Customers are enthusiastic about the 65" Class BRAVIA XR X90K LED 4K UHD Smart Google TV's picture quality, vibrant colors, and ease of use. Many also praise its performance for gaming and the smooth viewing experience offered by the high refresh rate, while some found the price to be reasonable. However, a few users noted issues with glare, the remote control's functionality, and occasional blooming in dark scenes. Some also experienced internet connectivity problems and slowdowns with the operating system.
This summary was generated by AI based on customer reviews.
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 11 Showing 201-220 of 1,287 reviews
Pros mentioned:
Refresh rate
Rated 5 out of 5 stars
Awesome!
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Posted . Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
The X90K TV exceeded all my expectations and left me thoroughly satisfied. Its stunning 4K resolution, advanced HDR technology, and wide color gamut brought visuals to life with incredible clarity and vibrant hues. The high refresh rate ensured smooth motion handling, while the immersive audio performance created a theater-like experience. The user-friendly interface and smart features made accessing favorite content effortless, making the X90K TV a true gem that has elevated my home entertainment to new heights.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Dillon, Thank you so much for sharing your great experience with us! We're really glad to hear how much you are enjoying the amazing picture, sound, features and overall performance of your new TV. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing SONY! - Kris
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
Great Picture Quality
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Posted . Owned for less than 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Excellent TV. Coming from using Samsung and find this TV much crisper colors, deep black and easy hookup with PS5. Would highly recommend this tv!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Mkam, You definitely made the right choice! We're delighted to hear your enjoyable viewing and gaming experience with your new X90K TV. Your satisfaction with the overall picture quality and easy connection of your PS5 to this TV is greatly appreciated. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you so much for the recommendation and for choosing Sony! - Kris
Pros mentioned:
Ease of use, Picture quality
Rated 5 out of 5 stars
Perfect addition for the family r
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Posted . Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Love the color, sound and ease of use. We are big Sony fans and this does not disappoint. It was a little extra money, but they will last for years.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi California2019,
We appreciate the positive feedback and we're glad to hear that you love the color picture quality and sound of the television. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™️. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.Thank you for choosing Sony!
-David
Pros mentioned:
Ease of use, Picture quality
Rated 5 out of 5 stars
Easy and intuitive
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Posted . Owned for 7 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Easy and intuitive. Great colors intensity.
The sound is pretty full, even without the soundbar.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hello GuidoP, We are glad to hear that you like the picture and sound quality of your new Sony BRAVIA smart Google TV. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for choosing Sony! Vincent
Cons mentioned:
Glare
Rated 4 out of 5 stars
Still happy ~2 years after purchase
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Posted . Owned for 1.5 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Purchased on the recommendation of a friend. Interface is decently snappy. Voice control is responsive. It currently sits about 10 feet from a window to its side. Not too much glare from window or interior lights, totally viewable.
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Fantastic tv for the price
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Posted . Owned for less than 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I have been a Sony fan and I think their TV’s are exceptional. This TV has all the connection options and has android tv. Setup was a breeze. The picture quality is fantastic especially for game play. Sony has the best upconversion algorithm and it shows when you are getting over the air channels. The rest of the streaming content is also great. The sound is good considering that there are no visible speakers. I have it connected to a Bose soundbar. Couldn’t be happier.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi icanreviewthis, Thanks for sharing your fantastic experience. We are happy that you like your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Overall good
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Posted . Owned for 1.5 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great image and width. The only issue is with the software updates, which makes it run a bit slower and it sometimes disconnects from the sound bar and speakers. Good TV otherwise.
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony Bravia, Best Buy
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Posted . Owned for 1.5 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Best tv, I've ever owned. Great picture, all the aps work well.The staff at Best Buy were very helpful, knowledgeable and treated me well!
I would recommend this to a friend
Pros mentioned:
Price
Rated 5 out of 5 stars
Another beautiful Sony TV!!!
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Terrific item at a very affordable price. Never had a problem with buying a out of box discounted and being able to purchase a warranty as if it was brand new. Love how year after year the technology in these tv sets is so improved to make your viewing a lot more enjoyable. Over the years I have only purchased Sony products for the superior and will continue to enjoy them in the future.
I would recommend this to a friend
Pros mentioned:
Ease of use, Picture quality
Rated 5 out of 5 stars
Very Satisfied
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This TV was super easy to set up, the picture quality is awesome for the price range, could not be happier.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hello PapaG, We are glad that you are very satisfied with your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Superb picture quality and great value for the $$
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
We absolutely love this TV. My husband did lots of research and we replaced our Sony 55" TV that was 12 years old with this one. It works great with Google Assistant and our Roku stick. The picture quality is stunning. This TV was purchased for our living room. We had a great experience talking with Jake and Luke who helped us immensely as we went through the process. I would definitely recommend this TV as the picture quality is outstanding. Once again, the Sony picture quality is outstanding!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi LoriR, we're glad you love the picture quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl
Pros mentioned:
Ease of use, Picture quality
Rated 5 out of 5 stars
Sony tv’s are best
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Sony is the best. Upgrading finally from a 50 inch Sony. Great picture and easy to use. Sound is also good for a flat screen.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Jbean306, Thank you for upgrading to your new Sony X90K! We're pleased to hear you like the great picture quality, ease of use, and the excellent sound of the built-in speakers of your new Sony TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Sam
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
great tv
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Posted . Owned for 10 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
great tv great picture quality, highly recommend for gaming
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony 65 inch tv
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Posted . Owned for more than 2 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I have had this tv for over two years. It have Great picture and sound and still works great
I would recommend this to a friend
Pros mentioned:
Ease of use, Picture quality
Rated 5 out of 5 stars
Satisfied
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
We have not had this television but a few days however the picture is great, sound is great and it is easy to operate.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hello DeborahS, We are thrilled to hear that you like the picture and sound quality of your new Sony BRAVIA smart Google TV. With BRAVIA X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Vincent
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
SONY TV
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great picture, fits our room nicely, professional installation
Deep colors, easy to operate - excellent remote
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hello 8701, Thanks for sharing your awesome experience. We are happy that you like the picture quality of your Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for choosing Sony! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
New tv
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
After much research and analysis of the three main brands, we finally decided on the Sony Bravia XR X90K 4K HDR Full Array LED Google TV. Let me get this out of the way first, there are some settings that a bit cumbersome to get to, once you have mastered them it is fairly straightforward.
The picture is excellent the sound is very decent even without a sound bar. Overall we have been very pleased with our purchase.
I would recommend this to a friend
Brand response from SonyListens
Posted .
That's wonderful, Tvld1! We're happy that you're enjoying your new Sony TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. -Craig
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony is the best
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Posted . Owned for 11 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great picture great quality gray sound perfect TV entertainment
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great TV, Great Service
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I received this as a replacement through my Protection Plan for a faulty earlier version of a Sony Bravia TV. I loved my previous Sony (excellent picture and sound, as well as smart navigation) until the screen failed. The performance of the X90K is also excellent. Let's hope this one lasts. The 5 -Star review is as much for the service I received through Best Buy, as it is for the quality of my current TV.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi RyanH, We are sorry to hear about what happened with your previous TV. It's good to know that you got our BRAVIA X90K and that you like its quality. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. It's great to hear that you were assisted well by our local dealer. Thank you for choosing Sony! Vincent
Pros mentioned:
Ease of use, Picture quality
Rated 5 out of 5 stars
Love the Bravia
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great picture and easy setup for all of our streaming apps. Easy to navigate in and out of apps.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi MarkT, Amazing! We're very pleased to hear you like the great picture quality, ease of setup, and easy Google TV UI navigation. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Sam