Customers regard the Alpha ZV-E10 Mirrorless Vlog Camera as compact, lightweight, and versatile with excellent video and picture quality. They appreciate its user-friendly design, reasonable price point, and suitability for vlogging. While some users have concerns about battery life, many find it a great value for beginners and experienced videographers alike.
This summary was generated by AI based on customer reviews.
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 151 reviews
Rated 5 out of 5 stars
Great Substitute Camera for Full Frame Cameras
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
At first i was skeptical on getting the ZV-E10 since the Mark ii version came out, but when i saw some youtube videos and saw that the video quality was better than the Mark ii i decided to buy. I have not regretted since and it has become my go to camera for traveling and a great substitute for my A7 IV.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Flashmanchris, Sony commitment to customer satisfaction is our top priority. Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you found it as a great camera. Thank you for choosing Sony. For any questions or concerns, you can reach us at 239-245-6360. Regards, Larry 4-25-2025 Sony Social Support
Rated 5 out of 5 stars
Great Camera for Beginners and Pros!
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I had bought the Sony ZV-1 a couple years ago and loved everything about it except for the fixed lens. I’ve always had cameras with interchangeable lenses so I immediately missed that ability. The ZV-E10 is exactly the camera I was looking for. Similar features and functionality of the ZV-1 but with the ability to use whatever lens I want. Love this camera!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Krehative,
Sony commitment to customer satisfaction is our top priority.
Thank you for your feedback on our ZVE10 camera. We're glad to hear that our camera meets your expectations. Thanks again for choosing Sony!
If there is anything specific you would like to share or know about, feel free to contact us at 239-245-6360.
Rubychelle
12-12-2023
Sony Social Support
Rated 4 out of 5 stars
good first camera, not so good as an upgrade
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Posted . Owned for 2 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
good first camera. the size is great. they added a custom menu to fill it with favorite settings for easier access. the flip out screen is a must for vlogging and content creation.
if you are upgrading from a previous camera (i have an a6500), it's not much of an upgrade. it's good i'm able to use existing e-mount lenses. but the battery life isn't all that great. the physical button layouts are better on my older camera. i ended up returning this camera and going with a full frame. that is more of an upgrade path for my situation. i tried the A7C but ultimately went with the A7 IV.
Posted . Owned for less than 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I am super pleased with this camera and how well it works for both photo and video. The two biggest surprises are easy to use this camera is for photography without an evf and the quality of the slow motion video. I would recommend this as a main camera to any one who is a beginner or as a great b-camera for a more experienced user.
I would recommend this to a friend
Rated 3 out of 5 stars
Could be better
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Posted . Owned for 10 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Really nice camera and easy to use. I do wish it would have been stated a little better that it doesn’t come with a flash and that’s something you have to purchase separately which is kind of a pain when you’re already paying a hefty price for it. Also the battery life isn’t all that great and it takes forever to charge. I’d recommend buying a second battery pack if you do plan on using for shoots and stuff. Other than that like Sony as a brand in general.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Robin, Sony commitment to customer satisfaction is our top priority. Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you found it as a nice and easy to use camera. Thank you for your suggestion and thank you for choosing Sony. For any questions or concerns, you can reach us at 239-245-6360. Regards, Larry 10-6-2023 Sony Social Support
Rated 5 out of 5 stars
New to photography
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Best camera out there... this is with no experience
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi AmarisM, Sony commitment to customer satisfaction is our top priority. Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you found it as the best camera. Thank you for choosing Sony. For any questions or concerns, you can reach us at 239-245-6360. Regards, Larry 12-3-2024 Sony Social Support
Rated 5 out of 5 stars
Best small camera ever
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Amazing for content creation, small light and very stylish
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi ElvisC, Sony commitment to customer satisfaction is our top priority. Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you found it as an amazing camera. Thank you for choosing Sony. For any questions or concerns, you can reach us at 239-245-6360. Regards, Larry 11-19-2024 Sony Social Support
Rated 3 out of 5 stars
Decent budget cam
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Not a bad camera, crops in while shooting 4k - no ibis and eis is quite bad out of camera. Plasticky feeling all around with a somewhat hollow feeling to the grip, but a decent camera for the price.
No, I would not recommend this to a friend
Brand response from SonyListens
Posted .
Hello BBarnett, Sony's commitment to customer satisfaction is our top priority. The ZV-E10 is a great camera for beginners. We would like to hear your thoughts about. Please reach out to us at Sony's General Consumer Support: 239-245-6360. Thank you for choosing Sony! - Edward (2/22/2025) Sony Social Support.
Rated 5 out of 5 stars
Awesome little camera
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Posted . Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Very high quality camera for the price acutely downgrade from Sony a7iii and can compare in some areas with that camera but obviously not as good in low light as a full frame camera. Would definitely recommend for a beginner camera!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi jeffreycardona13,
Sony commitment to customer satisfaction is our top priority.
Thank you for your feedback about the ZVE10 camera. It's great to hear that you found the camera being of very high quality but affordable price. Thank you as well for recommending this camera especially to beginners.
If you have any questions or concerns, you can reach us at 239-245-6360.
Regards, Larry Sony Social Support
Rated 5 out of 5 stars
Must have
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Posted . Owned for 4 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
good camera with awesome features. Love being able to take it anywhere.
I would recommend this to a friend
Brand response from SonyListens
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Hi Angie, Sony's commitment to customer satisfaction is our top priority. Thank you for sharing your feedback on this camera. Its great to hear you are enjoying the features and compactness of this amazing camera. Thank you for sharing. -Linda 12-16-23 Sony Social Support
Rated 5 out of 5 stars
Best apsc camera out there!
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Blown away by this cameras capabilities! Amazing camera!
I would recommend this to a friend
Pros mentioned:
Price
Rated 5 out of 5 stars
Sony Zv e10
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Posted . Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
It is great camera for its purpose!
Easy to connect to Mac Pro and OBS app! If you are a Sony mirror less fan, this is a great combination and great benefit of lens system!
Video quality with a standard lens and 2k format is completely above my iPhone pro max 14! 4K video quality seems like Hollywood movies!
When I tried the sigma 56 1.4 F, with a filter, bokeh effect with the sigma color make the video so beautiful!
Price is reasonable for a creative beginner!
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Bestbuyer, Sony commitment to customer satisfaction is our top priority. Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you think our camera is perfect for easy to use with Mac and OBS and also reasonably priced. Thank you so much for choosing Sony. For any questions or concerns, you can reach us at 239-245-6360. Pakorn (Sony Social Support)
Rated 5 out of 5 stars
Great starter of a camera.
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
The ZV E10 is a fanstastic camera for you to start off with. Whether you are getting ready to start a career in photography, video or using it as a tool to start a new hobby, this is an excellent camera. First, the body is extremely light but feels well built. It comes with a surprisingly decent microphone, which allows you to start vlogging if you were interested in starting a youtube, and saves you from additional equipment. Paired with the excellent Sigma 16mm F1.4, it gives you a wide-angle lens with decent low-light ability. It also comes with a fully articulating, or flip-out, display which makes it easy to frame yourself while recording or taking pictures. It also makes it easier to use by limiting the buttons you have down to easy to use options. For beginners, you have a button that will take you between photography, video, and the automatic modes. And it also offers a "defocus" button that will prioritize aperture to keep your background nice and blurry. Overall, I can confidently recommend this as a starting camera for all the features and ease of use.
I would recommend this to a friend
Pros mentioned:
Price
Rated 5 out of 5 stars
Best Vlogging Camera
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Posted . Owned for 2 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Such an amazing compact vlogging camera from sony ZV line..great for travel video and photography with its amazing feature and interchangeable lens capability in a small form factor of mirrorless dslr..best value camera to buy for beginner or just a camera for travel..
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Weng, Sony's commitment to customer satisfaction is our top priority. We are happy to hear that you love our camera and its travel and vlogging focus design. We are glad that you have made the right decision. We hope you will enjoy all the amazing features this camera has to offer. Thank you so much for sharing your thoughts and experience. And thank you for choosing Sony. - Pakorn (Sony Social Support)
Rated 5 out of 5 stars
Best camera
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Posted . Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great camera! Easy to use once you play with it. Easy to carry.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi JumaaneR, Sony commitment to customer satisfaction is our top priority. Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you found it as a great camera. Thank you for choosing Sony. For any questions or concerns, you can reach us at 239-245-6360. Regards, Larry 1-22-2025 Sony Social Support
Pros mentioned:
Price
Rated 5 out of 5 stars
Good for video
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Posted . Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I also own the A6400, in terms of taking video, the ZV-e10 is much easier and more intuitive. But the ZV doesn't have a viewfinder so, for those who take more photos, I would say this camera may not be the best option for you. The body is definitely light, so it is easy on the arm during long vlogging.
The grip is a little small for me, and I only have a medium-sized hand. The A6xxx series definitely has a better grip.
If you can snatch them when they are in stock at retail, then $699 (body) is a good buy as an introductory camera. If you are more serious about photography, then go with the A6XXX series or even full-frame.
Since I have both the A6400 and this, the ZV is going to be my secondary camera or for my partner.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great camera especially for the price. So this is an APS-C camera but with the right lens, this has amazing video quality. 4k24/30 video recording looks very sharp. Bought this mainly for the product showcase mode and it's great for this. No more awkwardly putting your hand over your face to show the product you want to highlight. Old menu but has catalyst browse capability and the flip screen is also nice to have. USB C charging including using a power bank for extended use.
Hi ReviewerR, Sony commitment to customer satisfaction is our top priority. Thank you for sharing your feedback about the ZVE10 camera. We are glad hear that you found it to be a great camera with great price value. It's also great to hear that you loved its features like smartphone connectivity, flip screen, USB-C port, and the ability to capture high quality videos. Thank you for choosing Sony. For any questions or concerns, you can reach us at 239-245-6360. Regards, Larry Sony Social Support
Rated 5 out of 5 stars
Great camera for YouTube videos
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Posted . Owned for less than 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I had issues with my previous DSRL camera, and this is a huge upgrade. I paired it with a Sigma 16mm lens, and my videos look sharper than ever.
My only complaint is that the camera doesn't come with a battery charger or an AC adapter. I had to buy those separately.
I would recommend this to a friend
Brand response from SonyListens
Posted .
Hi Plasmabeam, Sony commitment to customer satisfaction is our top priority. Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you found it as an amazing camera for online contents. Thank you for choosing Sony. For any questions or concerns, you can reach us at 239-245-6360. Regards, Larry 1-3-2024 Sony Social Support
Pros mentioned:
Price
Rated 5 out of 5 stars
Pro level picture at a prosumer price
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Posted . Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
What a deal. Once paid twice as much when I got the a6500 a few years ago and this one has the same exact sensor and a flip screen. I understand that the build quality isn’t quite as good (plastic as opposed to metal) but that’s not really the point here. If you’re looking for a more professional build quality then you’re going to want to go up and get a full frame A series camera anyways. This in my opinion is the best prosumer camera on the market.
No, I would not recommend this to a friend
Rated 5 out of 5 stars
I’m buying another one
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Posted . Owned for 1 year when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great ease of use, great color without picture profile or grading, and fantastic video quality in low light situations. I’m using mine to shoot for band’s shows and gives me great video in low lighting of the venue! Getting another one as my second camera ! Read a lot of comparisons to the A6400 and I see people recommending the zv e10 over it and now I see why!