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Customer Ratings & Reviews

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$1,189.99
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Comp. Value: $1,699.99

Customer reviews

Rating 4.8 out of 5 stars with 1063 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers regard the 75" Class BRAVIA XR X90L as having incredible picture quality, vivid color, and ease of use. Some appreciate the TV quality and price, especially when on sale, as well as the refresh rate. However, some customers have noted the TV is a bit heavy, and the remote control could be more user-friendly. Additionally, a few have mentioned blooming and concerns about viewing angles.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
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Page 1 Showing 1-13 of 13 reviews
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Sony Bravia TV 75”

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice TV, returned an OLED for this, good compromise on size and cost. Paired with Sony soundbar and subwoofer, expensive but good value.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RarelyReviewStuff,
      Many thanks for the 5-star rating! We're delighted to hear you are enjoying your Sony products. With X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Price, Tv quality

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Loved the TV! Great for PS5 and movies! Overall great TV for the price!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RawR,

      You made the right choice! We're glad that you are enjoying the picture quality of the TV and how it works well with the PS5. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    3G great tv, great price, great image

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv, great price, awesome image, hoem screen is the best. Any app you need or show you last left of watching is there!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SilvioA,
      Thank you so much for the amazing review! We're very pleased to hear your enjoyable experience with exceptional picture quality, Home menu, and smart features of your X90L TV. Sony's commitment to customer satisfaction is our top priority. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Best tv I have ever bought

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tons of features, great picture, great size. Worth the price to get a quality product.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kurt, That's great! We are thrilled to hear that your new Sony BRAVIA is the best TV you have ever bought. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Good quality

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sharp image, good sound , good quality for the price

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Westbest1,
      Perfect! It's lovely to hear that you like the sharp picture, great sound, and reasonable price of your new TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Sony x90l

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv for the price recommended to everyone to buy

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Goofy415, Congratulations! You've made an excellent decision in purchasing the XR-75X90L. We're delighted to know that you are overall satisfied with its exceptional picture quality and superb performance. Thank you very much for recommending our X90L and for choosing Sony! -Jess Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Sony 75 inch tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Outstanding tv fit exactly in my price range. Sony always produces goat products.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Dennis,
      Awesome! Glad to hear we were able to give you a great deal. We always strive to deliver the best quality with our product. Nice to know you like your new X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    great tv!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic TV, great price during superbowl time! Would recommend!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello happyshopper,
      That's nice! We're glad that you were able to enjoy the previous super bowl game, thanks to the awesome picture quality of your new Sony TV. Thank you for choosing Sony and for your recommendation! - Marco Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Best Sony for the money

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect tv for the price! Plays perfectly with my playstation 5! Love it!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Phil,
      Awesome! We're glad to hear that we were able to give you a great deal. This TV really works great with PS5. Glad to know that you are having a great time. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Great buy

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect tv for the price, would highly recommend it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Tyler,
      Fabulous! We're glad to hear that we were able to give you a great deal. We really appreciate that you like your new X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Sony 75

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Geeat tv, especially for price. No need to overspend

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JohnM,
      Fabulous! We're glad to hear that we were able to give you a great deal. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. We appreciate your recommendation. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Price

    Rated 4 out of 5 stars

    the best you can get in price and qyality

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    good for the price i paid on black Friday. for the price i paid and what you can get, its a good deal

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JESSE,
      Thank you for sharing your great experience with us! Glad to hear we were able to give you a great deal. With X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Color, Picture quality, Price

    Rated 5 out of 5 stars

    Pleasantly surprised!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture. Vivid colors. Brightness. Contrast. Resolution. All excellent. And for a good price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user302927,
      Thank you so much for taking the time to leave an excellent rating! We're glad to hear that we were able to meet your expectations with your new TV. Your satisfaction means a lot to us. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US