Customer Ratings & Reviews

Great picture quality (better than the apps on my Smart TV), an upgrade from Apple TV HD. Easy to use, paired beautifully with headphones so I can listen to streaming audio/movies easily. Much prefer this to the Amazon Fire TV Cube.

I have an lg oled tv and can’t believe that the Apple TV gives me better picture quality than my smart tvOS!!

I replaced my old Apple TV with this after I purchased a 4K TV. The quality of picture and variety of 4K options on iTunes (movies) are well worth the purchase. This unit also does a great job with Netflix and the 4K options through the app available through the app store on the Apple TV.

Apple TV 4K is the best home streaming device on the market. Of course it cost more and it’s never on sale but it’s APPLE. The device is fast and smooth and the 4K looks amazing, plus being able to use my phone or iPad or Siri to control it is amazing.

The new apple TV is a great addition to our entertainment system. The picture quality with the 4K is amazing.

Apple 4K TV allows quality 4K with Dolby Atmos capability with ease of use with simple chargeable remote control. Access to all streaming services and obviously Apple TV+. Lives up to Apple technology standards in a small package!

This is my second Apple TV & it our performs previous generations. I will be buying one for my bedroom also.

This product does work great with my 4k TV. It also can stream iphone screen on TV which is I like the most.

Streaming iTunes in 4K was worth the investment. Especially with iTunes movies being upgraded to 4K for free.

So simple. Plug it in, follow the on screen prompts. Save cable fees. Pays for itself in a couple of months.

I don't have a 4K TV yet, but this new version is steller. Faster and easier to use. The new remote is NICE!

This Apple TV is great. This is my second one and my previous one is the same generation. Apple TV is easy to use and it's easy to mirror or cast content from my phone to the TV. My one complaint is the remote. The swiping and clicking are just not accurate, which is likely why the newer models have a different remote. For the price I paid, I think it's still worth it.

Very satisfied with this latest version of the Apple TV. I was very pleasantly surprised by the easy set up process and high quality video. Installing and signing into apps was a simple and stress free.

Got this a few weeks ago as a birthday gift to myself. I love it. My other apple products airplay with it with no problems at all. I'm pleasantly surprised by the remote, as well as the keyboard and remote functionality on the iPhone which you can use to type within Apple TV (a little easier than the on screen keyboard). I just stream on this mostly, I don't play any games or anything. I've been totally happy with the 32 GB version, works like a charm.

The new device gets some weight compare to previous generation, other than that I have no complain about that, picket up the 32GB one, now planning to play game or anything on it. The remote is a bit tricky to use, especially in the dark.

Needed to upgrade from the older-generation AppleTV so that we could install custom apps to do video streaming of MLB, NBA, YouTube TV. Generally works great, as you would expect. One nontrivial issue is that they switched the location of the pause button from the location it was in on the old silver remote, which causes no end of fun when negative-transfer occurs and you hit the wrong button when you're trying to pause. The touchpad interface also takes some getting used to, even if you've used a laptop mouse touchpad for a long time. And it's hyper-sensitive, so even the slightest accidental touch to this when you're watching a show can produce an unexpected stop or change in your show. I always leave it turned upside-down so the control surface isn't open to accidental touches.

Was in the market for a streaming device since I've cut the cord with my cable service. The device works great, the remote however I'm not a fan of. I use Logitech Harmony remote and it supports Apple TV. Install all your apps and pop in and out of them fairly quick.

Purchased LG 75 inch tv ... Smart apps do not measure up to Apple TV 4K .. maximizes 4K tv capabilities..

Easy to use, easy to setup. Response if much faster than with a smart TV. If you have more than one, they sync all your apps to the new AppleTv, which is very convenient. Can control from a phone app or the remote. The remote is very tiny, almost too small (that is my only complaint).

I’ve been a fan of Apple TV for many years - not just as a way to rent or buy movies and tv shows and to access movies, tv shows and music previously purchased through Apple, but for streaming media from phones and other devices, and to use the ever growing number and types of apps available for Apple TV. With this new device, which is connected to a tv that does not also have cable tv connected to it, I am able to use the Spectrum app (as well as various other tv network apps) to access tv and live sports programming, and I am not missing the cable tv connection at all. While the new Apple TV remote has upgrades that seem to help, it can still be challenging/frustrating to use for navigation, with controls that seem less than intuitive at times. Minor complaints tho; on the whole the device and remote work great and are a terrific addition to a tv that is located beyond the easy reach of any connection to a cable box.