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Customer Ratings & Reviews

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Customer reviews

Rating 4.7 out of 5 stars with 1018 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers regard the 75" Class BRAVIA XR X90K LED 4K UHD Smart Google TV highly for its exceptional picture quality, vibrant colors, and impressive sound quality. Many users find the TV to be a great value for the price and appreciate its large screen size and easy setup process. However, some users have experienced issues with the TV freezing and the remote control taking some time to get used to.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 14 Showing 261-280 of 1,018 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony bravia

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture just wish the speakers were better and more front face like with all flatscreen sound is not good without a sound bar which I think is why the manufacturers make them that way

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Rick,

      Awesome! We appreciate the 5-star rating and we're glad to hear that you like the picture quality of the TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony!

      -David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    WOW

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    mind blowing picture, the 75 inch screen is movie theater quality in your home. SONY the one and only. add the sound bar system and experience movies and sports on new level. You feel as though you are part of the action.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi notech, That's great! We're glad to hear that! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. We're looking forward to your next purchase! Thank you for sharing this review. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Yet

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our last 3 televisions have all been a Sony Bravia. Started with 55” then 65” and now our 75”! We have found them to be user friendly and always a gorgeous picture. For now, will always buy a Sony Bravia!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JudyT, we're glad you are enjoying our product! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™️. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Great purchase

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely love the quality and interface of the TV and planning on buying another. First Sony ive ever owned and it blows the rest out of the water in my opinion.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony - 75" Class BRAVIA XR X90K LED 4K UHD Smart G

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    wow amazing tv! so happy we decided on this tv we've had it for almost a year wished we would had bought it sooner, you won't be disappointed with this purchase

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great t.v

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is much brighter than our last. It looks great and has a load of options. 2 4k 120 ports. So you can have a sound system and a game system connected. Runs amazingly. I love it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LeannaY, we're glad you love our product! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony - 75" Bravia Google TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We were worried that this television would be too big, but once we watched our first movie on it, we were thrilled. The picture is so clear and hyper-realistic, and the sound is great.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SaraH, we're glad you like the picture and sound quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Sony tv

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV quality forever. I just will buy Sony tv

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Blooming

    Rated 5 out of 5 stars

    Zero Complaints

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture, good contrast, lightning fast processor. Settings right out of the box are good. No blooming or flashlighting that I have noticed and those are my top pet peeve’s since leds came out. Integration with other components was a cinch, my boys love gaming on it. 4K content is incredible, been watching the National Park series by Nat Geo on Disney+ and it is mesmerizing. Wall mounting it was a job, we utilized three people to get it done safely ,most will be better off letting BB do it. It’s replacing a 70” Vizio that lasted 7 years.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello VolVet, Thanks for sharing your awesome experience with your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony x90k 4K 75inch

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This Sony x90k 4K 75inch tv has some amazing bright colors with super clear 4K picture quality. The theater immersion is what I was going for. I upgraded from the x900h 65 inch.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Hammah, we're glad you like the picture quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Happy customer

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I enjoy the picture quality of the programs I've streamed on this tv. The resolution and colors are brilliant. My only complaint is that the picture is often too dark when I play blu-ray discs or dvds on the player attached to this device. Otherwise, I have been highly satisfied.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DeborahJ, Thank you for taking the time to provide us with your feedback about your Sony XR75X90K. We're very pleased to hear you're enjoying the great picture quality, vibrant colors, and resolution of your new Sony TV. And we regret to hear about the dark picture issue you're having when watching from your Bluray/DVD player. Let's try to isolate and resolve this issue by following the troubleshooting steps on the link below:

      https://helpguide.sony.net/tv/jusltn1/v1/en-003/08-02_04.html

      If you are unable to resolve your concern, please email us at socialsupport@am.sony.com with the following details:

      Name:
      Username:
      Model Number:
      Issue:
      Telephone Number:

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Perfection

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is simply beautiful. I was amazed at the quality of the product. Watched baseball playoffs this weekend and it was better than being there. Clearness and sharpness are incredible.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JerryP,

      Amazing! We are so happy to know your satisfaction with the incredible picture quality of the XR75X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you very much for your purchase and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Could not be happier!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Could not be happier! This is a great TV at a very reasonable price. The picture quality is awesome, and I love the size. I am so glad I purchased a Sony television.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DanOH, awesome! We're glad you to hear that you are happy with the picture quality of our product! With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great.

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent. The audio he has is great and the image for watching movies and football is from another world.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love this new TV! The picture is amazing, easy to use and sounds great. We are not even thinking about adding a sound bar. I plan on buying more but in a smaller size for the bedrooms.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi prince319,

      That's fabulous! You've made a great choice! We are so happy to know that you love your new XR75X90K, and that you are satisfied with its incredible picture and sound quality. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      We are looking forward to your future Sony TV purchases and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Nice TV.

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    Posted . Owned for 7 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV works well. The remote lets me control my Firesticks, which is a plus. The picture is clear. I wish it was a bit better with contrast, but I know id have to buy the model that's a step up.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TheDapperDeuce, we're glad you like the picture quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. We're looking forward to your next purchase and thanks for choosing SONY! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great flat screen

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Really great picture a lot of features and it lets you dim the led so you won’t burn out your tv fast I have never owned a Sony Bravia but it’s a five star television

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KeithF, we're glad you like the picture quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Just Amazon

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this thing! Picture quality amazing, looks bigger once you have it home, I mean in the store can really appreciate the size sitting next to the other ones,

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ElBarto, we're glad you like the picture quality of our product. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    75" Bravia TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is excellent! I feel like I am at the movie theater. My kids and grandkids love watching movies on the TV. I have enjoyed watching it movies by myself. Thanks

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Margaret, we're glad you like the picture quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing SONY! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best tv

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the picture quality the clarity of the movies is outstanding Sony has always been our go to tv this one has surpassed our expectations

    I would recommend this to a friend