Customer Ratings & Reviews

This - so-called mid-priced Sony 4K TV is just wonderful. I could not be happier. Only serious limitation is that the cable and streaming pictures available for it currently are not us to it's capabilities 95% of the time. As a result, when this is the case, the picture is upgraded by the Sony technology so that it looks great from typical viewing distance but looks a bit jumbled/people look like they have too much pancake makeup on when viewed up very close. As pictures being transmitted get more detailed over time, the picture on this TV swill get even better in that regard.

The picture quality on this TV was far better than my Samsung 1080. The colors are more vivid and the picture clairity is superb. Sony makes a great tv.

Great blacks and colors. NASCAR never looked better. Still needs more built in sound power via at least a sound boooar and wireless sub woofer.

Owned for 3 weeks. Great picture (perfect). Great sound. Easy set up. Been so busy watching, haven’t taken the time to see all that it really offers.

Great quality picture. More realistic colors than others. Easy setup. Has everything you could possibly want in a 4K UHD LED tv.

The picture quality is great and easy to set up. Easy connection to all the most common apps and the Google Assistant is a nice extra though a little slow.

I bought a Samsung QLD and I couldn't put my finger on why I was conflicted about the purchase. My daughter came to visit excitingly I asked her what you think about my new tv-oh you got a new tv..I returned it and explained it just wasn't as crisp as I expected. Because I am cox cable user they are not up on 4K so that's when my salesman said you want a Sony! As soon as it was delivered and setup-WaLahhhhh the picture quality I was looking for-Daughter said oh yeah big difference! A little pricey-but quality over quantity !

I Finally replaced my 36" Sony tube TV and so far am very pleased with my 65" 900F sony. I have been looking at this model since the beginning of the year. During the check out process, I asked the salesman to be sure to inlude the haul off my old TV. I was led to believe that it's free. Not True!!! BB delivery people told me to go back to the store to pay 20.00 and to schedule another appointment for hauling off. Not happy with this As it's not about 20.00 but all about time and inconvenience Other than that, i am happy with the product so far

I've chosen Sony TV's over the last 15 years due to their exceptional image quality and aesthetics compared to the competition. This TV was purchased to replace a 5 year old Sony model. Imagine quality is fantastic but really requires patience and tuning to get the balance just right. I'm deducting a star from this review because Sony has made a decision to use Android OS on their TVs. I am not an Android user and personally have an AppleTV connected to this TV so I am rarely in the Android interface. It does receive updates occasionally and the few times i've been in the Android interface i've seen some sluggish performance navigating in the menus.

The TV was very easy to set up with other components like Stereo and cable. This is a big TV and the picture is so crystal clear.

This Sony smart TV has great picture and sound withou at sound bar. It also has great colors and brightness levels. I highly recommend this QLED tv.

Purchased the Sony XBR65X700F TV in early November. Had Geek Squad install and connect. Great HD picture and easy to program. However TV could not properly connect to my Sony Sound Bar. Geek Squad was no help. Big disappointment.

This TV puts most high end OLED TV’s to shame! Its picture quality ( specially deep blacks) make viewing a pleasure! The quality is impeccable!!

Purchased this unit in mid Feb and to date no issues. Great picture, sound and ease of set up/use. Would recommend this TV to all.

This tv has offered an amazing picture. It is also very easy to use. The only thing I was crazy about is the legs on it, but that is minor.

Picture is very clear and the set up at Best Buy showing the tv can be better. First you should upgrade the tv to the Android tv Oreo. You will get additional features and simplifies the app interface. Also you have access to Dolby Vision once you get the upgrade! I’m personally a Roku user and continue to use it but the Android tv is not bad. However it could be slightly faster. Good affordability and value.

We absolutely love this flatscreen TV. Great picture, vivid color and excellent viewing for sports! Looks like you are sitting in the stadium!

Love the TV! Did my research on this one before I bought it. Easy to use and has lots of features. Images look great. I'd recommend a soundbar, though

I was torn between this TV and one of the OLEDs for Thanksgiving, but since there was no price drop on any of the latter, this TV fit the bill. I don't have to worry about any image burn with this TV and the picture quality is just stunning with really deep blacks once properly calibrated. Really good up scaling of low resolution content as well, only con with this TV is the mediocre sound but nothing a decent 100$ sound bar won't fix.

WOW!!!! Great picture, easy setup, integrates nicely with other devices. My second Sony large screen tv.