Customers are enthusiastic about the 65" Class BRAVIA XR X90K LED 4K UHD Smart Google TV's picture quality, vibrant colors, and ease of use. Many also praise its performance for gaming and the smooth viewing experience offered by the high refresh rate, while some found the price to be reasonable. However, a few users noted issues with glare, the remote control's functionality, and occasional blooming in dark scenes. Some also experienced internet connectivity problems and slowdowns with the operating system.
This summary was generated by AI based on customer reviews.
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 9 Showing 161-180 of 1,287 reviews
Pros mentioned:
Ease of use, Picture quality
Rated 5 out of 5 stars
The Best!
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Posted . Owned for 10 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Tv is Excellent. The colors, the graphics, the sound. Incredible. Just what I expected from a Sony Television. Easy to use, neat features, additional add ons? I’m in love with this TV.
I would recommend this to a friend
Cons mentioned:
Internet connectivity
Rated 4 out of 5 stars
Great Buy!
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Posted . Owned for more than 2 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great Buy. It has been almost 2 years. Only complaint is that the wifi seems to get disconnected every now and then. Maybe due to faulty wifi chip? Otherwise, Sony is a good and reliable brand for TVs.
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony Tv
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Posted . Owned for more than 2 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
The quality is amazing been having this tv for 3 years now and no issues
I would recommend this to a friend
Pros mentioned:
Picture quality, Price
Rated 5 out of 5 stars
Great!
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Posted . Owned for 2 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Good size. Good sound. Good price. Love this tv. 10/10
I would recommend this to a friend
Pros mentioned:
Ease of use, Picture quality
Rated 5 out of 5 stars
Perfect quality tv
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Posted . Owned for 3 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I love this tv I’ve had it for a few months now and its been very good to me. Picture quality is awesome great for movies, gaming and the features are easy to use. Bought a second one for my wife cause she loved it too def recommend
I would recommend this to a friend
Brand response from SonyListens
Posted .
Thanks JorgeP for sharing your experience with the new Sony TV, We're glad that you are impressed with it. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. You can always adjust the sound quality of your Sony TV according to your preference by going to its settings: https://helpguide.sony.net/tv/jusltn1/v1/en-003/01-03-09_02.html. Thank you for your purchase. Enjoy! -Craig
Pros mentioned:
Ease of use, Picture quality
Rated 4 out of 5 stars
Great if you don’t use Soundbar
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Posted . Owned for 9 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Excellent picture quality. Easy to use menus. Constant glitches when using ARC- to soundbar. So bad that I can’t even use a soundbar anymore. For that reason I wouldn’t buy again. But if you don’t use soundbars it’s a great TV
No, I would not recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sonys best affordable 65”
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Posted . Owned for 2 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Absolutely love my Sony TV!!!! I have two before this, a 49”, 55” and now the 65”! I love them all! I stupidly bought a 65” LG OLED and a month after the warranty expired, of course which is only a year, the TV went out on me. BestBuy of course wouldn’t do a thing and LG is even worse at communication as well as Loyalty. After 5 months of fighting they decided not to pay for the faulty TV. Then 2 months later the check arrived, and it was definitely a mistake becuese they were adamant about not paying. But all issues aside, I went back to what I should’ve gotten in the first place, the 65” Sony! Don’t hesitate if you know you like it. 5 star recommendation on the Tv, but 3 star on the service.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Apple, We are thrilled to hear that you absolutely love your Sony BRAVIA TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent
Pros mentioned:
Picture quality
Cons mentioned:
Blooming
Rated 5 out of 5 stars
Sony TV
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Love the size, love the picture and the goolge OS. Blooming is nowhere near as noticeable as I initally feared. Does it show? Yeah around subtitles against a black screen. But boy oh boy does this thing work with my PS5 like a dream.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Jamie, Thank you for the 5-star rating! We're really glad you love the amazing size, picture quality, Google OS and how TV perfectly works with your PS5. We're sorry to hear that you have an issue with the blooming or halo effect on your SONY unit. Please isolate the issue by following this link: https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xr-65x90k/articles/00032635
Should you need further assistance, feel free to contact us by sending an email to [email protected] with the following: Name: Best Buy Username: Telephone Number: Model Number: Issue:
With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! - Kris
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Beautiful TV
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Absolutely stunning TV, especially for the price!!! I love it!!! The picture is great, the sound is great, and it is awesome for next gen video game consoles (Xbox Series X|S and PS5). I don't think I'll ever go back to Vizio TV's.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi JH64, Awesome! We are glad to hear that you are happy with your purchase specially with the picture and sound quality of your new TV! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™️. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Carl
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Elevate Your Entertainment Experience
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
the Sony BRAVIA XR X90K 65" TV is a marvel of television technology, offering exceptional picture quality, immersive sound, and a wealth of smart features. Whether you're a cinephile, a sports enthusiast, or a gamer, this TV caters to your entertainment needs and elevates your viewing experience. While it comes with a premium price tag, the performance and features it offers more than justify the investment. As a proud owner, I can confidently say that this television has transformed my home entertainment setup, and I highly recommend it to anyone seeking the best in visual and audio quality.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi RGZZ, we're glad you like the picture and sound quality of our product. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your recommendation and for choosing Sony! ~Earl
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
MrsU2
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
We are enjoying our new 65” Sony Bravia smart TV. The color is exceptional. While watching sporting events, the athletes appear to be in the room with us. Watching movies is super enjoyable.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi NancyU, We are glad that you are enjoying your new Sony BRAVIA 4K smart Google TV. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for trusting Sony! Vincent
Pros mentioned:
Ease of use, Picture quality
Rated 5 out of 5 stars
LOVE
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Posted . Owned for 9 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Love this tv vivid picture , very easy to use and no need for my Apple TV anymore which is nice to have just one remote for everything
I would recommend this to a friend
Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
Qualify
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Posted . Owned for 6 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This product has a great image. The colors and quality of sound is fantastic. The processor is fast and makes it easy to access multiple apps at the same time. No complaints about this TV.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi MichelleP,
Amazing! We're glad that you like the sound, picture quality, and responsiveness of the TV. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony!
-Ralph
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great Sony TV
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Posted . Owned for 1.5 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Very bright and good quality for the price. You would need to spend significantly more on an OLED or Mini LED display to get a better picture.
I would recommend this to a friend
Pros mentioned:
Picture quality
Cons mentioned:
Internet connectivity
Rated 4 out of 5 stars
Loses internet connection randomly
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Product is great except randomly loses internet connection and the customizable photos in sleep mode wish you were able to actually choose the photos instead of the google app randomly choosing 4 photos from your camera roll. Picture is great, fast smart tv. Better than any firestick/roku devices/tv I've had
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi SeanW,
Thanks for sharing your review and experience with the X90K. We're glad that you like the picture quality and responsiveness of the TV. Your feedback about the sleep mode function is greatly appreciated. It's also unfortunate that you are having a network connection issue with the TV. For optimum performance, make sure that the software version of the TV is up-to-date. Please refer to this link for more information:
You may also refer to the troubleshooting steps on this link to help resolve the issue: https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xr-65x90k/articles/00184183
Hope this helps. If still not resolved or you need further assistance, please email us at [email protected] with the following details:
Name: Username: Model Number: Issue: Telephone Number:
Or contact our product support team via phone call or chat through this link: https://us.esupport.sony.com/support/s/support-contact?language=en_US
Sincerely, -Ralph
Pros mentioned:
Picture quality, Refresh rate
Rated 5 out of 5 stars
Sony proves they know TVs
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Posted . Owned for 1 year when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Very nice picture quality and with 4K 120hz refresh rate this TV is just about everything we need at a reasonable price.
I would recommend this to a friend
Rated 4 out of 5 stars
outstanding tv for the price
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Posted . Owned for 1.5 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
great tv no iddies so far 2yrs with it i game and watch movies and shows no complaints gaming performance is there was suprised for a 65 inch i thiught id had input lag but dont seem like it at all overall 4.5 only because theres always better sony models
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Google tv
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
If you are looking for a tv to go with your PS5 then this TV is what you need to get. It compliments the PlayStation 5 extremely well. Can support next gen console games as well as all 4K movies and steaming services. It organizes all your streaming apps into one location and even has the Bravia core and Apple TV fee for a limited time…. Was gonna go with the 75” but this was the perfect size for my room any higher and it would just be way overdone. Super happy with the picture and true 4K output and ray tracing and other features that the PS5 has to offer and this tv def keeps up and delivers….. def gonna get the 75” for my my other room….
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi MichaelV, Thanks for sharing your experience with your new Sony BRAVIA 4K smart Google TV. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Outstanding TV for the price
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I have been watching a 49" Sony 900E that I bought at Best Buy a while ago and wanted something larger. This 65" 900K is outstanding. The picture is bright and vivid with excellent color detail. I made adjustments to the settings based on a combination of settings from Rtings and the AVS forum and have gotten an excellent picture. I use the new Roku 4K Dolby Vision stick for streaming and the picture is just excellent. The TV appears to be very well built and I have it on the metal stands. The new speaker system has excellent audio for a TV and I will be looking at getting a soundbar to go with it. Great TV at a great price. I actually paid the same price for the 49" some years ago so this is a great deal. Highly recommend.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Mrcarnut, Thank you so much for the fantastic review! We are so happy to hear you are enjoying the rich, vivid colors and bright picture of your new BRAVIA XR X90K. Good to know you appreciate the amazing build quality and excellent TV speaker system of the unit. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you so much for trusting Sony! -Jess
Pros mentioned:
Picture quality
Rated 4 out of 5 stars
My Sony experience!
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Posted . Owned for 7 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great Sony quality picture and colors. Adjustable,tunable settings for all features. This really nice high quality Sony TV sounds like a cell phone without a sound bar. The sound is the only thing that requires patience and tuning. You must get a compatible sound bar no matter the brand. Do not make the mistake I did. Check the compatibility list for this TV and then by a mid to upper range soundbar is on that list. Just because it is branded Sony does not mean it is compatible. My New Sony sound bar with subwoofer combo was not on the compatible list. Sound bar works syncs and controls the sound better using bluetooth. Sound does get off track when holding the volume button down. Use a tapping technique not to be blown away with the high volume. Enjoy near OLED picture quality without over priced OLED cost; depending on your 4k move source.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi JB123,
Thank you for the review and we're glad to hear that you like the picture quality of the TV. We're sorry to hear what happened with your Sony soundbar. Please allow us to help you and turn this into a better experience. We need more details regarding your concern. For us to better assist you, please email us at [email protected] with the following details:
Name: Best Buy Username: Model Number: Issue: Telephone Number: