Customer Ratings & Reviews

Bought the new Apple TV 4K to enhance the new Samsung 65” curved 4K UHD/HDR TV. Not a disappointment to be found. Want Apple TV? Time to upgrade is now.

Perfect.... now if VUDU app can stream in 4K I would give it 5 star. I have cut the cord and went with DirectTV Now because if you pay for 4 months they give you the same AppleTV for free. So I did, and now I replaced the cable boxes in my home with APPLE TV. Apple got this one right this time around.

I upgraded from the HD version of the Apple TV. The picture quality is great. I like the UI. I use it mostly for Netflix. Airplay mirroring lets me cast my MacBook Pro screen to the TV which is very handy. I like the included remote, but there's also a remote app for iPhone/iPad. Of course, AppleTV integrates well with all the other Apple products.

Fast with great GUI. Can not ask for a better box. I run all TV through using HULU app. Cut the cord!!! Picture and sound w LG OLED 4K HDR Is stunning!

I had one of the original Apple TV boxes and used it all the time because I didn’t have cable TV. I moved to another state and upgraded to this new one. I love it. It streams shows and movies I want to watch without cable TV. And I can even play some games on it. It does take a little while to become accustomed to the touchy control.

First things first. I HATE the remote! The touchscreen at the top of the remote has a hair trigger, and its super sensitivity is annoying when I inadvertently touch it and it affects whatever I’m watching. It’s also a pain when trying to navigate your way around the screen. I prefer directional keys for simpler operation. Now that’s out of the way, I love this device! I’ve owned nearly every iteration of every streaming device ever made. I currently use the Roku 4K, and the Amazon Fire Cube (among others). The Apple TV is a lot faster than its most worthy competitors. And unlike the others, it has HBO Max. The HDR 4K delivers a much better picture than my other devices. Siri is fairly intuitive, which is great because it precludes my having to use that annoying touchpad. Airplay makes it a breeze to share my iPad screen on my TV. You can also get a year of Apple TV+ when you buy a new Apple TV 4K. But don’t let that be a motivating factor, Apple TV+ is pretty meh. But still, go buy an Apple TV 4K. It’s pricey, but you get quite a bang for the buck.

Love my new Apple TV. Much much better than previous generation. The 4k media is awesome. The interface is great. However the keyboard input is a pain.

I was Hesitant to buy this because of its increased price compared to the competition but I had a $100 Best Buy gift card that I used to purchase this and I can honestly say it’s worth the extra cash the inner face is flawless if you’re used to Apple products it’s practically your iPhone on your 4K big screen.

Really enjoy this, it fits anywhere in my entertainment center. Really enjoy the 4K HDR video support. Great for anyone who has a home theater setup.

Easy to set up, easy to configure, love the integration with my other Mac products. If you have an iPhone, iPad, or any other apple products then you should have one of these as well. Integration is seamless, can quickly and easily share photos on the TV with others or even stream content from my mobile device if needed.

So far I’m absolutely loving the new model. Since getting this model we have used it to replace a fire stick for watching Hulu Live. Streaming & picture are a ton better than on the Fire Stick! The remote is a lot more user friendly than the previous Apple models. The ability to use my phone for punching in passwords makes life infinitely easier as well.

I originally bought this for myself so I can connect MoviesAnywhere to my iTunes account. Little did I know that this would be the BEST streaming device on the market. All video/audio codecs, easy operation, iPhone as a remote...how much better can you get!? Pricey, but worth every single penny. Trust me. Try it out.

Purchased this Apple TV to replace an older model that no longer supported some apps. Nice upgrade to download apps and stream new subscription services! Picture quality is great! Menu is intuitive! Using it to stream Apple TV+, Disney.+, Hulu Live, ESPN+

Apple TV 4K is fast, reliable, and simple. The processor in this Apple TV 4K can handle all your streaming apps and games smooth and snappy. It holds recently used apps in memory so you can jump between apps and resume your content instantly. I love how it turns off/on my TV and soundbar and controls volume all with the included slim/light remote. Netflix, HBO, Hulu, Prime, Twitch, Pluto and so many more streaming apps are optimized so well for Apple TV. Everything runs so smooth and is easy to operate. If you have other Apple devices (iPad, iPhone, AirPods, etc..) they can control and pair with Apple TV too. AirPods can become your source of sound, iPhone and iPad can be the remote, and you can cast whatever you’re watching on your Apple device to the Apple TV. You can even use the Apple TV as a secondary display for your Mac. If you aren’t an Apple device user, no worries. This thing is still everything I said it was; fast, reliable, and simple. Amazing what this thing can do, and it only gets better with regular software updates from Apple.

I was looking for a device that would stream, to the tv, what was on my technology-challenged husband’s IOS device. Initially I went with another product, but returned it for this. I have been able to take it with us to various locations this summer and it has been easy to use at each place. It’s a bit pricey, but I’ve come to expect that with Apple products.

Live my Apple eco system! I’ve had this for a year now and I’m very happy with it! One thing I wish, even with the new box, is that they were capable of producing 120hz. Otherwise easy to use, great picture, great features. Do recommend this streaming box over any other

No complaints on this streaming device so far. Remote is easy to use, setup took minutes, and the picture quality is excellent. I do have it hardwired to the router, so there is zero lag. Cost is a bit more than others, but worth it so far. Only suggestion is that you get a silicone case for the remote, which gives it some grip

I purchased the Apple TV to replace the slow (and ad-ridden) smart TV interface on my Samsung TV. Being an almost all-Apple household, the Apple TV was an obvious choice. It's fast and responsive, has a great app library, and there are plenty of smaller features that make it great too. My only real complaint is that the remote could be a bit better. It's still miles better than most TV remotes, but could use some polishing. Pros: -Fast, responsive, and well designed UI -Great picture quality with HDR -Plenty of apps -Ability to act as a HomeKit Hub for control outside the home -HDMI-CEC control - No need for other remotes, this one controls TV power, soundbar power, and volume -Audio re-routing to AirPods which is a lifesaver for nighttime watching while others in the house are busy Cons: -The remote is a bit tricky at times. The touchpad is pretty intuitive, but it also has a tendency to mis-click sometimes. Also doesn't allow for very fast scrolling - No dedicated power/sleep button on the remote

Bought the new Apple TV since it can do 4K content and I am buying a 4K television. Great user interface. Wish the price point was lower or there was a Black Friday deal for it. Wonder how much longer Apple can charge this much of a premium for content you can mostly get included in a Smart TV.

Got a new 4K TV and this was the perfect compliment. I stream a lot of movies and it really comes through looking great with this plus the 4K TV.