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Customer Ratings & Reviews

Your price for this item is $529.99

Customer reviews

Rating 4.6 out of 5 stars with 468 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

91%would recommend to a friend

Customers are saying

Customers admire the 50" Class X77L LED 4K UHD Smart Google TV (2023) for its excellent picture quality, ease of use, and vibrant colors. Many find the TV to be of great quality and an excellent value for the price, also appreciating the easy-to-download apps. However, some customers have reported issues with the remote control's functionality.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 2 Showing 21-40 of 468 reviews
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Worth the extra cost

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Really like this TV, super clear picture and easy to operate. We had purchased a Samsung prior to purchasing the Sony which we returned as the picture was terrible, the WiFi barely worked and the "Smart" part of the TV was horrible. The Sony did cost a bit more but it was definitely worth the extra cost.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JeffreyK, Awesome! We are so glad to hear that you are happy with your new TV! With the A75L, you can see every single detail, even in dazzling light or deep shadow. This OLED TV, powered by Cognitive Processor XR™, maximizes picture quality for incredible realism. XR Clear Image reduces noise utilizing zone division and dynamic frame analysis, and minimizes blur. Thank you so much for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    beautiful picture, remote is too streamlined

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture (hooked up to HD anneta) sounds options are great (there is a setting if you hang the TV in the wall and one for if you have it on a table top) . The one flaw is that the remote is catered to smart TV only...there are no number buttons to manually type in the channel you want! That is insane, so had to use a different universal remote. Also if using with HD antenna the menu button doesn't display the current TV show title, only the next show. It's bizarre. Overall Sony make what I think is one of the best TVs. I have several and even one tube TV from 1978 still working great.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Hioctn, Awesome! We are glad to hear that you are happy with your new TV! Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Loving my TV!!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my new TV. The color is beautiful and vibrant with amazing picture. I'm also enjoying all the available apps and channels. The TV has a great speaker/sound.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NETT, nice! We're glad you love your new TV! Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Color, Ease of use, Picture quality

    Rated 5 out of 5 stars

    Easiest set up

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easiest set up ever! Love the color and options. It was the perfect size. The staff was so very helpful in making the decision and getting it to my car.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KimberleylW, Thank you for the 5-star rating! We're so happy to hear you like the ease of setup, vibrant colors, and perfect size of your Sony X77L. Powered by Sony's 4K Processor X1 and Live Color technology, your movies, shows, and games look immersive and realistic with more vivid colors. Even 2K and HD media can be upscaled to near-4K thanks to Sony's 4K X-Reality PRO. If you like sports and action-packed movies, Motionflow XR will create and add frames to keep things smooth and blur-free. Finding what to watch is easy with Google TV built-in, or you can cast from a phone or PC with Chromecast Built-in and support for Apple AirPlay. All of this and more is intuitively managed with the included voice-enabled remote and Google Assistant. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Color, Ease of use, Picture quality

    Rated 5 out of 5 stars

    TV review

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Clear picture. Easy to use. The color and picture quality is excellent. Size is perfect for the area the TV is in the area. The sound quality is good.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi goldeneye11, We are thrilled to hear that you like the picture and sound quality of your new Sony BRAVIA smart Google TV. With our X77L, you will experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1. Even your favorites in 2K and HD are upscaled close to 4K quality, thanks to 4K X-Reality PRO. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great purchase

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was looking for a 50” smart tv. Eventually decided on the Sony Bravia. Glad I did! Clear picture, easy to navigate. Some may want to use a sound bar but for our use it’s fine. Came with 125 free channels from Google which was a nice surprise. Conveniently displays apps. Using with YouTubeTv, Netflix, Hulu and the free channels provided. Don’t miss cable at all!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Zookeeper22, we're glad you are enjoying your new TV! Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Good tv for the price!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good picture, OS is a little slow, WiFi connectivity seems to be a little shorter range than the prior tv I had in the same location. Price to performance is really good for what it is.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Bang for the buck

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture tons of preloaded apps. Works pretty well in bright light.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MichaelS, Awesome! We are so glad to hear that you are happy with your new KD50X77L! Every image, alive with vivid colors! Live Color expands colors of images to the reproducible colors of the TV so everything you see looks vivid and real. Also our Motionflow XR creates and inserts extra frames between the originals. With more images seen every second, action is smoother and sharper. Thank you for the 5-star rating and for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    ECfromSC - Sony Class X77L LED

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful image on this LED TV. I use it on my patio. It displays a beautiful over the air picture. It was easy to setup. Works great with my Sony soundbar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ECfromSC, we're glad you are enjoying the picture quality of our product. Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Best Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am an avid Sony Fan and this TV by far is the best. I purchased the 50" TV and never spent under $1K. The apps are easy to download, TV was easy to install, light weight, and overall user friendly apps. If you are a Rakuten Wiki fan, the app is easy to download and works great.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Tinkie,
      Thank you so much for being our Sony valued customer! We're glad to hear your enjoyable experience with the apps of your new TV. With X77L BRAVIA 4K TV, experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1. Google TV with Google Assistant organizes your content all in one place. Support Apple AirPlay.1,5. Take your PlayStation® 5 gaming to the next level with exclusive features that optimize picture quality for gaming and streaming. See blur-free picture quality in fast-moving sports and movies powered by Motionflow XR™ technology. Bring back lost texture and detail and see your content upscaled to near-4K resolution with 4K X-Reality PRO. Thank you for trusting Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    GREAT !

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV at this mid tier price point. Picture quality is great with free to air content as well as 4K streaming content. The upscaling works well even for sports telecasted at low quality but does struggle sometimes in movies where graphics are not great. For 4K streaming content have no issues even if I compare it to my other 75” Full array Sony I bought together. The sound is great and for everyday usage you won’t need any soundbar. The UI with Google tv is as expected but this one has lesser customisation options as compared to the next tier model. Not that big a difference if you just use the auto mode Overall a great solid family tv

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi josh, we're happy to hear that you are enjoying your new TV! Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 2 out of 5 stars

    Longing for the days of dumb TVs

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    When it works the picture is great. The tuner works better than most TVs we’ve had over the years. The “smart TV” Google OS hangs about twice a month either updating itself or trying to tie its shoelaces. I can’t tell because it just stops responding. I have to unplug it to get it to come to its senses and work for a while. I tried resetting to factory and blowing off the network connection and it worked for a bit but it’s now upset it doesn’t have the network connection. It takes 10 minutes to turn on and get to TV channels because it wants me to set up the network and add my Google account settings. Don’t know if other smart TV OS’s have this problem but this is frustrating. Still need a Roku for streaming to work well so smart doesn’t do much for me.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GregorysL,
      Thanks for reaching out to us about your KD-50X77L. It's genuinely great to hear you're enjoying the picture quality and that the tuner is performing well. However, we want to sincerely apologize for the frustration and inconvenience you're experiencing with the Google TV smart OS freezing up and the lengthy startup time after resetting it.

      Since you've already tried a factory reset and temporarily disconnecting the network with limited success, we strongly suggest you to get in contact directly with our dedicated technical support team. They have the right tools and expertise to troubleshoot these more complex software behaviors and guide you through specific steps to resolve this.

      Please use this link to get in touch with them for personalized assistance: https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv

      We appreciate your review of our Sony product and apologize for your experience.
      Sincerely,
      Estefany Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent Sony tv

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    Posted . Owned for 8 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I absolutely love my new Sony TV! The picture quality is stunning, with vibrant colors and incredible detail that really make everything come to life. The sound is rich and clear, even without a soundbar. Setup was easy, and the interface is user-friendly and smooth. The smart features work seamlessly with my streaming apps, and switching between them is quick. Overall, this TV has exceeded my expectations in every way—highly recommend for anyone looking for a top-quality viewing experience!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Veronica, we appreciate your positive review of our product. We're glad you are enjoying your TV. Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Sony 50 inch

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is so much clearer brighter and wonderful than with my 3 yr old Samsung which died.the Color is very natural too. The sound quality for the Size is amazing. I am so glad I purchased this TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GaleJ390, Thank you for choosing Sony! We are glad to hear that you are happy with your new TV! Thank you for the 5-star rating! -Carl Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great picture and features for a great price.

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I got this TV based on the reviews posted on Best Buy's website. The picture is excellent. The set up was easy. I loaded several apps with no issues. There were no need to adjust any settings...perfect right out of the box. Priced right, too.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jimmybrix23, Awesome! We are glad to hear that you are happy with your new TV! Every image, alive with vivid colors! Live Color expands colors of images to the reproducible colors of the TV so everything you see looks vivid and real. Also our Motionflow XR creates and inserts extra frames between the originals. With more images seen every second, action is smoother and sharper. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    50” SonyTV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This 50” Sony TV is great! It was easy to set up which was a big plus. The picture is very clear. The delivery to my home was quick and no damage to box either. I would highly recommend this tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MelindaW, Thanks for sharing your awesome experience. We are glad that you like your Sony BRAVIA. We always strive to deliver the best picture and sound quality with our TVs. With our X77L, you will experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1. Even your favorites in 2K and HD are upscaled close to 4K quality, thanks to 4K X-Reality PRO. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality, Tv quality

    Rated 4 out of 5 stars

    Learning curve

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a perfect size for our location. There is such a difference with TV's now that this one is a Google TV - a bit of a learning curve. But I'm very happy with it.

    I would recommend this to a friend
  • Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Missing parts render item description fraudulent.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good TV. Best Buy listed this item as open box excellent. Instead it was missing the stand, the remote and the manuals. This is unacceptable. Critical parts cannot be missing UNLESS IT IS EXPRESSLY SPELLED OUT IN THE CONDITION DESCRIPTION.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JamesH, We appreciate that you like the TV quality. We're also sorry to hear that there are missing accessories, please reach out to your dealer for further assistance. Thank you for choosing Sony. Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony TV’s are my personal favorite!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am never disappointed with Sony quality. Great picture, color fidelity is second to none, build quality is great. Incredible for movies, or live TV. I am a retired TV director, and spent decades with Sony monitor systems. Picture fidelity of this consumer product is very close to our older pro gear costing 5 to 10 times as much when set up properly. (Pro mode) The set looks great from 8 to 12 feet. Perfect bedroom / den TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MikeG, Awesome! We are glad to hear that you are happy with your new TV! Thank you so much for choosing Sony! -Carl Sony_US

  • Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Difficult interaction between TV and AVR

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    After 2 months of watching the Sony XR X93L, I can say nothing bad about the display. (Wired Network) However, in my Home Theater setup with a Denon AVR X4500H, I am constantly having problems with setting the system to work as expected. Many times, the remote is slow in responding. It is difficult to remember the required settings for what you want to do next (Interact with 2 or 3 remotes), like changing from watching TV to choosing a movie to watch. I did not have these problems with my previous LG 65" TV. Sometimes the remote control stops working and I have to go to the amazon firetv remote to restore the Sony remote to working condition. very strange and complicated behavior. The Sony remote not having numbers 0 to 9 requires the Cox remote to change tv channels, Fox example going from ch 4 to ch 140....

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JuanA, Thank you so much for taking the time to leave us a review of your Sony X77L. While we're very pleased to hear you like the excellent picture quality, we regret to learn about the issues you're having when connected to your AVR. This is definitely not the news that we would like to hear. Please allow us to help you and turn this into a better experience. First, please make sure that the firmware version of the TV is up to date. Then, please try to perform a power reset with both the devices. If you are unable to resolve your concern, please email us at [email protected] with the following details:

      Name:
      Username:
      Model Number:
      Issue:
      Telephone Number:

      Hope this helps and thanks for choosing Sony! -Sam Sony_US

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