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Customer Ratings & Reviews

Your price for this item is $129.99

Customer reviews

Rating 4.8 out of 5 stars with 3294 reviews

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Rating by feature

  • Value

    Rating 4.7 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.8 out of 5 stars

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Cons mentioned filter

97%would recommend to a friend

Customers are saying

Customers are satisfied with the ease of use, picture quality, and responsive remote of the new Apple TV 4K. Many appreciate the smooth interface and improved performance compared to previous models, along with the reliable Wi-Fi and seamless streaming capabilities. The 4K picture quality is frequently praised. While some find the price high, the positive feedback on other features outweighs this concern for most users.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 2 Showing 21-40 of 3,294 reviews
  • Rated 5 out of 5 stars

    Still the King of Stream

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    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best smart streaming device on the market. This model has been rock solid for years, staying stable and responsive through every software update without a single crash. The ad-free interface is a major advantage over devices like Fire TV, Roku, and Google TV, keeping the experience clean and focused on content. With a new version expected from Apple soon, it may be wise to wait if you want the latest hardware, but at a discounted price this remains an excellent choice for anyone on a budget.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Another great Apple product

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Since our house has all Apple products, this is a great addition. The picture and sound quality is amazing. The interface is really easy to use.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great!

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    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great! I always prefer Apple TV over using the smart tv features of my actual tv. Always quick and responsive, and fits well into the Apple ecosystem with my other Apple products. Also, I love the different screensaver download feature which I believe you have to turn on in settings. I have it download any new screensavers using the the option for most frequently — which I believe is daily. I enjoy even just leaving the screensaver on as it adds to my enjoyment of my home, even when I’m not just watching tv. The picture is of a 10 year old 46” Samsung tv that I used my apple tv with until recently, and the screensaver is per Apple TV download, which seems to switch to another after some time, and so on until eventually it makes it back to this one, and often showing new ones as well. Hope this helps! Even with my relatively old tv on this picture, Apple TV definitely added to the experience. And all through WiFi to access the internet, yet still quick to respond and does not crash or have any issues — as usual at least in my experience owning several Apple products. I wouldn’t have it any other way, given how user friendly the ecosystem truly is. And the apps available on Apple TV work pretty well.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Idiot box no more, now a SMART BOX watcher!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This product from apple is unequivocally one of the best TV streaming services out there. Had a device from another competitor for over a few years and wondering why I didn’t choose this device earlier. Apple TV is so consistently easy to use and allows for so many numerous other apps and services along with gaming options to use with your apple ecosystem or without. People, you will not be disappointed with this device. Apple, you’ve done it once again, thank you.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    The Best TV Streaming Device

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple is just on another level. It is seamless to set up and it knows you before you know it. Other apple devices can connect to it. Since having it I look forward to sitting down and scrolling. No random distractions from unnecessary ads. Just you and your apps.

    I would recommend this to a friend
  • Pros mentioned:
    Remote

    Rated 4 out of 5 stars

    Love my Apple TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So nice not to have cable boxes and wires everywhere. Put one of these on each of my three tvs and got a holster for each one so it just sticks to the back of each v. No need for line of sight to it. I only need the Apple Remote now on each of my tvs and they all work exactly the same instead of before where I was juggling cable remote and three different brands of tv remotes. Takes a few days (for me, anyways) to get used to accessing favorite programs and channels but now it’s a breeze. Only downside to having this is that it can’t record programs, so if you miss them you have to get them on demand and that sometimes means waiting until the next day. Unless I’m doing something wrong, you also can’t go back to listen or watch something you missed when you’re watching live tv. Other than that, I love it.

    I would recommend this to a friend
  • Cons mentioned:
    Price

    Rated 5 out of 5 stars

    Pricy, tightly integrated entertainment gateway

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    As an Apple user, I’ve found the Apple TV 4K 64GB (3rd generation) to be a game-changer in my home entertainment setup. The speed and responsiveness, thanks to the A15 Bionic chip, is impressive. Switching between apps is a breeze and the integration with my other Apple devices is seamless. While it’s a bit pricier than other streamers on the market, as an Apple user, I found the value in its tight integration with Apple’s ecosystem. For non-Apple users, though, the price might seem a bit steep. Overall, it’s a solid choice for anyone looking to upgrade their home entertainment offering.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Best device

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This device is the best connection between your phone and TV. You don’t need to use your remote to control the TV; you can simply use it on your phone. It’s very user-friendly, and the picture quality is very nice.

    I would recommend this to a friend
  • Pros mentioned:
    Speed
    Cons mentioned:
    Lag

    Rated 5 out of 5 stars

    Amazing!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Definitely worth it. No lag, super fast. Blends well with apple ecosystem

    I would recommend this to a friend
  • Pros mentioned:
    Remote

    Rated 5 out of 5 stars

    Apple Tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Apple tv. It’s what you would expect from an apple product. The interface is very seamless and fast! You can switch between apps very quickly and resume Shows from where it was last paused. (As long as you dont close apps) You can use siri to search instead of typing. The remote is rechargeable with usb c. You can bluetooth audio to any bluetooth speaker or headphones. You can use your iphone or iwatch to navigate apple tv. We still use both tv remotes as apple tv remote will not replace your existing tv remote. We use apple tv remote 90 percent of the time. It will turn on and off your tv and control volume and you can set up custom profiles for the apple tv remote to perform functions of original remote. Ive set up the mute button to switch Inputs for gaming. The biggest reason to buy this was because our smart tv interface is notoriously slow. I would recommend

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    My Apple TV experience

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    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my Apple TV boxes! They make everything much smoother around the house

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    AMAZING PRODUCT

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this product. It is by far the best streaming box I have used. It is fast has no ads and integrates so well with the Apple ecosystem. It’s very nice to calibrate the TV colors with just my iPhone! The remote battery also almost never needs charged it lasts so long!!

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Best ever

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great article I’m gonna buy another one soon I like the way it work on my tv

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Speed

    Rated 5 out of 5 stars

    It's perfect!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very happy with my purchase! I lost my last Apple TV in the breakup. Jokes on him, though, the new model is so much faster! Easy to set up - I was watching Gilmore Girls within minutes of opening the box!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Overall performance

    Rated 5 out of 5 stars

    THE BEST APPLE TV 4K

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The newest third generation, Apple TV 4K is the best I have owned. It is smaller and has no ventilation holes, suggesting it to be fully solid state. The quality of the picture is even better and the TV is just as easy to set up if not easier than last year‘s model, if you like to stream, this third generation, Apple TV 4K is for you

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Best product ever

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have no problems with Apple TV . Everything is perfect . Everything works perfectly fine and I have no issues with the Apple TV. The 4k looks very amazing compared with Roku .

    I would recommend this to a friend
  • Pros mentioned:
    Remote

    Rated 5 out of 5 stars

    Top Tier Streaming!

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    Posted . Owned for 6 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Apple TV 4K is like the Swiss Army knife of streaming devices. It effortlessly brings your entertainment to life with stunning 4K HDR visuals, and the processing power ensures everything runs buttery smooth. The refreshed Siri Remote is a game-changer, making it a breeze to navigate through your favorite shows and movies, and that clickable touchpad is surprisingly satisfying to use. With a vast library of apps and the integration of Apple Arcade, you're spoiled for choice when it comes to content. It's like having your own personal theater, and if you're deep into the Apple ecosystem, it seamlessly syncs with your other devices. Whether you're a casual viewer or a binge-watching pro, the Apple TV 4K offers a top-notch streaming experience with that signature Apple flair.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    GOOD PURCHASE

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I LOVE IT, I THINK EVERYONE SHOULD OWN ONE IN THEIR HOME .

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    An Impressive Entertainment Experience

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The latest generation of Apple TV 4K offers an impressive entertainment experience. With its powerful A12 Bionic chip, the device delivers smooth and responsive performance, making streaming and gaming enjoyable. The 4K HDR content looks stunning on compatible TVs, and the enhanced color and contrast bring movies and shows to life. Additionally, the new Siri Remote with a touch-enabled clickpad and dedicated buttons improves navigation and overall user experience. The integration of Apple's ecosystem allows seamless access to apps, services, and personalized recommendations. While the price might be a bit higher compared to other streaming devices, the overall performance and features make it a worthwhile investment for Apple enthusiasts and those seeking top-notch streaming quality.

    I would recommend this to a friend
  • Pros mentioned:
    Remote

    Rated 5 out of 5 stars

    The Upgraded Remote is worth the purchase!

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this new Apple TV device. It was easy to set up, it’s easy to use and I’m SO happy to be rid of our previous taped up, broken glass Apple TV Remote? (Who thought that was a good idea? Oh yea, our iPhones have the same glass) This updated remote has a mute button, volume control, Siri voice control and a power button! Yes! Only thing it needs now is the ability to show up on the Find My app when it gets lost in the cushions.

    I would recommend this to a friend