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Customer Ratings & Reviews

  • SONY BRAVIA 8 OLED
  • The image features a large flat screen TV displaying various apps and content, including YouTube, Netflix, Disney+, and Spotify. The TV is also showing a movie, specifically "The Super Mario Bros. Movie." The TV screen is filled with different content, making it a one-stop entertainment hub for users.
  • Left. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • Back. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • The largest text on the remote control is "Netflix." The other text on the remote control includes "TV Menu," "Ch," "Sony Pictures Core," "Disney+," "Prime Video," "Crunchyroll," "YouTube," and "Sony."
  • Alt View 1. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • Alt View 2. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • SONY BRAVIA 8 OLED
  • The image features a large Sony Bravia 8 OLED television screen. The screen is displaying a blue and yellow image, which is likely an advertisement or promotional material for the television. The television is mounted on a wall, and the screen occupies a significant portion of the image.
  • Alt View 3. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • The image features a black box with a display screen on it. The screen is displaying the time and date, which is "12:00" and "01/01/2016." The box is made of black squares and has a white label with information about the device. It is likely that the device is a control panel for a building or a piece of equipment.
  • The image features a large flat screen TV mounted on a wall in a living room. The TV is positioned between two couches, with one couch on the left side and the other on the right side of the room. The room also includes a dining table, a few chairs, and a potted plant. There are several bottles placed around the room, and a handbag can be seen on the floor. The overall scene is a well-furnished living space with a focus on entertainment and relaxation.
  • The image features a large television screen with a blue background. The TV is a Bravia 8 77" class TV, and it is accompanied by a remote control. The television is displayed in various sizes, including a 67.4" screen and a 38.8" screen. The remote control is also shown in different sizes, with a 15.9" and a 23.5" version. The image emphasizes the versatility and adaptability of the television and remote control to suit different needs and preferences.
  • The image features a collage of various scenes, including a mountain, a forest, a lake, and a motorcycle. The largest text in the image reads "Every scene intelligently enhanced with powerful processing." The following text is cleaned up to read "SONY Enhanced Expanded brightness color Motion XR Refined processing clarity 250."
  • The image features a night scene with a group of people walking on a street. There are at least 12 people visible in the scene, with some walking closer to the foreground and others further in the background. The street is illuminated by numerous lanterns, creating a vibrant and lively atmosphere. The image is described as having over 8 million self-lit pixels, which suggests that it is a high-resolution image. The pixels are precisely controlled to produce pure black and high brightness, which enhances the overall visual quality of the image. The presence of the lanterns and the night setting contribute to the overall ambiance of the scene.
  • "Truly cinematic movie experience at home with Dolby Vision Atmos IMAX Enhanced - dts."
  • Voice Zoom 3: Always hear people's voices clearly, even in loud action scenes.
  • The image showcases a living room with a couch and a flat screen TV. The TV is paired with Sony soundbars, which are designed to enhance the audio experience. The soundbars are placed on a table in front of the TV, creating an immersive entertainment setup. The living room also features a potted plant, adding a touch of greenery to the space. The combination of the TV, soundbars, and comfortable seating creates a cozy and enjoyable environment for watching movies or shows.
  • Picture as the creator intended.
  • Movies Included: 5 movie credits to redeem on latest movie releases. 12 months unlimited streaming of up to 100 movies. Sony Pictures Core. Sony Pure Streaming Core. Gran Turismo: Based on a True Story. Featured: Denzel Washington in The Equalizer 3. Spider-Man: No Way Home. No Hard Feelings. Add to Your Library. Purchase an eligible TV and register for Sony Pictures Core by February 23, 2026, to be eligible for promotion offers. Available movies subject to change. Terms and conditions apply; for more details, see <https://www.sony.net/sony-pictures-core>. 2024 Layout and Design. Sony Pictures Home Entertainment Inc. All Rights Reserved.
  • Google TV Google TV brings together movies, shows, live TV and more from across your apps and subscriptions and organizes them just for you. For you Live Apps Library Google TV YouTube Oppenheimer Trending | Christopher Nolan's magnificent global phenomenon about the father of the atomic bomb Top picks for you ET XMEN Disney+ Your apps NETFLIX Free TV channels prime video Disney+ tv max hulu Google TV Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.
  • Perfect for PlayStation 5 - EXCLUSIVE FEATURES: Auto HDR Tone Mapping, Auto Genre Picture Mode, 4K 200d MARVEL SPIDER-MAN 2 PS5, PS5 Mode Modua, MUMI, custom sensings, MUN, viw Toututa q warch Coosshal nnaa Standara a om om - ve All your gaming settings and assist features in one place with Game Menu. PS5 console, DualSense" controller, and vertical stand sold separately. Visual effects and UI are simulated. Captured on PSS* Mix of gameplay and in-game cinematics. D 2024 Sony Interactive Entertainment LLC. Developed by Insomniac Games, Inc.
  • BRAVIA CINEMA IS COMING HOME Recreate the excitement of the movies, right at home. BRAVIA will fill every corner of your space with a captivating cinema-like experience.
  • Use the BRAVIA Connect app to easily control your BRAVIA TV from your smartphone and change volume, picture settings, and advanced settings.
  • The image features a blue car parked on a street, with a building in the background. The car is positioned in the middle of the scene, and there are two other cars visible in the background. The image is advertising a TV with billions of accurate colors, showcasing the vibrant colors and details of the scene.
  • Sony - Why upgrade to the BRAVIA8 video 1 minutes 08 seconds
  • Sony BRAVIA 8 Unboxing Guide Video video 3 minutes 01 seconds
  • Sony TV Google Video video 3 minutes 21 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Google Assistant Video video 2 minutes 26 seconds
  • Safely Unbox Your Sony TV video 2 minutes 25 seconds

Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

Model:
K77XR80
SKU:
6578574
Your price for this item is $2,699.99
The comparable value price is $2,999.99

Customer reviews

Rating 4.7 out of 5 stars with 583 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers regard the 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024) highly for its exceptional picture quality and vibrant colors. Users find the TV very easy to set up. Some customers have expressed concerns regarding connectivity, specifically mentioning HDMI ports.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 21 Showing 401-420 of 583 reviews
  • Pros mentioned:
    Picture quality

    Sony quality OLED

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A seriously wonderful OLED experience. Bright highlights, no worry about blooming. Definitely a worthy home theater purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Damar1979, Thank you for the wonderful feedback! We're glad you like the peak brightness level of your new Sony Bravia 8. Thank you for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Mancave Television

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Sony TV won’t be here until September 15th but what I have seen at the Best Buy store it looks awesome!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TommyY,

      You made the right choice! You will definitely enjoy this amazing TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Sony

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful image worth the price! A true cinematic experience

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertG, Thank you so much for the 5 stars! We're glad that the beautiful image of your Sony BRAVIA 8 is to your liking! Thank you for choosing Sony! Enjoy your cinema at home! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Sony Bravia Great TV

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture quality and app availability. I would recommend Sony TV to anyone looking for a quality TV

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi WesternFan,

      Perfect! We're thrilled that you are enjoying the picture quality and supported apps of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    77 inch Sony tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture, awesome reliability, sound quality excellent

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TomR,

      You made the right choice! We're glad that you like the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Cant go wrong wit this one!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best TV i ever bought..Sony OLED is just different. Well worth th money for me..only thing i hate is tht it didnt come bigger then a ‘77

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Justin,

      Thank you for choosing Sony!

      It brings us great joy to hear that your K77XR80 OLED TV is the best you’ve ever bought and that you find it well worth the investment. We understand your wish for an even larger size, and we’re glad the 77” still delivers an exceptional experience for you.

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    Bravia 8

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV! Love the picture quality and size!! If you’re looking for a TV this the one!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Torree,

      Amazing! We're glad that you like the size and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony Bravia TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My Sony TV was just delivered today. So far I'm very satisfied with my purchase. it's replacing a 46" Sony that is 14 years old. So it seems a big upgrade.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BrendaG,

      Thank you for your wonderful 5-star review! We feel privileged to hear that you're very satisfied with your new 77-inch BRAVIA 8 TV.

      It's amazing to hear that you've been a loyal Sony customer for 14 years—that speaks volumes about the trust you have in our products. We're confident that your new TV will provide you with an incredible and lasting upgrade, offering a truly cinematic experience with its stunning picture and large screen.

      Thank you for choosing Sony!

      Best regards,
      Dominick Sony_US

  • Pros mentioned:
    Picture quality

    a tv to write home about

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this tv. Great picture and easy, uncomplicated setup,

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JackEg,

      Amazing! We're glad that you like the picture quality and user-friendly functions of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    OLED is the real deal

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good TV. Clarity is on point. Once you go OLED you will never go back.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Awesome

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture. Looks so real on the screen makes watching TV whole lot better

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ReubenZ,

      Great! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Color

    SONY-77" BRAVIA 8 OLED 4K UHD SMART

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love our SONY BRAVIA 8 OLED 4K UHD SMART the colors are so bright I highly recommend getting this.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HelenC,

      Very nice! We're happy to hear that you love the picture color quality of the TV. We appreciate the 5-star rating and thank you for choosing Sony!

      -David Sony_US

  • Pros mentioned:
    Picture quality

    Best I have ever had.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Outstanding picture; color, contrast, clarity, land upscaling. Sound as expected; added a soundbar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MichaelD,

      Thanks for sharing your review and experience with the BRAVIA 8. We're thrilled that you like the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good quality TV, Bought the 77" and fits the room very well.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ThomasM,

      Perfect! We're thrilled that you like the size and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony Bravia 77” TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love our new Sony 77” tv. It was an open box purchase that was returned due to wrong size. It is in perfect condition. We are very satisfied.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      HI Bwarshawsky,

      We're so glad to hear you love your new 77" BRAVIA 8 TV! It's fantastic to know that you're very satisfied with your purchase and that the open-box unit was in perfect condition. We appreciate you choosing Sony.

      Best regards,
      Eliab sony-global

  • Pros mentioned:
    Picture quality

    Bravia Picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the true colors & contrast. I use Sonos for sound.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JohnM,

      You made the right choice with the Sony BRAVIA 8! We're glad that you like the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Bravia 8 77'' OLED

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great experience with amazing sound quality. Video quality is top notch.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Chandana, That's great! We're thrilled to hear that you're having great experiences with your Sony BRAVIA 8 and its amazing sound quality. Thank you for choosing Sony! Enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Sony Bravia 8

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my Sony Bravia 8 OLED tv. The picture is superb and the quality is the best.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SonyOledTV,

      Amazing! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    # 1

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV nice sound and quality for me are the # 1

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertoS,

      You made the right choice! We're glad that you like the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Mike

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice tv. Worth the money. Movies are really good and regular content is good too.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mike, thank you for taking the time to share your experience. We're glad that you find your Sony BRAVIA 8 TV a worthy purchase! Thank you for trusting Sony, and enjoy more great movies with your new Sony BRAVIA 8 TV! -Maria Sony_US

Page 21, Showing 401-420 of 583 reviews
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