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Customer reviews

Rating 4.7 out of 5 stars with 101 reviews

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  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.5 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

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97%would recommend to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 5 Showing 81-100 of 101 reviews
  • Rated 5 out of 5 stars

    Sony Product

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Outstanding Performance / Price Proposition. Excellent Value

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello BUZZ,

      Thank you for choosing Sony!

      We couldn’t be happier to hear that the K98XR50 TV delivers outstanding performance and excellent value. It’s rewarding to know that the balance of quality and price resonates so well with you. Thank you for highlighting these strengths!

      Best regards,
      -Fred Sony_US

  • Rated 1 out of 5 stars

    Very disappointed

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I spent $20,000 on buying a few of these TVs and the one that I hung in my living room only worked for a week and now it will not turn on. It’s literally impossible to get a hold of a human at Best Buy to come resolve this issue.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ChrisH,

      Thank you for considering Sony products.

      We apologize for the inconvenience with your K98XR50 TV. We understand how frustrating it is when a product doesn't perform as expected, especially after your investment.

      This is certainly not the level of quality we strive for, and we are committed to addressing your concerns.

      To assist us in gathering more information regarding this matter and to work together towards a solution, please reach out to us via email at [email protected]. We kindly ask that you include the following details in your message:

      - Name:
      - BestBuy Username:
      - Model Number:
      - Description of the Issue:
      - Telephone Number:

      Thank you for your patience, and we look forward to assisting you further.

      Best regards,
      -Fred Sony_US

  • Rated 1 out of 5 stars

    Disappointed

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased a bundle on Dec 6, best buy still did not deliver and instal. Manager never calls back. They expect the customer to walk back to store. Poor management Duluth GA.

    I would recommend this to a friend
  • Rated 1 out of 5 stars

    Disappointed

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Waited a week and half and when texts turned it on no picture. No one had any in stock across Texas.. would be another 3 weeks for a new one. Decides to cancel entire order

    No, I would not recommend this to a friend
  • Rated 1 out of 5 stars

    Not Yet Delivered

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I can't review a product that has not been delivered.

    No, I would not recommend this to a friend
  • Rated 5 out of 5 stars

    Fantastic TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic TV so far. Super bright and beautiful. Love the size. If online gaming, make sure you put the tv and system in game mode. For low latency. Took a couple of days to figure that out.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GetNMyTummy,

      We are honored to hear that your new BRAVIA 5 is impressing you with its brilliant brightness and beautiful picture quality! It is fantastic that the screen size is a perfect fit for your space. We also appreciate you sharing that helpful tip regarding Game Mode; using that setting is exactly how we ensure gamers experience the ultra-low latency and responsiveness needed for a competitive edge. It’s great to know you’ve dialed in the settings for the best possible experience.

      We really appreciate you being part of the Sony family.

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    10/10 recommend

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Definitely a great addition to your home. I watched the Super Bowl on it and the picture was extremely clear. I love all the apps that are available on the App Store. Purchased an Apple TV thinking I would need it, but I haven’t used it yet alongside this TV. The Google smart function is very well as well. Definitely a recommended purchase if you’re trying to stay within a budget for a great quality TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello MichaelC,

      Thank you for choosing Sony!

      We couldn't be happier to hear that the K98XR50 TV enhanced your Super Bowl experience with clear picture quality and a variety of apps. It's wonderful to know the built-in Google smart function is serving you well and that the TV has become a great value addition to your home entertainment.

      Best regards,
      -Fred Sony_US

  • Rated 5 out of 5 stars

    GREAT picture. love the TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV is awesome. if there were only one thing that I would change is the remote needs to be backlit. I even added the remote app to my phone and it does have all of the features.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello DebG,

      Thank you for choosing Sony!

      We couldn't be happier to hear that you find the K98XR50 TV awesome. Your suggestion about a backlit remote is valuable, and we appreciate you sharing your experience with both the remote and the app. Your feedback helps us understand what enhances your enjoyment and convenience.

      Best regards,
      -Fred Sony_US

  • Rated 5 out of 5 stars

    awesome TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very happy with our new TV. Great picture and sound running purely off Starlink wifi. paired with the Bravia sound bar 8 does a really good job with the audio.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DougO,

      It makes us really happy to hear that your new entertainment setup is performing so brilliantly, even when running purely off your Starlink connection! By pairing the BRAVIA 5 with the BRAVIA Theatre Bar 8, you are taking full advantage of our Acoustic Center Sync technology, which allows the TV to act as the center channel for the soundbar. This creates a perfectly synchronized audio-visual experience where the sound feels like it is coming directly from the action on the screen, complementing the vibrant Mini LED picture perfectly.

      Thank you for choosing Sony to be the heart of your home cinema.

      Best regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Nice pic

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best! Enjoying the size 98 inches. When a football player is on the ground, it is really all of him! Not happy with the Mini LED; the picture isn't as sharp as the one in the store.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi bill423,

      We’re so glad you’re enjoying the massive 98-inch scale of your new BRAVIA 5 for game day! To get that store-quality sharpness, we recommend checking that your 'Picture Mode' is set to 'Standard' or 'Cinema' and ensuring 'Reality Creation' is set to 'Auto' in the Clarity settings to boost fine details. Additionally, verifying that your HDMI signal format is set to 'Enhanced' will ensure you're getting the full 4K resolution you saw in the showroom.

      Thanks for choosing Sony.

      Best regards,

      Eliab Sony_US

  • Rated 5 out of 5 stars

    A great cinematic experience

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    An amazing large screen.. We had best buy install it, and sound system accompanying it. Very pleased with both

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LMK1,

      It brings us great satisfaction to hear that the 98" BRAVIA 5 is delivering such an amazing large-screen experience for you. We designed this massive display to provide an truly cinematic sense of scale, and we are thrilled that it has made such a powerful impression.

      Thank you for trusting Sony to be the centerpiece of your home theater!

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Sony 98'' Bravia rocks.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony is the best tv on the market they are the benchmark of TV's this 98-inch rocks the picture is awesome along with their reliability nothing better.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Rickster!
      Thank you so much for the fantastic review! It is truly wonderful to know that you consider the K-98XR50 to be the benchmark for TVs. We're so happy that the picture and reliability are hitting the mark for you.

      We're genuinely thankful you decided on Sony!
      Best regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    A True to Life Picture

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A true to life quality picture. I am glad that I chose the Sony Bravia brand over other competitors. I viewed and reviewed all of the options for 100" televisions. In my eyes, the Sony Bravia picture is unparalleled. I am very pleased with the results of my choice.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GaryB,

      We are absolutely thrilled to hear that you are so pleased with your choice of the 98" BRAVIA 5 Mini LED TV! It's fantastic that you found the Sony BRAVIA picture quality unparalleled after reviewing all the options, providing you with a true-to-life viewing experience.

      Thanks for choosing Sony.

      Best regards, Eliab Sony_US

  • Rated 5 out of 5 stars

    Beautiful color for this Sony BRAVIA TV.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A nice, clear picture with beautiful color. Easy to set up with built-in Google TV. Only 2 of the 4 HDMI connections support 4K. The sound is good, but not exceptional.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GlenH,

      We are immensely pleased to hear that you are enjoying the clear picture quality and vibrant colors of your new BRAVIA 5, as well as the seamless setup with Google TV.

      Regarding your note on the HDMI connections, We’d love to share some helpful information to ensure you get the most out of your display. All four HDMI ports on your BRAVIA 5 actually support 4K resolution. If you aren't seeing 4K on specific ports, it’s likely because they need to be toggled to a higher bandwidth setting.

      To enable full 4K capabilities across all inputs, please try these steps:

      Go to Settings > Channels and inputs > External inputs > HDMI signal format > Set the format to Enhanced Format for all four ports.

      This should unlock the premium performance you're looking for across all your devices!

      Thank you for making Sony part of your home entertainment.

      Best regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Tv mini

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best quality image and a wide view angle compared to other models

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HassanN,

      We are ecstatic to learn that you are enjoying the best-in-class image quality of your new BRAVIA 5! We specifically engineered this model with our advanced Mini LED backlight and Dolby Vision technology to ensure that the stunning contrast and vibrant colors remain consistent and accurate. It is wonderful to hear that the expansive viewing experience is standing out compared to other models you've seen.

      Thank you for choosing Sony!

      Best regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Simply Awesome!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing picture and features. Easy to set up. Works great with Sony sound bar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Droccio,

      We are thrilled to hear you’re enjoying the amazing picture and features of your new 98" BRAVIA 5! It’s great to know it’s working perfectly with your Sony soundbar.

      Thanks for choosing Sony.

      Best regards,
      Eliab Sony_US

  • Rated 5 out of 5 stars

    Best Mini LED for the size

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is by far the best one out of any 98 inch

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Nrallaz!
      Thanks for your feedback. It is fantastic to know that you’re loving the picture quality on your K-98XR50!

      The BRAVIA 5 is packed with our XR Contrast Booster technology, which keeps those bright highlights popping while ensuring blacks stay deep and detailed. Plus, with the XR Motion feature, everything stays smooth and clear, even during fast paced action movies or sports.

      We appreciate you choosing Sony!
      Best regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    Large television

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic tv on the pricier side but does very well with a lot of sunlight as advetised

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the review, James!

      We appreciate you choosing the 98-inch BRAVIA 5. You’re right—at this massive size, it’s a big investment, but we are thrilled it’s delivering on that promise of handling bright, sunny rooms!

      By bringing Mini LED technology to the BRAVIA 5 series for the first time, we’re able to give you that intense brightness and precise contrast needed to keep the picture looking sharp even when the curtains are open. It’s designed to give you that "big screen" theater feeling without needing a dark room to enjoy it.

      Thank you for choosing Sony!

      Best regards,

      Gus, Sony Social Media Team Sony_US

  • Rated 5 out of 5 stars

    Great Beavi

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. Sony's upscaling helps with low streaming content

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Streamer,

      It’s rewarding to hear that your BRAVIA 5 is delivering such a great experience! We take immense pride in our unique upscaling technology, which is specifically engineered to breathe new life into lower-resolution streaming content, so it is wonderful to know that you are seeing that added clarity and detail on your screen.

      Thank you for making Sony part of your home entertainment.

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Happy Customer

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very satisfied with the product and the installation crew.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Happy,

      We could not be more pleased to hear that you are completely satisfied with your new television!

      The BRAVIA 5 represents a significant leap in display technology by utilizing our XR Backlight Master Drive to meticulously orchestrate thousands of ultra-dense Mini LEDs. This allows for localized dimming that achieves incredible brightness alongside deep, realistic shadows. To ensure every frame looks its best, our XR Processor performs real-time AI analysis of the imagery, cross-referencing hundreds of thousands of individual on-screen elements to replicate the way the human eye perceives the real world. We are delighted that this combination of cutting-edge hardware and intelligent processing is delivering the high-quality experience you were looking for.

      Thank you for choosing Sony for your home entertainment!

      Regards,
      Dominick Sony_US

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