyone, especially traditionalists who can not get past the matte screen or for those who must have Dolby Vision, but for many people I strongly believe this would be a fantastic OLED TV choice!

    I would recommend this to a friend
  • Pros mentioned:
    Design, Glare reduction, Picture quality

    Rated 5 out of 5 stars

    Zero regrets and highly recommend

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We absolutely love it! The anti glare is a fantastic and effective feature —well worth the extra cost. Picture quality is out of the box without any necessary adjustments amazing!!! It is designed so well and thar thin profile is wowzaaaa, and easy to use intiutive controls. Setting up is a little intimidating but managable with a helping hand, do not attempt to try solo lifting or mounting to the stand.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    S95F tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I recently upgraded my TV from an 8 year old Samsung Tv to the 77 inch S95F. I was not disappointed by the screen and anti reflective technology. That was my main reason for the upgrade, but the new interface and speed of the processor chip and AI scrren adjustment and image upcoverting ton4k is light uears ahead of my last 4k tv. Many additional features besides to screen improvement.

    I would recommend this to a friend
  • Pros mentioned:
    Glare reduction, Picture quality

    Rated 5 out of 5 stars

    Even better than S95D!

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality of this TV is excellent. I upgraded from a QN90A, and the difference is significant. I'm glad I decided to try OLED. What sold me on this one is the brightness and anti-glare features, as my living room is filled with natural light and the TV is near an oversized sliding door. With the QN90A, I had to close the blinds for a better experience, but with this one, I don't need to close blinds or curtains to enjoy great content.

    I would recommend this to a friend
  • Pros mentioned:
    Oled quality

    Rated 5 out of 5 stars

    Samsung 77” Class S95F Series OLED 4K UHD

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I recently purchased the Samsung 77” Class S95F Series OLED 4K UHD TV, and I have been absolutely blown away by its performance. The OLED display provides stunning picture quality with vibrant colors and deep blacks, making every movie or TV show an immersive experience. The 4K UHD resolution ensures that every detail is crisp and clear, whether I’m watching high-definition content or streaming via one of the many supported apps. The SamsungVision AI technology is a standout feature, automatically adjusting the picture quality based on the content you’re viewing, optimizing everything from brightness to color contrast. The Tizen OS is intuitive and fast, offering a seamless experience with all my favorite streaming apps easily accessible. Setting up the TV was straightforward, and the design is sleek and modern, fitting well into my living room. The sound quality is also surprisingly good for a thin TV, but I’d still recommend a soundbar for a more cinematic experience. The only downside is the price, but considering the quality and advanced features, it’s well worth the investment. Overall, I’m extremely satisfied with this purchase and would highly recommend it to anyone looking for a premium TV experience.

    I would recommend this to a friend
  • Pros mentioned:
    Design, Glare reduction, Picture quality

    Rated 5 out of 5 stars

    SAMSUMG

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    this TV is awesome! No glare, great sound and sleek looking!

    I would recommend this to a friend
  • Pros mentioned:
    Glare reduction, Picture quality

    Rated 5 out of 5 stars

    Goodbye glare, hello fantastic picture

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The location where we put this TV usually causes high glare from reflected lights, both external and internal lights. The matte finish on this TV eliminates the effect of that. Great for bright rooms. Add to that a top quality OLED with a fantastic picture and this is aTV that is worth the money.

    I would recommend this to a friend
  • Pros mentioned:
    Glare reduction, Picture quality

    Rated 5 out of 5 stars

    Best TV we’ve ever owned

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our living room gets a ton of sunlight so the anti glare enhancements to the S95F have been an absolute game changer. The picture quality and brightness are stunning and the addition of VRR had taken my gaming experience to the next level.

    I would recommend this to a friend
    • Brand response from Samsung
      Posted .

      Hi LukeR,

      Thanks for your review! We’re so glad Glare Free technology is enhancing your viewing experience on the S95F OLED. Whether you’re watching in bright sunlight or under artificial lights, your picture stays sharp and clear, with no distractions. Thanks for choosing Samsung!

      If you ever need assistance, whether it’s optimizing settings or exploring new features, feel free to reach out to Samsung Support at 1-800-SAMSUNG, available from 8 AM to 12 AM EST, 7 days a week. You can also visit us online at the Samsung website, where you can access:
      • LiveChat with an agent
      • Manuals, software, and warranty info
      • Easy product registration for quick access to support, promos, and offers

      ~ Samsung Specialist Samsung

  • Pros mentioned:
    Glare reduction

    Rated 5 out of 5 stars

    Perfect for bright rooms!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We have a very large bay window in our family room that made watching TV with the blinds open previously impossible. Even with those blinds closed you would still see the kitchen reflection perfectly in our old TV. This completely changed our daytime TV viewing experience, I would highly recommend to anyone who wants to watch TV in a room with plenty of natural light. At night when all the lights are off you can't even tell this doesn't have a glossy screen, the images are so crisp and blacks are really black. 10/10 would recommend!

    I would recommend this to a friend
  • Pros mentioned:
    Oled quality

    Rated 5 out of 5 stars

    Great value n picture!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my new tv. I have 1 draw back, I hear a beeping sound every so often, even when tv has been turn off. I have looked it up and read that it could be normal like cooling or pixels adjustments… I think, thank goodness for warranties. I still think this is a great tv. Had a Samsung 65” curve which is finally giving up, having to do with fan cooling! Samsung great products!!!!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Best TV I had so far

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is Amazing. I fell in love with it when i saw the presentation on CES 2025. I use this TV mainly for gaming and the Game Mode makes the game look amazing, Movies, Anime and everything i watch on it looks top notch. from my experiences with Sony this TV takes the top. Also, the Glare free scree is a must when you live in a place with lots of lighting or when your media set up has many LED, s around for light effect the reflection won't bother you. Totally recommended!!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    I LOVE THIS TV!!!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely enjoying this TV! Was hoping the 83" model had better ratings, but I'm sure it'll improve over time. Set up - Very easy! Once installation was complete, everything else just fell into place. One of the easiest and quickest I've ever experienced. Picture Quality - Amazing, whether streaming, gaming or playing disc...just awesome!! Brightness - Awesome, can be adjusted to your liking...or allow AI to update based on the lighting and room setting...just awesome! Sound - TV is great by itself, but a soundbar definitely amplifies...and if it's a Samsung soundbar, automatic sync. Features - The list is endless...and loving the ability for TV to sense when you are in the room, turning on to your standard "updates" screensaver/page (weather, date, news, etc...); waiting for you to actually begin to watch...Just Awesome!!

    I would recommend this to a friend
  • Pros mentioned:
    Glare reduction, Picture quality

    Rated 5 out of 5 stars

    Best TV I’ve even owned!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great Picture, performance, and I love the anti-glare! Sound from TV itself wasn’t great but I had a soundbar and it’s near perfect now

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall picture quality is fantastic. Interface is simple and easy to navigate. TV is very heavy with the stand on it. And set up is a little complicated.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Best Buy, Best Return Policy on 77 inch Samsung TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best Buy managers Tim and Page were terrific when our brand new Samsung TV stopped working. It was literally only in the house 18 days before the screen went black with no picture. I talked with Samsung before I went to Best Buy and they were willing to repair the TV but wanted us to take it off the wall. And pay whichever samsung TV tech they sent out to our house. I went straight to Best Buy and managers Tim and Page agreed to replace the TV and have Geek Squad mount the new TV on the wall. Best Buy didn’t cause the tv issue, but they sure made it right! They stand by the the products they sell. We absolutely love the Samsung AI S95AF 4 K TV. It’s almost like you are watching 3D at the movies! Cant wait to get our replacement!

    I would recommend this to a friend
  • Pros mentioned:
    Oled quality

    Rated 5 out of 5 stars

    Samsung tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought a Samsung 77" OLED 4K UHD TV on oct. 12,2025 with acc's. and delivery. The Tv is excellent. The Delivery was on time and very professional. The sales staff was also very informative, knowledgeable and friendly. Best Buy is my go to place to purchase electronics. Thank you.

    I would recommend this to a friend
  • Pros mentioned:
    Oled quality

    Rated 5 out of 5 stars

    Best Picture goes to Samsung S95F OLED TV!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    One of, if not the best, OLED Picture quality. Set up and controls are very easy. Also includes a remote with voice feature to make things convenient.

    I would recommend this to a friend
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