Customer Ratings & Reviews
- Model:
- XR75X90L
- SKU:
- 6544735
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.9 out of 5 stars
Customers are saying
Customers regard the 75" Class BRAVIA XR X90L as having incredible picture quality, vivid color, and ease of use. Some appreciate the TV quality and price, especially when on sale, as well as the refresh rate. However, some customers have noted the TV is a bit heavy, and the remote control could be more user-friendly. Additionally, a few have mentioned blooming and concerns about viewing angles.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Ease of use, Picture quality
Sony TV
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.beautiful TV. We are glad we bought this one it has such a beautiful picture. So easy to use.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DianeS,
Excellent choice! We really appreciate that you like the amazing picture quality and ease of use of your X90L TV. We always strive to deliver the best quality with our products. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
75” Sony XR
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.I had a Samsung QLED and this Sony XR blows the Samsung out of the park without a doubt the best picture and sound quality tv I ever owned wish I would have started off with the Sony TV in the very beginning I will be buying another one in the near future!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Jako113,
Thank you for your amazing review! We're thrilled to hear that your Sony BRAVIA XR X90L has surpassed your expectations, especially in picture and sound quality. It’s great to know you’ll be choosing Sony for your next TV as well. Thank you for choosing Sony, and we look forward to serving you again! -Maria
- Pros mentioned:Picture quality
Amazing TV
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Amazing TV. Image is impressive and pair perfectly with the Sony sound bar. We're enjoying amazing movie nights!
I would recommend this to a friendBrand response from SonyListens
Posted .Hello MariaJP,
Thank you for choosing Sony!
It's a true pleasure to hear you're enjoying your XR75X90L TV so much! We're excited that the image is impressive and that it pairs perfectly with your Sony soundbar for amazing movie nights. Your experience motivates us to continue delivering high-quality products.
Best regards,
-Fred
- Pros mentioned:Picture quality
Don't hesitate
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.As others have observed, this is a sweet spot in the Sony lineup. Picture looks as good to me as last year's higher-end models. I heavily researched and demo'd these and other brands multiple times. I could not find anything this good at this price point. Have enjoyed for 3 weeks now. 75" is too heavy for most individuals to pick up. Need 2. Picked up in Chrysler Pacifica. Too large to transport in vertical position, had to be horizontal. Setup is easy. Still working on syncing DirectTV remove sound control.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Stevo, That's really great to hear. We are glad that you like your new Sony BRAVIA X90L smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. Thank you for trusting Sony! Enjoy! Vincent
- Pros mentioned:Picture quality
Love Best Buy
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This tv was good . I really enjoy Best Buy . I am a Best Buy plus member for a reason. Best Buy will always have a special place in my heart.
I would recommend this to a friend - Pros mentioned:Picture quality
Sony Satisfaction
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I have always bought Sony because of the reliability in the past. I purchased a 75” X90L and once again I am extremely pleased with the product. The picture is just perfect and colors are true. I will give the tv 5 stars in all areas including price. Best Buy did a great job on delivery and setup. They were on time, explained everything and made sure I was satisfied with my purchase. They were in and out in less than a hour. Great job Best Buy. Thanks Sony for another great product.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi RonnieK,
Thank you for being our Sony valued customer! Your patronage and satisfaction allow us to continue to do what we love and provide you with quality products. Great to hear you like the amazing picture quality and how your new TV was delivered and professionally setup by the Tech Team. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris
- Pros mentioned:Tv quality
Solid buy
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV. Really good quality. This TV is recommended constantly across the internet and I can see why. Only issues have been minor issues with Google TV, so I will probably switch back to my Roku. Also TV speakers are not great, but I have a sound bar so I don't care.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Tanner, Thank you for sharing your feedback! We're thrilled to hear that you're enjoying your Sony BRAVIA XR X90L TV. As for the speakers, soundbars are indeed a game-changer, offering enhanced audio that complements the TV's visual. However, for future reference, you can configure various TV audio settings, such as sound quality and sound mode that suits your preference. https://www.sony.com/electronics/support/articles/00302857?utm_source. We appreciate your feedback with the Google TV. Thank you so much for choosing Sony! Enjoy! -Maria
- Pros mentioned:Picture quality
Sony TV
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.TV is a little slow to come on. It takes 2-3 minutes to warm up before you can change channels, don’t know if it’s cable or TV, but old TV in bedroom comes right on. Picture is good, people who delivered were fast and efficient, offering help and advice. I appreciate their work.
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi PattiM, We appreciate you sharing your experience with us! We're delighted to hear that you're enjoying the picture quality of your new Sony BRAVIA XR X90L TV and that your purchasing experience was exceptional. However, we sincerely apologize for the inconvenience caused by the slow startup of your TV. To help identify the issue, have you checked to see if your Sony TV has the latest updates? You may find the following link useful for checking and updating your Sony TV's software: https://www.sony.com/electronics/support/articles/00028577?utm_source We hope this makes your viewing experience even better! If you need further assistance, may we contact you directly? If so, please email the following information to [email protected]. Apologies if you've already shared this information with customer service — we just want to ensure we have your most accurate details: Full Name: Best Buy Username: Telephone Number: Additional Information regarding your experience with the XR75X90L. Thank you for choosing Sony, and we hope you continue to enjoy many more great moments with your Sony TV! Best regards, Maria
The best ever getting in all my rooms
||Posted . Owned for 10 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Th best tv I have ever had highly recommend a Sony the sound the picture and Gabe mode is unreal
I would recommend this to a friendBrand response from SonyListens
Posted .Hello BrandonK,
Thank you for choosing Sony!
It’s a true pleasure to hear that your XR75X90L TV has been the best you've ever had. We’re delighted that the sound, picture quality, and game mode have all impressed you so much. Your strong recommendation means a lot to us and inspires us to keep delivering exceptional experiences.
Best regards,
-Fred
- Pros mentioned:Picture quality
Great tv for it's class.
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Awesome TV with great picture and refresh rate. Perfect for gaming with the PS5.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ChrisD, Fantastic! We're thrilled to hear you like the great picture quality, refresh rate, and amazing PS5 gaming experience with your Sony X90L. Thanks for choosing Sony! -Sam
- Pros mentioned:Picture quality
75 inch TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Outstanding color and picture. Very pleased with remote control
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Marvo,
Thanks for the wonderful feedback! We're so glad to hear you're impressed with the outstanding color and picture on your X90L TV—and it's fantastic to know you like the remote control as well!
Thanks for choosing Sony!
Sincerely,
Jenn | Sony Social Media Team.
- Pros mentioned:Picture quality
Super clear picture
||Posted . Owned for 1 year when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Couldn’t be happier with this tv. The picture quality is top notch. It’s a big tv and will need two people to move it around. Connecting to any device was easy. Being able to download many apps for different things was a plus as well. You can’t go wrong with this tv.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi GaryW, Thank you for sharing your fantastic experience with us. We're glad that you are enjoying the picture quality and user-friendly interface of your Sony BRAVIA XR X90L TV. Thank you for choosing Sony, and here's to more happy viewing experience with your TV! -Maria
- Pros mentioned:Picture quality
sony 75"
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.top of the line in clarity and easy to work with it sounds good google tv the best
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi OscarDM,
You've picked a winner with the Sony X90L! It's truly top-of-the-line for clarity and incredibly easy to use. The Cognitive Processor XR™ delivers a stunningly clear picture with vibrant colors and deep contrast. Plus, with Google TV built-in, finding and enjoying all your favorite content is effortless. The X90L also features Acoustic Multi-Audio™ for surprisingly immersive sound. You're choosing a TV that excels in every way, promising an outstanding entertainment experience.
Thanks for choosing Sony, have an amazing day!
DiegoV
- Pros mentioned:Color, Picture quality
Great addition
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Beautiful picture, bright colors great sound. Perfect for our space.
I would recommend this to a friendBrand response from SonyListens
Posted .Excellent choice, MarkW! We are glad to hear that you are happy with the picture quality of your new TV! Thank you for choosing Sony! -Carl
- Pros mentioned:Picture quality
Wonderful
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Wonderful TV. Sharp, great color, love the Bravia brand. It doesn't disappoint.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you so much for your wonderful feedback, JOeM! We are excited to hear that you’re enjoying the sharpness and vibrant color of your BRAVIA XR75X90L, and that the BRAVIA brand continues to impress. Delivering a true-to-life, cinematic viewing experience at home—especially with vivid color, crisp detail, and great contrast—is exactly what our BRAVIA lineup is all about. Your comments reflect the very features we prioritize: exceptional picture quality, realistic colors, and a product experience that stands out from the competition.
We’re grateful to have you in the BRAVIA family, and we look forward to continuing to deliver the quality and innovation you expect. If you ever have questions or want tips on getting the most out of your TV, our community is here to help!
Thank you for choosing Sony!
Best regards,
Gus
Sony Social Media Team
- Pros mentioned:Picture quality
Very accurate colors, and overall picture quality
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Really solid picture quality for working with a lot of design content. Used this to match an older model, and I think this unit has a great picture for anyone needing a larger display for content development. The color accuracy is good out of the box and can be adjusted as needed to dial it in further.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi techman,
Excellent choice! We're extremely glad that you are enjoying the incredible picture quality, vibrant colors, features, and overall performance of your X90L TV. We always strive to deliver the best quality with our products. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Great tv
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Really great. Sound system is pretty good and the display is beautiful
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Xxxx,
Thank you for choosing Sony!
It's truly wonderful to know that you're enjoying your new XR75X90L TV! We're delighted to hear that you find the sound system impressive and the display beautiful. Thank you for sharing your positive experience with us!
Best regards,
-Fred
- Pros mentioned:Picture quality
Best in Picture Quality
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This SONY replaced my 65" LG which had defective backlights. Picture quality on this SONY is excellent, planning to re-watch all my favorite movies, definitely gives you a theater-like experience. Adding a soundbar is recommended.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Eileen13edgofeven,
Thank you for sharing your experience with the Sony BRAVIA XR X90L! It’s amazing to hear that it’s bringing a theater-like experience to your home and inspiring a re-watch of your favorite movies. Adding a soundbar is a great tip for even more immersive sound—enjoy every moment of your cinematic adventures! Thank you for choosing Sony! -Maria
- Pros mentioned:Ease of use, Picture quality
One of the better ones
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great picture quality, easy to setup, connects to your google home system. All arounbd a great product.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Kidsarelife,
Thank you so much for such a great review! We genuinely appreciate that you like the outstanding picture quality, easy setup and connection of your devices to your new TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Fine colir and great resolution
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Previously, owned a LG TV.. I was very pleased to find that this Sony model gave better color quality and CRISP fine features.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for your positive feedback on the Sony XR-75X90L, Happy. We're delighted to hear that you found the color quality and fine features superior compared to your previous LG TV. The XR-75X90L, being part of the BRAVIA XR series, is designed to offer Full Array LED with 4K Ultra HD HDR and smart TV functionalities, ensuring an enhanced viewing experience with crisp and vibrant picture quality. If you have any further questions or need assistance with your product, please feel free to reach out.
Gus
