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Customer Ratings & Reviews

Your price for this item is $299.99
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The comparable value price is $1,499.99

Customer reviews

Rating 4.6 out of 5 stars with 1333 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.3 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers often highlight the exceptional picture quality, describing it as outstanding and clear. They also appreciate the ease of setting up the TV and its intuitive operation. While many customers are pleased with the TV's color and sound quality, some express concerns about the lack of upgrades on the 2.1 HDMI ports and the high price.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 11 Showing 201-220 of 1,333 reviews
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv I’ve ever bought. Picture is pure, clean and crisp. It’s ability to use the apps is with great ease. This is my 3rd Sony, another great product from a great company!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi S1Owner, Great! we're thrilled that you are enjoying the picture quality and ease of using the applications. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I love my tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I returned my Samsung Q70 because They sold me an open box TV with someone’s account information still in it for regular price. So after I brought the TV home I was not satisfied with the Samsung Q 70 I asked him if I can return it whenever I found out it was an open box they told me yes so I purchased the Sony 950H which is the 2020 model. Just wow!!! It’s not a OLED picture but I’m very very happy. Picture is great, action movies great & the sound is good. Not great but good. I’d absolutely recommend this TV

    I would recommend this to a friend
  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    TV review

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are very pleased with the TV we purchased so far. The picture quality is excellent and the colors are very vibrant. We would highly recommend this TV for purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SueOvs, Thank you for the 5-star rating! We are glad to hear that you are happy with your new 65" X950H TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    An extraordinarily beautiful viewing experience

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is in a class by itself. The UHD 4K viewing experience is just astonishing - the closest corollary I can offer is what you might have experienced moving from old-style cathode ray TV's to your first flat panel in 1080p - and the jump in clarity from 1080p to 4K cannot be overstated. Its a magnificent evolution. Adding to this is Sony's excellent Smart TV options - you really do not need an attached Streaming device like a Roku or an Apple TV - its all available within the TV's options.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello jiminps, We are thrilled to know that you like the picture quality of your new Sonu LED 4K TV. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. We hope you will also notice the upgraded responsiveness of the smart Android TV platform that allows apps to open up to 3x faster. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV with amazing picture quality

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My husband and I haven't purchased a new TV for over 10 years so this TV was a huge upgrade. The picture quality is amazing---very glad we went with the OLED display. Sports and action movies are completely different on this TV. The app interface is fairly easy to use--every now and then, Hulu seems to have glitches on the streaming which we don't get when streaming Hulu on another TV using an Amazon Firestick, so we're still trying to figure that out. We are able to download all of the apps, including HBO Max and Peacock TV which also aren't available on the Firestick. Overall, very happy with this TV!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello FKGG, We are glad that you like your new Sony Bravia 4K TV. We always strive to deliver the best picture quality with our TVs. We want to inform you that the X950H is a non-OLED 4K TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you so much for choosing Sony! -Vincent Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great TV, Big Step Up, Very Happy

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was a step up from our 46" plasma. We are very happy with this Sony. Outstanding picture; bright and very natural colors. Easy to set up.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Dehalo, We're glad that you are happy with this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Sony Bravia 65" TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to set-up and use. Very clearpicture. I bought an open box, and am very glad that I did. I have had excellent luck with previous (3) Sony Bravia TV's.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Julian, we're glad you like the ease of setup and the picture quality of our product. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very happy with this TV. The picture quality and feature set are great. Also, the viewing angle is wide which is great for our living room. Totally recommend it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Eaddison, we're glad you like the picture quality of our product. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Solid tv

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Man I love this TV. Clear, great stock sound and user friendly. Not much in way of tweaking even with developer options unlocked but overall a solid tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Demonbrn, Great! We're pleased to hear that you like the picture and sound quality. Indeed, the TV is user-friendly. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Nice tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the best tv! The quality is great and it’s easy to use. The price is a little high but that’s because the picture is so clean and clear

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Slomski, Wow! We appreciate your positive feedback on this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality, Setup

    Rated 5 out of 5 stars

    A great experience at Best Buy for Tommyg1119

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Best Buy team was excellent and very helpful in my experience with finding the right TV & later troubleshooting the start up issues fixed by the geek squad..

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TomGallo, We are happy to hear that you were assisted well by your local dealer and they resolved the startup issue you encountered. Your new X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room. We hope you will also notice the upgraded responsiveness of the smart Android TV platform that allows apps to open up to 3x faster. Thank you for your purchase. -Vincent Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Amazing Sony TV

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    Posted . Owned for 7 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture and so easy to use. We purchased a sound bar with it so we get a theater experience. The definition and colors are amazing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Craig, Great! We are so glad to hear that you are happy with the picture quality and ease of use of your new TV paired with your soundbar! The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Regards, Carl Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Satisfied customer

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture, easy to setup. Paired it with a Sony sound bar couldn't be more satisfied. I would definitely recommend this TV. It's also great for gaming

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Smiles, we're glad you like our product. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for your purchase. ~Earl Sony_US

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Blooming

    Rated 4 out of 5 stars

    Great sony tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome tv! Picture is bright and vibrant. The only reason I gave it a 4 is the blooming when watching in dark rooms. It's not horrible but if u notice those kind of things u will too. If not this tv is an awesome tv.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jose,
      Thank you for your feedback with X950H 4K HDR TV. We are happy that you are enjoying the awesome picture quality of your new TV. We'd love to help and make your viewing experience more better. Please open this link with steps to follow if the picture is too bright.
      https://helpguide.sony.net/tv/husltn1/v1/en-003/08-02_04.html

      May we contact you to help? If so, please email the below information to socialsupport@am.sony.com.

      Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.

      Full Name:
      Best Buy Username:
      Telephone Number:
      Sony TV Model Number:
      Additional Information regarding your experience with the X950H:

      We are sorry for the inconvenience and hope to speak to you to resolve this matter. We appreciate you and thanks again for shopping Sony!

      Sincerely,
      Kris Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Sony still the best!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely beatiful picture. Easy to navigate and easy to install. I'm very happy with this purchase, and highly recommend this product.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Ruthiesmom, thank you for the awesome review! We're very pleased to hear you like the excellent picture, ease of use, and installation of your new Sony TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to a near 4K HDR. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Stand

    Rated 4 out of 5 stars

    My second Sony

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Image is awesome. Easy set up with two setting for feet. That said,I bought a tv stand because the feet allow the tv to wobble...shame on Sony. I went with LCD instead of OLED because of possible burn in from games.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Pyrofitr1368, Thank you so much for the 4-star rating! We are glad to hear that you are happy with the picture quality of your TV. We took note of your feedback with the TV stand and this will help improve our product. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    TinkerjonSC

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. We are streaming almost everything. Picture is fabulous, user friendly and thin black rim which seems nonexistent when watching. Thanks Best Buy!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Streaming, Thank you for the 5-star rating! We are glad to hear that you are happy with your TV purchase! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Very pleasef

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had this TV for 4 weeks. Went with this model for the ability to see well from a side angle, has not disappointed. Best viewing in a dim or dark room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kandor28, we're glad you are enjoying our product. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Sony Smart T.V. 950

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, great sound and easy to use. The set-up pretty easy with the Geek Squad, except for trying to setup HBOmax. Eventually got it to work.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Home, Thank you for the 5-star rating! Glad to hear that you are happy with the ease of use and picture quality of the TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Color, Picture quality

    Rated 5 out of 5 stars

    New tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely love this tv, good size upgrade, amazing quality, fantastic color and and brightness, glad i brought back the 900h got the 950h.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TylerOC, Glad to hear that you are happy with the picture quality and built of your new TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. -Carl Sony_US