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Customer Ratings & Reviews

Your price for this item is $129.99

Customer reviews

Rating 4.8 out of 5 stars with 3302 reviews

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Rating by feature

  • Value

    Rating 4.7 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

97%would recommend to a friend

Customers are saying

Customers are satisfied with the ease of use, picture quality, and responsive remote of the new Apple TV 4K. Many appreciate the smooth interface and improved performance compared to previous models, along with the reliable Wi-Fi and seamless streaming capabilities. The 4K picture quality is frequently praised. While some find the price high, the positive feedback on other features outweighs this concern for most users.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 19 Showing 361-380 of 3,302 reviews
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Good product

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I do love that product. And Best Buy make everything smooth .

    I would recommend this to a friend
  • Pros mentioned:
    Speed
    Cons mentioned:
    Price

    Rated 5 out of 5 stars

    It’s good

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I like it so far. Way faster than fire stick. I always used fire stick, i was fed up with clicking the controller an waiting 5 seconds for the thing to move. This thing exactly what you think it is. It’s better, it’s faster, it’s expensive, but it’s worth the $100 for how much we enjoy our 70 inch TV.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    The safest and best streaming box

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the best one can get for their TV, no other streaming device comes close. It also serves as a home hub for HomeKit and can do cool things like monitor your smart home cameras. The App Store has everything and pairs incredibly well with the Apple ecosystem.

    I would recommend this to a friend
  • Pros mentioned:
    Remote, Speed

    Rated 5 out of 5 stars

    Apple tv makes the fire stick look like an antique

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought the apple tv 2 months ago. I have had fire tv for 6 years, and it was a laggy piece of crap. I bought this and it works almost as fast as my iphone. It is awesome. Whover made the remote is a genius as well. I now have the apple privacy as to what im doing and the speed and convenience i need. If you are considering buying this, just do it!!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Speed

    Rated 5 out of 5 stars

    Great product

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I switched from the fire stick to this and I’ll tell you…best decision I ever made. It runs fast and is easy to use. My fire stick started slowing down and I don’t see that happening to this

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Best Smart TV Streamer currently out.

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple dominates the Smart TV Streaming segment. I’ve used both 4k options from Roku and Google TV. They get the job done and at a far better price, don’t get me wrong. However, if you want the most pleasant experience with the most seamless transitions between screens and fast loading times, an Apple TV should be your go to choice. Your kids probably already have an iPhone too. So they’ll enjoy air play.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Upgrade Apple TV 4K Streaming Device.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I had an Original 3rd Generation Apple TV and had gotten a lot of use out of it. I was Replacing my Mac system from probably 2003 and figured I'd Update to the 4K Model. so glad I did as I have a large collection of Digital Media with Music, Movies and some Photos. Would like to take a Class and learn How to really use everything to get the Full Benefit out of having it. Maybe in the Spring I will do jus that. Really like the Ease of Voice Operation makes it so much easier to find things. Havent figured out all the Bells & Whistles yet but I will get there. I had an In Home Consult that Helped me with the Replacement of my Old System ( Craig Pellegrinni ) was very helpful in guiding me as what to get to replace my aging system. I had an Epson printer that I despised and replaced it with another Brother Model which is easier to Operate and work with all together. I do have to get some kind of Adapter Expansion Box as there are only 2 Ports on the New iMac which is a Drawback. I hope to do that soon.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Gary Wolfpack

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love Apple television. We have four televisions and we have four apples. It gives us what we want. It’s easy to use and it’s a no brainerThey just keep getting better and better. recommended to Nora‘s friends and they have always been extremely happy. Keep up the good work, Apple that’s why I’m an Apple band Apple phone Apple TV and Apple watches thanks.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Overall performance, Remote

    Rated 5 out of 5 stars

    Best streaming device

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best quality sound and picture. Great remote. Easy to use.

    I would recommend this to a friend
  • Pros mentioned:
    Interface, Remote

    Rated 4 out of 5 stars

    Good streaming box

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased this mainly so I can access Apple Music. It's a nice companion streaming box that's secondary only to my Nvidia Shield TV Pro. I like the nice clean interface of the Apple TV but dislike that it's a relatively closed system when compared with the Shield TV which does everything. The remote is nice, but again takes second place to the backlit remote of the Shield TV. The Apple TV is a no-brainer for those already in the Apple ecosystem, but for us Android people, more of a niche product.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Great device.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great all around streamer, especially if you already like and have Apple products. The abitlty to do FaceTime calls through the Apple TV is pretty cool. It is a little weird to have to place the phone at the tv but its no a big deal if you’re only using yiur puone for the FaceTime call. The ability to do karaoke using thr music app and yohr phone is pretty cool too. If there was a dedicated camera to allow for this without using your phone would be a great option. Streaming apps seem to be the best on Apple TV compare to other streaming devices. The remote has a quality feel. Everything operates smoothly too. I still have to try playing games on it to see what that is like. Overall it is an excellent device but it is pricey when compared to other related products.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Amazing

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely an amazing product! Buying this product has total changed the way I watch TV! Easily connected to my Apple mini pods for an incredible surround sounds both of which I picked up from my local best buy. I recommend this product and Best Buy for the best deals on these wonderful devices.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Great product!!!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works as intended. No lag, extremely easy to set up.

    I would recommend this to a friend
  • Pros mentioned:
    Speed

    Rated 5 out of 5 stars

    APPLE TV 4k 10/10

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love Apple TV! I bought an new Samsung TV with built in smart features. It was so laggy and crashed half the time. Apple TV 4k device fixed all of that. All of the apps works smoothly and it's super quick. This is why I keep going back to Apple. You know it's going to be simple and work everytime.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great Device

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I put off buying this for a long time. My LG television has similar features, and I thought it would just duplicate what I had. It does, but it’s much easier to use and has a better selection of apps. One I particularly like is VidAngel which allows me to filter out any “objectional” material from programs.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Apple Streaming Device the Best

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We upgraded our Apple box to get full use of new OLED TV. It’s much easier to use. Seamless connection to TV, no lag time and beautiful picture. I know it’s more expensive than other streaming devices, but the others never worked as well for us. The Apple product works smoothly all the time.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Best Buy Employee

    Rated 5 out of 5 stars

    LOVE HERRRR

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    Best Buy Employee
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    LOVE MY APPLE TV! Makes things easy to use, look into Apple HomeKit if you havent set it up yet, a genuine game changer for tv quality too

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    apple tv

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    i really love my apple tv, easy to use and it’s pretty

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance, Remote

    Rated 5 out of 5 stars

    Best Streaming Device Available Today

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent! Right on par with every other Apple product. My Fire TV Stick was getting glitchy so I purchased this and ... big difference. It runs all the apps and never lags, amazing remote that will control volume +/-, interface with your phone etc. Definitely worth the price, especially if you are an Apple fan.

    I would recommend this to a friend
  • Pros mentioned:
    Remote, Speed

    Rated 5 out of 5 stars

    Excellent For Streaming

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A great upgrade from my first generation Apple TV. Very fast and works great. The remote is a big improvement from my first generation Apple Tv. The new remote works better than my Harmony Elite remote, since now I stream everything. The Harmony Elite remote was not always working great so I recycled it at Best Buy.

    I would recommend this to a friend