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Customer Ratings & Reviews

Customer reviews

Rating 4.8 out of 5 stars with 3345 reviews

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Rating by feature

  • Value

    Rating 4.5 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.8 out of 5 stars

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Cons mentioned filter

97%would recommend to a friend

Customers are saying

Customers are impressed with the new remote, ease of use, and picture quality of the TV 4K 32GB (2nd Generation). Many also praised the improved interface and streaming capabilities, while some noted the high price as a potential drawback. A few users mentioned storage limitations, though this was less frequently cited than positive feedback. Overall, the positive aspects of the product significantly outweigh the negative.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 23 Showing 441-460 of 3,345 reviews
  • Best Buy Employee

    Rated 5 out of 5 stars

    Apple Tv

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    Best Buy Employee
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I used to be against streaming devices, due to most apps being built in to tvs and such. Even the high end tvs, over time, get overloaded…even when dumping cache and power cycles. I feel devices such as an apple tv, are far superior and give you a seemless, smooth experience for years.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Remote

    Rated 5 out of 5 stars

    Worth Every Penny!!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This product upgraded the picture quality, clarity, sound quality, and much more to my 4K tv! Love the rechargeable remote control as well! Excellent Product by Apple!!! Will by another one soon for my kids room!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Remote

    Rated 5 out of 5 stars

    Newest version apple tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought for college dorm room for our daughter. It was easy to set up and log into our home TV provider for her to be able to watch anything she could as if she was home. Also seems a little easier than ours at home which is the previous 4K version remote

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Remote

    Rated 5 out of 5 stars

    Get the new AppleTV 4K!!!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I needed 1 more AppleTV 4K in the house. My Apple fitness + wasn’t working correctly on our LG tv with the app. We swapped this one into the theater room and it’s awesome better picture, sound, layout and remote. Really love the remote. Highly recommended!

    I would recommend this to a friend
  • Pros mentioned:
    Remote, Speed

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Can’t say enough great things about my Apple TV. Very fast and very reliable, hasn’t skipped a beat on any service I do. Remote is awesome and long lasting battery. Better than the Roku box it replaced. Highly recommended.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Apple TV

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I own an Amazon Fire Stick and a Roku! Since buying this for myself and another for my daughter, life has so much easier!! I LOVE my Apple TV! It is easy to operate and we Love the shows!! 100% the best out there!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    No other option for us

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple TV is the best option for TV. Nothing is better. We have more than half a dozen TVs in our home and Apple TV is our only option. This model makes our older TV clearer. It was the hero during our last minute Super Bowl party!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Speed

    Rated 5 out of 5 stars

    Worth the extra money

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best streaming box you can buy. It’s a bit more expensive than other streaming boxes but it is easy to use, fast to respond, and works well with the apple ecosystem (although that’s not a necessity)

    I would recommend this to a friend
  • Pros mentioned:
    Remote, Speed

    Rated 5 out of 5 stars

    Apple TV 4K 2021 Model

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I upgraded from 2017 Apple TV and this model is much faster and the remote has all the features that I was looking for. It has a mute button! I placed the order online for store pick up and it was ready for pick up in less than 30 minutes. Thanks...

    I would recommend this to a friend
  • Pros mentioned:
    Interface, Remote

    Rated 5 out of 5 stars

    On the expensive side but worth it.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple TV’s are the best streaming boxes. Have them all over the house. Great interface. Quick and responsive. No ads. Good privacy options. Not sold by an advertising company that makes cheap clunky hardware/software. The new remote is much better too.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Apple TV

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    If you don’t want cable and just use Netflix , Hulu , ect this is the perfect device . You can download all of your apps and connect your iCloud to the Apple TV . You can also mirror your phone or other devices

    I would recommend this to a friend
  • Pros mentioned:
    Remote

    Rated 5 out of 5 stars

    Apple’s ecosystem yet to be beat

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely love my 4K Apple TV. Most streaming boxes or smart tv software starts to glitch and/or force close apps and with my Apple TV I don’t have to worry about that. I already have the HD version so the new remote is also pretty cool.

    I would recommend this to a friend
  • Pros mentioned:
    Remote, Speed

    Rated 5 out of 5 stars

    A nice upgrade

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The new remote is a great improvement. The response to commands is overall a little faster, but the big update is support for ARC. I can now play audio from my TV and Blue ray player through the AppleTV and connected HomePods.

    I would recommend this to a friend
  • Cons mentioned:
    Lag

    Rated 5 out of 5 stars

    Must get!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve had every generation of Apple TV this one of course by far my favorite the 4K is very noticeable and yes people say what’s the point if you have a smart tv no this is better it’s quicker interface and it won’t lag freeze !

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Remote

    Rated 5 out of 5 stars

    good product

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The image is great with our OLED Sony TV. Apple TV does not disappoint and I love the new remote. Easier and feels like you have a better control. Works seamlessly with the Apple Eco system.

    I would recommend this to a friend
  • Pros mentioned:
    Interface, Remote

    Rated 5 out of 5 stars

    Still the best

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice upgrade on the remote. Love this device - it's still the best interface of all the digital streamers. Even if you aren't an Apple-Everything person, this is a de-cluttered and super simple alternative to the Fire TV and other TV layouts.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    apple tv is amazing

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    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    its a great product, use it every day and works very well. no complaints got access to apple tv+ and got to watch and enjoy ted lasso

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    New Apple TV 4K - Great Product

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have been purchasing Apple TV’s since the first ones released and this is no disappointment, works with no lags and a great picture. I don’t use the remote because it is so convenient to just use the one built into my iPhone.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Remote

    Rated 5 out of 5 stars

    1st Apple TV box

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very easy to use. Super fast response from each function. Remote feels like quality n very easy to use. Image quality is very impressive. This was my 1st Apple TV. I wanted this as I have Atmos ready system n this was the best choice for me.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    A must have product for any home theater setup.

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A great device to simplify and consolidate all of the common apps and streaming services into one device. Easy to navigate and picture quality is typically better than using the streaming app within the smart TV itself.

    I would recommend this to a friend
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