Customer Ratings & Reviews

Worth the amount I paid for it. The main menu screen has this halo-esque glow about it. The images are smoother. The quality is better. Yes, you need a 4K to operate this. When turning it on, you will need the remote to initially operate it as you can also download the remote app. When CONNECTING to a WI-FI in a different location ex. Traveling, hotel wi-fi, change of access...you NEED the remote to operate the box. The REMOTE APP WILL NOT WORK. The remote will not work through screens, like if we FaceTime and you use the remote from where your at through the screens, because Bluetooth doesn’t work that way people. This should be obvious but alas, you’ve been warned by the guy who Knows much about technology but thought for some reason that would work.

Great upgrade to 4K. Remote feels like it’s much higher quality than the last model.

Very easy to use which is what I love about this product. Purchased for my parents who are very tech illiterate and even they can use this!! Only complaint is the price - I think it’s a little spendy.

While I did return my unit, there is a lot to like about the Apple TV 4K. Apple updated the device to match the content source so that it was no longer outputting everything in HDR. The Apple TV 4K as of this writing does support Dolby Vision in some apps, but not all. In fact, I think HDR support in general is lacking in some apps. But, this is not Apple's fault, as developers have not yet submitted apps that support it. However, for apps like VUDU, you cannot even purchase or rent films since Apple wants you to buy from the Apple Store. Same for Amazon. You get Prime Video only. So, the walled garden is in full effect. However, Apple does have a nice catalogue in their store. Redeemed HD codes upgrade you to the 4K HDR versions for free. And 4K movies are the same price as the HD versions. No one else is doing that. The device itself is nice. It is difficult to discern it from the non-4K 4th generation version unless you look closely at the bottom for the ventilation. The remote is slightly different and I find that it tracks better than the 4th generation remote. It seemed more accurate for me while navigating the menus than the 4th generation, which was too sensitive, IMO. So, why did I return it? I just didn't need it. My LG OLED has smart apps. The LG WebOS is very good and the apps are current. Everything is responsive and they all support 4K HDR with many of them also supporting Dolby Vision, including VUDU, which is my 4K HDR streaming source for rentals now. So, I couldn't justify the cost of the Apple TV 4K for my set up. I don't have the breadth of apps on my TV that the Apple TV 4K includes, like The WB app, or Crunchyroll, for instance, but I can buy a $50 Roku Stick+ for that, or continue watching them via my 4th gen Apple TV on my 1080p HDTV.

I like the Apple TV better if you have the Apple eco-system...meaning, IPhones, Macs, Airports, etc. They work very well together and allow information and sharing of music and photos easily. The only way to access the Apple App Store. You can still access your Amazon Prime Acct through an app on Apple TV, but not vice versa. If you don't have Apple eco-system, I'd consider the Fire TV. Same features, access to nearly all of the same apps (except Apple App store). I like the Fire Remote better, though the Apple one is chargeable. I feel like the connection to wifi is much better with the Apple TV than with the Amazon Fire TV. Which is saying a lot considering the Apple TV is connected to wifi and the Amazon Fire TV is wired via ethernet. I don't experience any lag or buffering with the Apple TV. But again, I have the Apple eco-system.

Great viewing on a 4k TV. Integrates well into my Apple network to stream music to our Livingroom receiver. Quality product and talking into the remote to enter passwords made it quick to set up. Very happy with this purchase.

Great streaming service hub for those accustomed to Apple products. Interface is clean and pleasing, controller is close enough to a track pad it feels familiar, and the 4k has the picture looking great.

I feel like I’m stuck buying Apple TV’s. I’m vested in Apple and will never be able to break away. From MacBook, phones, iPads, AirPods, Apple Watch and my 3 Apple TV’s, (including this one). I love using iTunes and buying/renting movies, using Apple Music thru my surround sound are two reasons smart tv’s don’t always do it for me. But I wish they’d come down on the price. With Roku’s and Amazon products (fire sticks?) entering the market around $25, Apple isn’t staying competitive and sucking every dollar out of loyal customers. My smart tv has Roku which has the Apple TV app but it doesn’t allow me to play my music. I’m a sucker... Apple gets me again and I’m happy with the purchase

Super fast, easy to use, puts everything conveniently in 1 place when looking for shows/movies, and it even notifies me on my phone when a new show is available! I also like how my phone can be used as a keyboard and remote.

The Apple TV is easy to set up, connect to other Apple products, and easy to use.

Works great with my 4K Television, great product and will use it for a long time.

I purchased the Apple TV so I can stream movies from my iPhone in 4K. It’s great.

Like it so far fast using it for streaming Tv working well for that have not used the free trial stuff that came with it yet, I like it seems like quality made product.

Great User Interface, 4K, Atmos capability—this has it all. I originally bought one in 2018 and just bought my second one after identifying a need for similar functionality in a new home gym. Highly recommended.

This is the best 4K streaming media player around. With the ability to add apps and use Siri voice commands it’s easy to use and can be used for more than just watching streaming media. It’s more expensive than other players but you get what you pay for.

awesome product. much better than my smart tv. easy to use and much faster in my opinion. very high quality picture being 4k. it's a must have for netflix and streaming from your iphone.

Setup was a little scary but not as bad as i thought. There was a few questions . The remote is so tiny it is hard to hold onto and I wish it had a few more buttons to it, like rewind, replay last 15 secs, fast forward, I had to buy a new sound system to make sound come out of sound system instead of crappy tv sound, but my sound system was a few years old and worked fine but just technology has changed. Its simple , if you plug HDMI from the APPLE TV into your TV, the sound has to pass thru TV to your sound system , or if you plug HDMI from APPLE TV to your sound system, the video has to pass thru to the tv. But APPLE TV displays not only APPLE shows but other apps you can download also like YOUTUBE, HULU etc (using internet connection).

I am very happy with the look of the new 4K Apple TV. Easy to install and set up.

I have 3 of these now. I mainly use them to stream media from Disney+ or my local Plex server. Streaming 4K content works very well. Supports Dolby Atmos. Easy to use and navigate through the menues.

Easy and fast set up, easy to pick and download the apps for the networks I see.