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Customer Ratings & Reviews

Your price for this item is $914.99
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The comparable value price is $1,499.99

Customer reviews

Rating 4.5 out of 5 stars with 731 reviews

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Rating by feature

  • Value

    Rating 3.0 out of 5 stars

  • Quality

    Rating 3.6 out of 5 stars

  • Ease of Use

    Rating 3.5 out of 5 stars

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Cons mentioned filter

91%would recommend to a friend

Customers are saying

Customers recognize the 55" Class 4K Ultra HD TV's exceptional picture quality, vibrant colors, and ease of use. Many appreciate the 3D capabilities and the effective upscaling of lower-resolution content. However, some users find the remote control somewhat difficult to use, and a few have noted concerns about input lag for gaming. While some consider the price point high, the overall positive feedback highlights the TV's strong performance in key areas.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 7 Showing 121-140 of 731 reviews
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Price

    Rated 4 out of 5 stars

    the picture is great!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    the picture is great when playing 4k content. Im not wow'd though for the price. but if you dont mind spending the money this is definitely a top mid level t.v!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing picture and crisp details

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is an excellent television I work in TV and spend all day looking at amazing monitors so when I go home I expect the same quality in my home television. This Sony 55XBR930D delivers on that quality. Currently you don't get 4k or HDR content from cable providers but if you own a PS4 or Xbox One S it will take you games to the next level of clarity. The games look so crisp, the people look real, the cars look real, and the backgrounds look AMAZING. So if you're in the market for a new TV and you like to game this is probably one of the best sets you could buy for the money.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    excellent product

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    THis television has everything that we wanted. we are enjoying netflix, sling tv and antenna based programs. The picture is great and features easy to use.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    Outstanding

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best picture I have ever seen. The colors are vibrant, the black is really black, the brightness is really bright. I am stunned by the quality of this tv.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome~!!!!!!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I can't say enough how much I love this TV.It has and incredible picture fantastic features.The upscaling is unbelievable.YOu will not be dissappointed.

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    4K at its best.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I absolutely love this Sony 4K tv. The picture is so well detailed and so is the color. I have to say I'm happy i went with this instead of the Samsung.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Love my new Sony 4K

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my purchase of my first Sony 4K tv. I love the quality of the picture the apps & the ease of setting it up

    I would recommend this to a friend
  • Pros mentioned:
    Color, Ease of use

    Rated 5 out of 5 stars

    I just love my Sony 4K I got a great deal

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I just love my Sony 4K I got a great deal it's easy to work the color is just amazing and I was definitely tell friends and family it's the ultimate TV

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Awesome picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is awesome. great picture. many apps loaded. very easy set up. Connecting to the internet was a breeze

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent Smart TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I went to the store aiming to see and buy the X850D, my wife was fixated on the X930D. I wasn’t sure about spending the extra dollars. We ended up buying the X930D. I can tell you that we are really happy with our choice. Our experience with this TV has been great, superb picture with almost true blacks, natural skin tones... Sony brand! Very simple to setup, Android capable, the built-in Google cast feature works only with YouTube. I have a sound system so it is not bothering me but the sound on this TV could use some upgrading. Happy with purchase!

    I would recommend this to a friend
  • Pros mentioned:
    3d, Picture quality

    Rated 5 out of 5 stars

    Great 4K / 3D TV!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV has great picture quality! It is crystal clear and sharp from any angle. The 3D is awesome. I was amazed at the great price on this unit.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Top notch product, need tweaking for best picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv, deep blacks, no motion issues. Screen with factory setting too bright and little over the top. After looking at some Internet forums found setting that were very close to perfect. If too faint of heart, purchase the full calibration from Geek Squad On the down side, sound from this unit is poor, for the best experience make sure to invest in a quality sound bar of attach to your AVR. Last issue, although a minor one, is the delivery team if unboxing the unit should sent up the stand so that the screen is fully supported.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Excellent TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality of this TV is astounding even for programs that are not 4 K HD. TV receives 4 stars (rather than 5 stars) because sound quality is suboptimal and use of the Android features is not very user friendly partly due to complete lack on online or print instructions)

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Picture :O)

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our family LOVES our new 55 inch Sony Bravia Television. The picture quality is great. Watching golf tournaments makes you feel like you are physically on the course. Also, we watched the gymnastics event at the RIO Olympics and all of us felt we were on all of the apparatus's.

    I would recommend this to a friend
  • Pros mentioned:
    Color
    Cons mentioned:
    Price

    Rated 5 out of 5 stars

    super colors and clear screen.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    the t.v. has geat color and clarity. the speakers could have better sound for the price. i feel the t.v. is a tad over priced for it's size.

    I would recommend this to a friend
  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Best of sony.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is one of the best Sony tv I have ever seen .since 1974 I have used Sony audio and video. Exteremley accurate colors. Blacks are deep . I have been using this tv for the past four weeks have not noticed any flaws. I love my Sony 4 K tv. Thank you Sony another great tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi jimbo,
      We're really glad to hear that you're having a good time with your TV! Thank you for choosing Sony!
      >Joffrey sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Amazing tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's an amazing tv the picture quality is like no other. Easy to use, and set up. I have no complaints and think it is worth every penny.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great versatility

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Crisp and clear picture with lots of options for adjustments. Beautiful when settings are properly adjusted for gaming or Blue Ray viewing. Internet connectivity is sometimes a little slow and Smart TV apps sometimes get frozen and the tv needs to power down to unfreeze them.

    I would recommend this to a friend
  • Pros mentioned:
    3d, Picture quality

    Rated 5 out of 5 stars

    GREAT TV!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV! Great picture! Haven't used the 3D features yet, don't know if I will, but I'm sure it's great also. Love the smart features.

    I would recommend this to a friend
  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    4K at it's finest!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I stepped up to this model after originally purchasing the 850D... That was a great tv but I wanted to go with the 930D because of the slim backlight drive and extended dynamic drive... in short, better blacks, contrast, and the brightness is controlled a lot better! Right out of the box, I have to do no adjustments to the color settings... It's great! Also this is the slimmest tv next to the oleds... I did not get the wall mount but the one Sony has let's the tv pretty much hang on the wall like a frame! It's crazy!

    I would recommend this to a friend