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Customer Ratings & Reviews

Your price for this item is $299.99
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The comparable value price is $1,499.99

Customer reviews

Rating 4.6 out of 5 stars with 1333 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.3 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers often highlight the exceptional picture quality, describing it as outstanding and clear. They also appreciate the ease of setting up the TV and its intuitive operation. While many customers are pleased with the TV's color and sound quality, some express concerns about the lack of upgrades on the 2.1 HDMI ports and the high price.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 19 Showing 361-380 of 1,333 reviews
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    fantastic picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    fantastic picture. easy to set up. unfortunately can't use pandora

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi buff, We are glad you like the picture quality of your Sony Bravia TV! The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room, thanks to X-Wide Angle technology. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscale everything you watch to near-4K HDR. We appreciate your feedback. Thank you for trusting Sony! -Vincent Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Sony 65”

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture easy to use. Best Buy price matched as well.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Stormer61, Thank you for the 5-star rating! Glad to hear that you are happy with the picture quality of your new 65" X950H TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    My new TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful TV. My only gripe is that it doesn’t have an Apple App option, so and iTunes movies and TV that I pay for, I can’t watch. Luckily I have an Apple TV and have it hooked up, but alas, it’s not a 4K Apple TV, so not the same quality of picture. I probably wouldn’t of bought this particular TV if I had know I couldn’t watch my Apple Content.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello WAfamily, We are glad that you like your new Sony TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness. It's nice to hear that you were able to watch content from your Apple TV. The X950H does not support Apple TV. We value your input and appreciate your feedback. Sony takes into consideration all feedback to improve the performance and quality of our products and services. Thank you for your purchase. -Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Superb picture quality!

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    You can’t go wrong with Sony! Great Tv beautiful picture quality. I returned it because It wouldn’t fit on my entertainment center. I should've just wall mounted it but living in that apartment at the time I didn’t think they would go for it. Would definitely recommend this tv to anyone looking for superb picture quality!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CJEstes, We're glad to hear that you appreciate the superb picture quality of this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for the recommendation. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great guy

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far so good , I had a mishap but Best Buy easily swapped it out for another tv If you think 65inches is to big then your wrong it’s perfect for a living room set up 4K picture quality is good , Android OS is a lot smoother and faster , you can tell the chip processor really makes the tv feel a lot more responsive

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sonyfn45, We are glad that you are happy with your Bravia 4K TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! -Vincent Sony_US

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Good but laggy remote

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV has good picture quality but remote is has lag for 1600$ tv. Android TV need to do better

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RSUB, We regret to hear about your concern with the remote control of the TV. We apologize for the inconvenience. To isolate the issue on the remote control, refer to this link for troubleshooting steps: https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xbr-65x950h/articles/00132426

      The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thanks for sharing your review. Jay Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great purchase

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome picture, sound and ease of use. Highly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bill, Thank you for the 5-star rating! Glad to hear that you love your new Sony 65" X950H TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV...bad buying experience.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing tv...terrible buying experience from Best Buy but I won't take stars off the tv rating for that...amazing picture and video processing with the X1 chip. I feel like this tvs picture is as close to oled as led can get...very happy with tv...that being said...will give all my future purchases to "anyone" other than Best Buy.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Pdmonty, Thank you for the 5-star rating! While we are glad to hear that you are happy with your new 65" X950H TV. We are sorry to hear that the you did not have a great shopping experience. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Incredible picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This Sony model has an incredible picture. I went with the Wall Mount and am presently awaiting delivery of my new TV console to position my stereo components and complete the living room. Of all the TVs to select from at Best Buy, this model is the one owned by the Sales Rep whose opinion I respect the most.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BestBuyWinners, Awesome! We're very grateful for this positive feedback! The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thanks for sharing this feedback. Jay Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Bravia

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality for the price. Very easy to use.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MIT26, We're glad to hear that you appreciate the picture quality and the price of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for sharing this feedback. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Instant channel changing and great sound!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Upgraded from a 2009 SONY 52" Bravia LCD. Wow, picture is spectacular, almost no heat transfer from the screen. Channels instantly change. Google voice activation works even when the set is turned off! Still finding out new features everyday. Love the sound quality! The two position legs enabled us to use the inboard setting and keep our TV stand.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Wow! We are thrilled that you like most of the feature of your new Sony Bravia TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room, thanks to X-Wide Angle technology. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for trusting Sony, Sarge! -Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Sony

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good tv with high quality picture, almost no glare, and is easy to view from all angles.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sonytv, We're very grateful for this positive feedback! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Bold colors and great black levels

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Helped my parents purchase this TV for their new home. Great picture quality (black levels and color range) over Xfinity. Haven’t had the chance to look at 4k content but looks fantastic with 1080p. Sound is pretty good for tv speakers. Parents (70’ years old) don’t plan to buy sound bar right now.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi kevdmcd,

      We are happy to hear you are enjoying the picture quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony!

      Regards,
      David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    No regrets

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We purchased this TV for our rec room and are happy with it. Easy to set-up and good picture quality. We have a Sony A1E OLED in our living room and it's true the picture on those are significantly better - especially when it comes to black levels. Aside from that though, this is a great looking and great performing LCD that you wont regret purchasing - especially for the $500+ you will save between this and an OLED.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NHWildcat, Awesome! Thank you so much for this amazing review of your X950H LED 4K Ultra HD Smart Android TV. We're happy to hear you are enjoying the excellent picture quality of the X950H, and the black levels exceeded your expectations. At Sony we strive to put forward the best possible products for our customers. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for giving the product a perfect rating and for trusting Sony! -Carl Sony_US

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    love it. great picture, easy to set up. would recommend

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi dfitz204, Thank you for the 5-star rating! Glad to hear that you are happy with the ease of use and picture quality of the TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    One of the best LED TVs around

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV, fantastic picture! Almost overwhelming amount of settings that allowed me to get it to my liking although it really doesn't need much as Sony TVs are always near perfect from the start. I would have given 5 stars except that the sound is nowhere near that of my Sony 55X900B, but it is better than most all other brands. Couldn't beat the price for this great set!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Hawkeye,

      Thanks for sharing your review and experience with the Sony X950H. We're glad that you like the picture quality and settings of the TV. You do have the option to adjust the sound settings of the TV to tailor-fit the sound quality to your needs. For more information, please refer to this link:

      https://helpguide.sony.net/tv/husltn1/v1/en-003/01-03-09_02.html

      Hope this helps. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thanks for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Price

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV! Picture quality is good but price can be lower.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Crap, we're glad you like the picture quality of our product. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Is A Beast!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Has a superb picture from what I have seen so far. I previously had a 55 inch Samsung top of the line. It was a good tv also, but the picture on this exceeds the other tv by leaps and bounds. I have had it about a month now. I have made minor pic adjustments and it has a gorgeous pic. Sound is great too. You can adjust eq in settings.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Actrite08, we're glad you like the picture quality of our product. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 65" X950H 4K UHD

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV. We upgraded from a 55" Sony bought about 3 years ago. Picture is a lot more vibrant than the 55". We have it hard wired into the router but was also able to join the WiFi with no difficulty. I have the sound routed to a sound system so I cannot vouch for the sound quality but I can't imagine it wouldn't be fine.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Zagg, We're glad to hear that you appreciate the picture and sound quality of this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony. Jay Sony_US

  • Pros mentioned:
    Picture quality, Setup

    Rated 5 out of 5 stars

    Good picture

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    the TV has a good picture, easy to use apps, and easy set up.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Steve, We are happy that you like your new Sony Bravia and enjoying the great picture quality and easy setup for your new X950H. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness to give your TV the feeling of immersive realism. Our latest X-Motion Clarity technology keeps everything smooth, bright, and clear, so fast-moving scenes like sports and action scenes are bright and clear. Thank you for the feedback and for choosing Sony! -Vincent Sony_US