Customer Ratings & Reviews
- Model:
- XR65X90K
- SKU:
- 6499801
Rating by feature
- Picture Quality
Rating 4.8 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.8 out of 5 stars
Customers are saying
Customers are enthusiastic about the 65" Class BRAVIA XR X90K LED 4K UHD Smart Google TV's picture quality, vibrant colors, and ease of use. Many also praise its performance for gaming and the smooth viewing experience offered by the high refresh rate, while some found the price to be reasonable. However, a few users noted issues with glare, the remote control's functionality, and occasional blooming in dark scenes. Some also experienced internet connectivity problems and slowdowns with the operating system.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Picture quality
Fantastic picture quality.
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Beautiful picture. Very easy setup, both physically and on screen. Only mistake (on my part) was attaching the legs first before raising the height. Not for a sound bar, but decorations on the TV stand/credenza. Needed a 3rd person to help lift tv, while someone removed the legs and quickly changed them. Android TV works very well. Used to it as we own another Sony TV (A8H OLED) and own Android phones. Used to installing apps, etc from Google play store. Like that you can have different Google profiles depending if you want a different layout, etc. from others in the house. Big Sony fan as I have had great experience over the years with them,
I would recommend this to a friendBrand response from SonyListens
Posted .Hi RobertC, We are thrilled to know that you like the quality of your new Sony BRAVIA TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent
- Pros mentioned:Ease of use, Picture quality
Best TV I have had so far!
||Posted . Owned for more than 2 years when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.PROS: Excellent picture! Google tv is great! Features work well with ps5 pro. I have the tv connected to a receiver using the ARC hdmi port and ps5. Easy setup. Recommend this TV over other brands.
I would recommend this to a friend - Pros mentioned:Picture qualityCons mentioned:Remote control
Good tv, sorry remote
||Posted . Owned for 3 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Set up was fairly easy. Picture quality is very good and overall a good buy. The only thing I don't like is there is no numbers on the remote to change channels. You have to use the ud/down channel button or use the down arrow and then migrate through some option on the screen to get to a specific channel. There's not a quick button to flip back between favorite channels. I would compare other brands remotes before buying again as I did not consider this when shopping for a new tv. I previously had Samsung smart tv and had no issues using them.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Mike,
Thank you for writing this review. We really appreciate you like the picture quality and easy setup of your new TV. However, we are sorry if the supplied remote did not live up to your expectations. Allow us to help make this a better experience. The X90K comes with a new standard remote with simplified buttons for ease of use and advanced voice control. You may press the 123 (Control menu) button on the remote which display a menu on the TV to use button functions that are not on the remote control on the screen. You may refer to this Help Guide link with information about the function buttons of the remote: https://helpguide.sony.net/tv/jusltn1/v1/en-003/01-07-04_01.html
Should you need further assistance, feel free to contact us by sending an email to [email protected] with the following:
Name:
Best Buy Username:
Telephone Number:
Model Number:
Issue:
With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks again for purchasing Sony! - Kris
- Pros mentioned:Color, Picture quality, Price
Great television!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV. The image is amazing. Colors are very vibrant. The price was reasonable for the high quality of the television.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AnthonyiK, We are glad that you now have a great smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for trusting Sony! Vincent
- Pros mentioned:Picture quality, Refresh rate
Great Tv (recommended)
||Posted . Owned for 1 year when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The Sony Bravia 65-inch X90K delivers stunning 4K picture quality, immersive sound with Dolby Atmos, and smart features via Google TV. Ideal for gaming with HDMI 2.1 and 120Hz refresh rate. Sleek design and robust performance make it a top choice despite the premium price.
I would recommend this to a friend - Pros mentioned:Color, Picture quality
Mr. Vasquez
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Picture quality is stellar. Sound us awesome. Vibrant color. Set up was super easy. Super fast downloads and apps.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AugustineV,
Awesome! We're grateful to hear your enjoyable experience with the amazing picture, sound, easy setup and overall performance of your new TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! - Kris
Amazing Product
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.The Sony 65" BRAVIA XR X90K delivers sharp, vibrant 4K visuals with rich colors and smooth motion that make movies, sports, and gaming look fantastic. Google TV runs fast and easy to use, and the built-in Chromecast and voice control are convenient touches. Gaming performance is excellent thanks to HDMI 2.1 and low input lag. My only minor complaint is that the brightness could be better in very bright rooms, but overall it’s a superb TV with impressive picture quality and smart features for the price.
I would recommend this to a friend- Pros mentioned:Picture quality
First Sony TV
||Posted . Owned for 1.5 years when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This Sony TV is truly exceptional! I've always been a fan of Sony products, but surprisingly, this is my first Sony television. After experiencing its outstanding quality, I can confidently say I won’t be switching to any other brand. Having owned several other TVs, I can truly appreciate the superior motion rate, vibrant colors, impressive sound, and stunning picture quality this model offers. It’s worth every penny!
I would recommend this to a friend - Pros mentioned:Picture qualityCons mentioned:Internet connectivity
Sony tv
||Posted . Owned for 3 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Good quality, great picture, great for gaming, internet does goes in a out not sure if it’s the tv itself or the internet connection.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Delia0399,
We are sorry to hear that you are having an internet connection issue with your Sony TV. If this is about the Wi-Fi signal, you can follow the guide here to isolate and hopefully resolve this issue: https://www.sony.com/electronics/support/articles/00184183. Despite your concern, it's good to know that you still like your new Sony TV. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place.
Should you need further assistance, you can email us at [email protected] with the following details:
Name:
Best Buy Username:
Model Number:
Issue:
Telephone Number:
Sincerely,
Vincent
- Pros mentioned:Ease of use, Picture quality
Cannot Beat Sony Quality!!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Bought this Sony to replace an LG OLED that was only 2 years old, and needed a new motherboard. Should have known better, as Sony makes the best product, and I have had several Sony TV's. Will never buy another brand. Easily integrated with my existing surround sound, and learning the TV was super easy. Sony is the best!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi NicholasF, That's awesome! You chose the best smart TV this time. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent
- Pros mentioned:Color, Ease of use
Love my Bravia
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I now have 2 Sony Bravia TVs. One for my bedroom and one for my LR. I chose them because of the bright, but natural color and the ease of navigating with the settings. I have large windows and a lot of natural sunlight. I wanted to be able to see programs during the day. I am very satisfied with the beautiful picture I get in both rooms.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Ilovedarkskies,
Thank you so much for such a great review! We're really glad to hear your satisfaction with the outstanding picture quality of the X90K TV. We always strive to deliver the best quality with our products. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! - Kris
- Pros mentioned:Picture quality
Excellent TV
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The XR X90K Bravia XR with Dolby Vision is an amazing tv. The picture is perfect from any angle. The settings automatically adjust to the highest resolution and colorspace that your streaming device handles or platform streams. Set up is easy. Use the eARC HDMI with your audio receiver or streaming device and it's all plug-and-play.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi platypus, we're glad you are enjoying the picture quality of our product! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl
- Pros mentioned:Color, Picture quality
Great sharpness and clarity settings
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.You gotta play around with the settings a bit to get the picture just right, especially the brightness, colors and clarity. But once you do, it's like having a cinema at home. Definitely recommend it if you're looking for a new TV.
I would recommend this to a friend - Pros mentioned:Picture qualityCons mentioned:Blooming
Mid-tier Sony Performance
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.As an owner of the sony a90j oled, I was quite surprised to see how well this TV performed as a mid level tv. It's not perfect, however the power of the cognitive xr processor is the beauty of the TV when it comes to clarity, upscaling, and color. It didn't take me long to calibrate the TV to my liking and I truly impressed with this TV. After hooking up an 4k apple TV with an audioquest cable, my experience with this TV jumped to a new level of quality. Although it's not oled quality and there is minimum blooming (as there is on all full array TVs) I did not find it distracting. If you look for a mid level tv with high performance for watching movies, TV shows and or gaming this is the one you should keep an eye on. Only way I won't recommend this TV is if you watch your TV at an angle or if you have a lot of sun light that will be shining on the TV as this TV doesn't have any anti reflection for handling glare for very bright rooms. Overall, great TV for the price.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Maury, Thank you for taking the time to review the BRAVIA XR X90K Full Array LED TV. This TV includes a light sensor that optimizes picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view. By precisely balancing light output across the screen, dimming some areas and boosting others, XR Contrast Booster adjusts brightness for higher peaks in glare and deeper blacks in shadow. As bright areas are brighter and dark areas darker, scenes look more real with extra depth and detail. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for giving the product a perfect rating! Jay
- Pros mentioned:Picture quality, Refresh rate
Fantastic TV at an affordable price
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The picture quality on this TV and the amazing integrated Google TV interface. It makes this an absolute steal. It looks really really close to OLED without costing. Nearly as much. Refresh rate is high. So fantastic for gaming and I can't state how fantastic the Google TV interfaces and how smoothly it runs.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello elgauntt, We are happy that you like the picture quality and Google TV feature of your new Sony BRAVIA TV. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for trusting Sony! Vincent
- Pros mentioned:Picture quality, Price
Great Picture
||Posted . Owned for 3 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.First one I bought had grey burn mark in the middle of screen. Best Buy easily replaced. TV is very bright and looks very good with Apple TV and PS5. Great value for price. Sound is decent but I add external sound system to have more full sound.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Kuya,
Thank you for the 5-star rating and we're glad our customer service was able to replaced your TV. We're happy to hear that you're enjoying the smart features and liked the price point of the TV. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for choosing Sony!
-David
- Pros mentioned:Ease of use, Picture quality
Love it!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I think this TV is perfect for its price range. It will give you the quality you are looking for to enjoy your favorite shows with spectacular colors. Lots of options to adjust the picture the way you'd like it as well. Very easy to install and use.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AdnanU,
Thank you for the 5-star rating! We're very glad we were able to give you a great deal. Nice to hear your enjoyable viewing experience and easiness on using and installing your new TV. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! - Kris
- Pros mentioned:Picture quality
Love my Bravia
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.I love my Bravia. Beautiful picture. Great for gaming.
I would recommend this to a friend - Pros mentioned:Picture quality
Pleased
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.We’ve been very happy with this TV. Nice picture and good value.
I would recommend this to a friend - Pros mentioned:Color, Picture quality
Amazing buy.
||Posted . Owned for 5 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Amazing colors, and sound. Very comparable to my c1 oled on blacks but the colors all seem brighter in this t.v compared to my oled. I will very much so be buying these t.vs in the future.
I would recommend this to a friend
