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Customer reviews

Rating 4.8 out of 5 stars with 771 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers have good things to say about the picture quality, color accuracy, and ease of use of the 85" Class BRAVIA XR X90K LED 4K UHD Smart Google TV. Many also appreciate the TV's features and find it offers good value for the price. However, some customers have expressed concerns regarding the remote control's functionality and potential glare issues. A few users also reported problems with the sound quality and, in rare instances, the motherboard.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 14 Showing 261-280 of 771 reviews
  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Fantastic Choice for 85-Inch LED Home Theatre

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased this to replace a Samsung 65” Q90T, and a UST Epson LS500. I’m impressed. Better screen uniformity than the Q90T, world-class color gradient, and solid brightness. The new Cognitive Processor cleans up 1080P images into great upscale 4K. This thing pairs very nicely with an Xbox Series X. I reduced contrast to 68 in a dark room (out of the box it was way too bright), dialed in the white balance, and turned off all the extra processing. I was left with an impeccably beautiful image rivaling anything I’ve seen since the days of the Trinitron all the way through the SXRD. Between a $5,000 projector and a $1,500 LED TV, this Sony X90K beats them both. That’s value. And that’s Sony. Can’t miss with this one.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Awesome! Thank you so much for sharing your amazing experience with your 85" X90K. We are extremely pleased it suits your needs.

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you so much for the perfect star review and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Best television yet

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is excellent in every way. Purchase and installation were easily done. As usual, Best Buy is the place to go for such items. We could not be happier.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Theexceptionalreview, Awesome! We're glad that you are satisfied with your purchase. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you so much for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Review Sony - 85" Class BRAVIA XR X90K 4K HDR Full

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Looks great in 4K. Looks like any other LED or even LCD display picture in High Definition. The blacks are washed out and the image is not very crisp and blurry at times. The remote does not have a number keypad. It has a button to select on the remote to access the numbers in the menu. It's just a pain. Of course, most TVs are going in that direction. The speakers sound very nice for a TV. The price should be around $1400 even though it's on sale for $1999 for December 2022. You need two people to help wall mount it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GaryW,

      While we are glad that you like the TV speakers' sound and the picture quality of our XR-85X90K when playing 4K videos, we are really sorry if you are encountering some issues. This is definitely not the news that we would like to hear. We greatly appreciate your feedback with the price and number keypad on the remote.

      Please allow us to help you and turn this into a better experience.

      For picture quality, this usually depends on the signal and content. While we are not sure what brand/model of audio video device or streaming application you are having blurry image, you may try adjusting the Motion settings of the TV and see if it improves your viewing experience:
      Press the (Quick Settings) button on the remote control, and select [Settings] — [Display & Sound] — [Picture] — [Motion]

      You may also try configuring various settings related to the TV display according to your preferences:
      https://helpguide.sony.net/tv/jusltn1/v1/en-003/01-03-09_01.html

      And for additional troubleshooting, please refer to the following article:
      https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xr-85x90k/articles/00032635

      Lastly, as a general recommendation, to ensure you are getting the most out of our XR-85X90K, we highly recommend updating its firmware to the latest version. The software includes key features, applications, bug fixes, and feature improvements. It also provides fixes to any performance issues you are encountering. For more details, please visit the link below:
      https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xr-85x90k/downloads

      I hope this helps.

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Should you need more assistance, please feel free to contact us and we'll be more than happy to assist you. You may send us an email at socialsupport@am.sony.com with the following:

      Name:
      BestBuy Username:
      Model Number:
      Issue:
      Telephone Number:

      I hope this helps, and thanks for choosing Sony!

      Best regards,

      Romeo Sony_US

  • Pros mentioned:
    Picture quality, Tv quality

    Rated 5 out of 5 stars

    Switched to a smart TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Just replaced my 12 year old flat Sony which was having sound issues and is not a smart TV. I liked the size and the picture of this TV. I am still learning how to navigate all that this TV can do. Only issue and probably on me, is I find the remote must be used more than I am used to since I use my cable provider's as the main remote. I am sure I can use one or the other and not both; I'll figure this out. Overall a really great TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Elle, Excellent upgrade! We're also thrilled to hear that you like the size, picture quality, ease of navigation, You can use the TV remote to control your cable box (compatible models). Please check the Help Guide for more details: https://helpguide.sony.net/tv/jusltn1/v1/en-003/04-08_03.html?hl=cable+box

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for the perfect star review and for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great clarity

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great image and ok sound quality. I placed this one in the officer's huddle room and its crisp and sharp image is perfect for the bright lit room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mario, Fantastic! We're thrilled to hear you're enjoying the crisp and sharp picture quality of your Sony X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 85" TV

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is an excellent TV to own. Perfect function and a beautiful center piece over the fire place. The television gives everyone an unobstructed view.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CatherineC, we're glad you are enjoying our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing SONY! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Viewing Pleasure

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My son talked me into this TV and I assumed it was gonna just be another fad with the big screen and all. was I pleasantly surprised !!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      That's awesome, DavidS! We're glad that you are impressed with the new Sony X90K 4K LED TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Sony Bravia

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beat tv that I have bought considering of course is not oled or qled... not bad price

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia TV

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV has an excellent picture and wonderful sound without a sound bar. I do not have to turn the sound up very loud to understand dialogue.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LarryF, We are glad to hear that! We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful picture and HUGE!

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this thing! Got to watch the Chiefs all year on it and eventually win the Super Bowl.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    great picture on tv and great tv overall. I recently moved and replaced my old 65 Bravia with this 85 inch couldn't be more happier

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KTran, we're glad you like the picture quality of our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing SONY! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent Overall TV

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have had this set several months now. I’m as happy now as I was the day I bought it. Excellent picture.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Pljfla, We're very grateful for this positive feedback! Thank you for this amazing review of your 85" X90K. It's wonderful to hear it meets your expectations and you are enjoying the excellent picture quality. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for giving the product a perfect rating and for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 85 inch

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv displays a perfect picture. The only improvement area is the remote. I prefer the remote with “number buttons”; it would work faster with cable boxes.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Number1GrandDad,

      We're really glad that you like the outstanding 4K picture quality of this TV. We also appreciate your feedback regarding the new standard remote. Unfortunately, there is no numpad on the K series remote control, it has a newly design with smaller, sleeker, and less buttons. However, the supplied TV remote has 123 (Control menu) button. You can press this button, and it will display a menu on the TV to use button functions that are not on the remote control on the screen so you can easily enter a channel.

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Large screen

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My entire family loves loves our 85 inch Sony it’s beautiful and gives the feeling of being there (wherever) in person. So happy and satisfied with this purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ZetellN, We are thrilled to hear that you are so happy and satisfied with your new Sony BRAVIA 4K smart Google TV and your entire family loves it. We always strive to deliver the best picture and sound quality with our TVs. With X90K, you will enjoy the deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10. It also supports Google TV with Google Assistant which organizes your content all in one place. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Thos 8s a stunningly beautiful TV!! Bright beautiful color, the TV sound is also amazing without a sound bar or external speakers

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DollyW,

      Fantastic! We are thrilled to know your satisfaction with the incredible picture and sound quality of the XR85X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you for sharing your awesome experience with our product and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 85 inch

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV, nice size, good picture, sound is good but I am probably going to get a sound bar eventually. It is almost like having a theater in your room. It’s nice

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi kberys, Great! We're glad that you like the size, picture and sound quality. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great upgrad!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I had a prior 75 in and decided to upgrade after talking with a staff member who really knew his stuff! Great pictures!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SL2020,

      Fantastic! You've made a great choice! We are thrilled to know your satisfaction with the incredible picture quality of the XR85X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you very much for your purchase and for choosing Sony!

      Best regards,

      Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Good picture quality!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good picture quality even better after customizing settings. Why 4 starts? Remote is just awful and then stopped supporting android app for tv remote. Lastly, still does not support more than 2 TB of usb flash drive while my 2021 car supports it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      H DonC,

      Thanks for commenting. We are thrilled to know your satisfaction with the amazing picture exceptional of the XR-85X90K. We greatly appreciate your input with the remote control, TV remote app, and supported external USB storage device. For the external USB, you may find the following article helpful:
      https://www.sony.com/electronics/support/televisions-projectors-lcd-tvs-android-/xr-85x90k/articles/00148248?model=XR-85X90K&category=televisions-projectors-lcd-tvs-android-

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you for your purchase and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    85 in sony TV

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Im In love with my 85 in sony tv . The picture quality is the greatest. I would definitely recommend this tv .

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi IrvingO,

      Fabulous! We are extremely pleased to know that you love your XR85X90K and that you are satisfied with its incredible picture quality. We truly appreciate your recommendation!

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you very much for the perfect star review and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 85" Bravia XR X90K 4K HDR Full Array LED

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For an 85" TV, the Sony 85" Bravia XR X90K 4K HDR Full Array LED is outstanding in picture and audio --- definitely recommend it!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ChrisL,

      Thanks for the perfect star review! We are so happy to know your satisfaction with the incredible picture and sound quality of the XR85X90K. We greatly appreciate your recommendation! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you very much for your purchase and for choosing Sony!

      - Romeo Sony_US