Customer Ratings & Reviews

I was very skeptical of buying due to price but it was well worth it. It works without hesitation, it will better if you are integrated with apple already like an iPhone. The processor on this is overkill in a good way. All apps load quickly and very little hesitation at all. Best part is, no ads. There are no ads on the platform and only shows you “continue watching” section on your home row apps. Also, the iPhone remote app is by the best phone remote control app I’ve ever used. And, if you own AirPods it’s a nice touch to use spatial audio. Would recommend if already in the ecosystem!

Very easy to set up. Remote is simple and to the point. I learned some tips on you tube on how to work some things. It goes well with my new TV. I would highly recommend this produts.

Our older Apple TV (2nd generation) had an "optical audio out" port which we had used to connect to our older sound system. This version (4k 3rd generation) does not have "optical out." However, you can connect the audio through airplay to your previous Apple TV (which is still connected to your excellent but OLD sound system.) There are good directions on google. You don't need any other new equipment. It only takes a bit of time to figure out, BUT it is so worth it. The 4K picture makes our 7 year old TV work like new! Go to Google to learn how to use your TV's settings to get the best picture with this new device, and UPDATE the firmware on your TV). We are very very pleased with this purchase. Settings and remote required patience, at first, but the results have been amazing.

Apple TV is the best, and this generation is a welcome upgrade.

While more expensive than it's competitor's, I think it is worth the money. Great picture & an easy way to cast my iphone to my tv screen.

The best and i have 6!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

This is the best streaming box I’ve used. Tried Amazon fire sticks, Rokus, google tv, and this has left me with the least complaints. Fast at loading no buffering, can operate the tv and the soundbar through the Apple TV remote. I’ll definitely be buying more for other tvs around the house.

Love how fast you can navigate and switch between apps. Few times faster than using your smart tv. Best quality , as expected . Just updated to new OS version las week, working even better

Great product. I needed this to screen mirror in my school.

Remote is much better than the old one.. The Apple TV box itself out performs the previous model ,much Faster,better picture and really works better with my AirPods . Absolutely love it…better than advertised

It works great and does just what it’s supposed to.

We have two and we love them. If you’re not already entrenched in Apple’s ecosystem, this isn’t for you, though.

I bought it so I could watch Crunchyroll because the ps5 app always buffers or crashes. OMG, it works so well with Crunchyroll that I have barely turn on the ps5 to use their apps and now watch all shows on the apple device. We are primarily a android household but own one ipad which made setup easy.

Nice upgrade to the previous version. I like the new remote and the performance is a lot better.

Went from a Roku to an Apple TV and like the experience better. The only issue I noticed is favorite pictures not appearing as a screensaver. This device completes the ecosystem. I wish the price was more competitive.

Way faster and snappier than Firestick or Roku. I’ve been fighting the Apple ecosystem for too long ven though I own a iPhone, Apple Watch, iPad, air pods and more. The Apple TV 4K+ is another “doh, why didn’t I do this sooner” moment. BB had it delivered in no time. Way better than an Amazon purchase. You KNOW where you’re getting it from.

Best purchase ever. Super fast and reliable, makes connecting with your iPhone so much better. 10 out of 10 recommend and also bought another one for bedroom

Bought an open box. A great deal and picture quality and speed has gotten noticeably crisper. This is our 1st 4K gen2 and it is noticeably better. Got is for $65 because it was an open box. Perfect!

Easy to install and works well--getting all the connections -- THANKS to the Geek Squad for seeing my problem and ordering it!

Performs perfectly and does a a to what it was advertised to do