Customer Ratings & Reviews

The Sony TV performs verywell and the colors are very vibrant. So far the only downside I've encountered is the connection of my Samsung sound bar in that I can only connect via an optical cord instead of using the preferred HDMI connection for best sound quality. I used the Geek Squad to deliver and set-up the new TV and would recommed that route.

Very nice TV with good picture and easy to setup with cable.

This is a great Television with real clear picture and easy to use

Light for its size and easy to set-up. Love the thin bezel and quality build. Volume is not bad even without a soundbar or external speaker system. Having got it on a sale made it even a better value. At first I was worried about the size overpowering the mantle but it honestly looks great, don’t know why we waited so long to upsize.

Love the image and the 4K image. Takes little Time to set up.

This TV hits all the right buttons for me. The picture quality is very good. The motion is the best I have seen. The colors may not be as vibrant and have the pop of a Samsung, but they are more accurate and true to real life. The local dimming is good overall, but you can spot occasional blooming. Overall, it's the best TV I have ever had.

The Sony X900F is one of the best values for your money. It’s not the cheapest 4K LED, but it’s also not $2000k+, which makes it a great option. We have been very happy with this TV and the darks and color are spot on. The only thing I would ding it for is the quiet built-in speakers. This TV needs a sound bar or surround sound system.

Crystal clear picture, vivid colors, love the smart features!

Great tv experience great quality great price. Love it.

A Big Thank you to Igor and Philip at Best Buy Westminster for the amazing help in getting the perfect TV this Cyber Monday. We looked online before making the rounds at the stores. Stopped by Costco to check prices. Asked a very helpful associate a few questions about the differences between the different TVs available at Costco but the knowledge base paled in comparison to Igor at Best Buy. Igor took the time to explain the features available for each brand and price point which allowed us to get the best Value for our money. We were initially looking at a TV in the $700.00-$800.00 range but ended up with the Sony Brava 65 inch X900F for $1600.00. Both TVs at both price points were great deals but we went with the Sony based on Igor's suggested philosophy "buy for today or buy for tomorrow." The unboxing and set up was Quick and easy and we sitting on the couch eating popcorn and watching a movie within 15 minutes of getting home.

The picture on this TV is so great and it is so easy to use

Love the picture and the quality of this television

Good picture quality, features are simple to utilize

The picture and ease of features exceeded my expectations.

This TV has android TV and Netflix built right in. I would suggest pairing this TV with a receiver and using the ARC input, This way you have one remote controlling everything. The UHD and 4K is great, Hopefully someday cable will carry a 4K signal. If you plan to use cable mostly, you don’t need this TV. The signal from cable is barely HD

Beautiful large picture; excellent color; well worth the cost

Glad I went a couple of hundred dollars more and got the X900F vs the 800F. Looked at the 950F but really didn’t see a difference. Plus several hundred more! The 900F is truly a great crisp picture. Sony Bravia’s have always seemed a bit faster, clearer, and better dark features vs Samsung or LG. Very happy with this purchase.

This was an upgrade for us from an old Samsung 52". The picture is very good especially the color and motion handling. The blacks are decent but acceptable for $1099 on Black Friday compared to at lease almost double for an OLED. The smart tv interface is intuitive and works well. Overall, very happy with this unit.

Awesome TV, great picture, easy setup. Great purchase.

Picture is astounding, great definition, brilliant colors. Like all flat screen TV's, it does suffer sound degradation due to the speakers being behind the screen and it could benefit from additional, remote speakers. While not inexpensive, the picture seems as good or better than some much more expensive models.