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Customer Ratings & Reviews

Your price for this item is $2,089.99
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Customer reviews

Rating 4.8 out of 5 stars with 771 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

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Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers have good things to say about the picture quality, color accuracy, and ease of use of the 85" Class BRAVIA XR X90K LED 4K UHD Smart Google TV. Many also appreciate the TV's features and find it offers good value for the price. However, some customers have expressed concerns regarding the remote control's functionality and potential glare issues. A few users also reported problems with the sound quality and, in rare instances, the motherboard.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 4 Showing 61-80 of 771 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV all around. Goes great paired with a surround sound system.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      That's perfect, Newt! We're glad that you are satisfied with your new Sony TV. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good quality and great price

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. I love watching football on it. I bought it for my hubby and he loves it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MariarocioL, we're glad you and your husband love our product. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    The best tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is just perfect in terms of quality and audio! We are delighted to have bought it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JoannaC,

      That's awesome! We are so happy to hear that it meets your expectations. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you very much for purchasing our X90K and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I love my TV.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV. The size is great, the picture is amazing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thanks for the 5-star rating, Mylife1969! We're glad that you are happy with your Sony X90K 4K LED TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Ghuman

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best photo quality, perfect size for my living room and amazing sound quality

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TalwindrS,

      Fantastic! We are truly delighted to hear your satisfaction with the exceptional picture quality, size, and outstanding built-in speakers sound of our XR-85X90K.

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you for your purchase and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Way to go Sony!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome sound! great picture! Fast processor! Great value for what you get!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mikebwp,

      Fabulous! We are so happy to know your satisfaction with the amazing picture & sound quality, fast user interface, and reasonable price of the XR85X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you very much for the perfect star review and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best TV I ever had

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is great. I’m happy with this purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertT, Thank you so much for such an amazing review, and we are so pleased to hear you like the outstanding picture quality of your BRAVIA XR X90K 4K TV! We're also thrilled to know you feel the BRAVIA XR X90K is the best TV that you've owned. At Sony we strive to put forward the best possible products for our customers. It sounds like we hit the mark with the X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for purchasing the 85" X90K and for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good tv for the price picture looked just like the one next to its inside the store for twice the price

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Robot,
      Amazing! We're really glad you like the outstanding picture quality of your new TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Sony bravia 85"

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv, even better synced with the 7000 bar and 300w sub

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DanH,

      Thank you for the purchase and we're glad to hear that you like the Sony television for your audio system. With the BRAVIA XR X90K Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Happy Customer

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my TV. Great picture. I will recommend the tv to all my friends and family.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ChristineW, Awesome! We are so glad to hear that you are happy with your new TV! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™️. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV, Great Value

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV, clear picture, love the size & sale price. We have a dark room so are very pleased with the quality of the tv picture. We added a separate sound bar that we are having problems with. The background noise is louder than the people speaking which makes it difficult to decipher what is being said. Since we aren’t listening directly thru the tv speakers, we aren’t sure if this a a tv issue or surround sound problem but think it is the surround sound. We need to have the Best Buy technicians back out after the holidays to rectify this problem.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Lynn,

      Awesome! Thank you for sharing your wonderful shopping experience! We are thrilled to know your satisfaction with the exceptional picture quality, size, and sale price of our XR-85X90K. We are sorry to hear you are having an audio issue with the connected soundbar. While we are not sure what brand/model of soundbar you have this TV connected to, you may try performing troubleshooting steps using this article to isolate the problem:
      https://helpguide.sony.net/tv/jusltn1/v1/en-003/08-05_03.html

      You may also try playing different sources/applications and adjusting the sound settings of your soundbar to further isolate the problem.

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      If there's something we can do to help or you may need more information/technical assistance, please feel free to email us and we'll be more than happy to assist you. You may send us an email at socialsupport@am.sony.com with the following:

      Name:
      BestBuy Username:
      Model Number:
      Issue:
      Telephone Number:

      Thank you for choosing Sony!

      Best regards,

      Romeo
      Sony Social Support Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great movies at home

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv ever brought ..great picture, great sound. Many useful apps

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Cesar0, Awesome! We are so glad to hear that you are happy with the picture quality of your new TV! With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™️. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony B TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV , color, picture, sound are impeccable. Wonderful experience watching it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi there,

      Fantastic! We are so happy to know your satisfaction with the amazing picture & sound quality of the XR-85X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you for your purchase and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Go big!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the picture and my husband loves watching his sports on such a big screen.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Awesomeness,

      Fantastic! You've made a great choice! We are so happy to know that you and your husband love the amazing picture quality of the XR-85X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you for the perfect star review and for choosing Sony!

      - Romeo Sony_US

  • Rated 5 out of 5 stars

    This newer 85" Bravia has better backlighting.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This newer 85" model has much better backlighting than my previous 85" and we are very happy with the improved features. Brighter and better corner lighting as well.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi tiger,
      Perfect! We're happy you like the backlighting and great features of your new X90K TV. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great Tv

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    Posted . Owned for 8 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Enormous size! Picture quality is great! Though the sound quality is lacking a bit but with sounds system that can be easily improved

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    85

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is amazing picture quality. Ease of step up

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JosephF, Great! Thank you for the awesome feedback! We really love to hear you are enjoying the picture quality of your X90K Full Array LED 4K Ultra HD TV and you find it easy to setup. The X90K is a great choice for an upgrade. We always strive to deliver the best picture quality with our TVs. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you so much for the 5-stars review and for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia the best.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This a great tv with excellent picture and sound it was a great price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi bstock10,

      Fantastic! We are so happy to know your satisfaction with the exceptional picture quality, great built-in TV speakers' sound, and reasonable price of our XR85X90K.

      With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you for the perfect star review and for choosing Sony!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best picture ever

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Incredible picture and was replacing a 15 year old Sony.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi there,

      Amazing! We are so happy to know your satisfaction with the incredible picture quality of the XR-85X90K. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games.

      Thank you for being a long-time Sony TV user and for purchasing our X90K!

      - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    This is a beast of a TV!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Upgraded to a Bravia after my 75-inch Samsung died. I debated between Sony and LG, and I'm glad I went with Sony. The colors and sharpness are amazing on this TV. Moving through the menus is very responsive, and I like the feature that you can control your cable box right from the TV remote. This 85-inch is a beast and, although I wall-mounted it myself with a little help from my brother-in-law, I recommend paying for the professional installation.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LakerFan808, Awesome! Thanks for this amazing review! The 85" X90K is a great choice for an upgrade. We're delighted you appreciate the intuitive Google TV platform and you are enjoying the superb picture quality of this TV. It's good hear it allows you to control the connected cable box with the TV remote. With the BRAVIA XR X90K Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K picture, powered by the Cognitive Processor XR™. With immersive picture and sound, and sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your feedback and offering a fantastic rating on the product! -Jess Sony_US