Customer Ratings & Reviews

Works well mirror phone and streaming videos enjoy ease of use and options available for streaming. The only accessory needed is an Hd cable

We finally decided to cut the cord and explored a ton of options. Apple TV 4K fit into our Apple ecosystem and is easy to use and setup. We get a quality HS picture and access to all the apps we want.

So happy apple added the 4K version to the lineup. I know some people are hesitant on Apple TV, but I currently have 3 in my home and can’t imagine NOT having them now.

As always, Apple products never fail. Great quality, ease of use, and it has more than enough storage for anything you need!

It's more expensive than the competition. It just is. However, it provides the most refined experience, and the widest range of content. If you're a cable-cutter, you can add YouTube TV, or Hulu Live TV, and that app will replace your cable TV. No more payments for renting set-top cable boxes. It also has AirPlay, mirrors content from iPhones and iPads, and works flawlessly with AirPod headphones. The remote is a technical marvel.... it has a capacitive touchscreen and voice control! - but I wish Apple would release a bigger and cheaper remote.

Item works as advertised. Sadly, Apple charges 3x for their streamer as their competitors do. Unfortunately, if you use apple products, you need an apple streamer to use itunes or airplay. Ultimately, you will buy this device for just this reason. However, it works great and is quick to load. Very nice interface...just wish it wasn't so expensive!

I have 3 of these in my home right now. I've had them since Gen 3 model came out. I would recommend them for anyone who is looking between this and other similar products.

This is an absolute amazing device. Real true 4K tv. Just make sure you get an HDMI cable but other than that it is super easy to set up and use. Just another great Apple device!

The Spectrum App alone makes this worth the money ...the 4K is amazing and I don’t even have it attached to my new Bravia ...it’s on the Vizio 4K in my man cave ...picture is Awesome

The other products are cheap and you get what you pay for. AppleTv is fast, amazing quality and I never have any issues with it. I have one on every tv in the house.

I love this AppleTV. The picture quality is great on my Samsung 4K TV. The menu is easy to navigate and the apps all work well. The remote is a bit touchy but ok once you get used to it.

I know it costs more than the competitors, but I bought an Amazon Stick and while it was a nice small size, the programming was garbage... the apple tv software is just so thoughtfully laid out... it is so easy to use and well designed.. well worth the added cost.. and BAM now it also streams in 4k so take that!

This is an awesome apple product. It is not the cheapest for sure but the quality and speed are better than the other brands. Also is convenient if you already have other apple products.

It's the latest Apple TV! Faster and more capable than your old one. 4K and speed for meaningfully streaming higher bitrate movies. Plus the great new remote.

I bought this to replace an older Apple TV I had in my living room. I don’t have a 4K yet, but figured it was worth the extra money to future proof this purchase since it’s what I mainly use for streaming. The Apple TV interface is clean and easy to navigate. Built in Siri functions make it really easy to search for the content you’re looking for. Or, if you’re using the remote, I find navigating with the touch pad really easy and natural. If you own other Apple products you can use the Apple TV to AirPlay your other devices like phone, computer or iPad onto your TV. Overall, it’s really simple and easy, and it just works!

This is my 3rd Apple TV box I still have the 1st & 2nd generation. So far great picture quality, ease to use like the other 2. Definitely would recommend it.

MY family loves Apple products and this model works seamlessly with out other Apple products. It is easy to use and the quality if the item is excellent, as you would expect from Apple

I had the original apple tv which was great for airplay, iTunes match to watch apps. New apple tv improves on all aspects with 1080 and 4k vs 720p. The ability to play games and add apps. Controller is larger and had more features as well. Takes awhile to get used to controller but allows for voice controls/Siri

Just bought and having a lot of fun with the upgraded looks, menus, quality and added functionality. Glad finally made the jump to K. Anticipating great movie nights!!

This is a very good product, good quality 4K and great sound. Games are not as good as Xbox or PS4, and apps developers don't expend so much in apple tv apps. You add your TV cable provider but you still have to sign in some times to some TV apps. Excellent for airplay, iTunes music and iTunes library, your photos and movies. Music apps work well.