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Customer Ratings & Reviews

Your price for this item is $254.99
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The comparable value price is $299.99

Customer reviews

Rating 4.5 out of 5 stars with 2779 reviews

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Rating by feature

  • Picture Quality

    Rating 4.0 out of 5 stars

  • Sound Quality

    Rating 4.0 out of 5 stars

  • Brightness

    Rating 4.1 out of 5 stars

Pros mentioned filter

Cons mentioned filter

91%would recommend to a friend

Customers are saying

Customers admire the 43” Class LED 4K UHD Smart Fire TV Edition TV for its exceptional picture quality, affordable price, and simple setup process. The Fire TV integration is also well-received. However, some users have concerns about the durability of the TV, with reports of short lifespans and screen issues. Additionally, the remote control could be improved for better user-friendliness, and the viewing angle is slightly limited.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 2,779 reviews
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Clear picture & easy setup!!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Clear picture. Easy to setup and connect to WiFi, Netflix, and Hulu. Voice commands work great. Usually I have to get my kids to setup. I was able to do it myself.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great for use as a monitor

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased this television to use as a monitors. Now, I know what you are thinking...it's too large to be a monitor. Well you could be right but in the right instance and space it works very well for me. The size of the display allows me to adjust the window size of each application and have multiple applications running all at once. I could not do this with my previous 24" monitor mainly because by the time I shrunk everything down...I could no longer read anything as the font was too small. So, if you are looking to use this as a monitor as well as a 4K television, it works wonderfully. Computer is an Early 2015 Macbook Pro. Connection used is the HDMI cable.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi! Thank you for sharing your thoughts and experience about this TV! We are really happy to read that you are enjoying all the features that this model has. Thank you for choosing our brand.

      Viridiana E.
      Insignia Support.
      https://www.insigniaproducts.com/contact-us BBY-ExBrand_Insignia

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is a perfect size for my office, color is rich, and the built in fire from amazon is perfect. I enjoy Amazon Fire even though we are an Apple house. Easy access buttons on the remote. Set up was a breeze.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Excellent value and love the built in Fire TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great TV, especially for the price we got it for on Black Friday. The remote is very similar to the Fire TV remote and I find it very convenient not having to hook anything up to this TV since it already has Fire TV built in. The screen is very bright and clear and the speakers are much better than most TVs. The volume gets very loud so we are now reconsidered our original plan to add a soundbar. We added an intenna to watch local channels and if you do that, the channels become integrated within the Fire TV home menu so you can see what’s on TV without having to switch back and forth between inputs.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi, Stephen.

      I want to take a moment to appreciate the time you took to share this review of your Fire TV Edition TV with us. It is always encouraging to read this type of comments and they allow us to continue striving to provide only the best products to our customers. It is great to read that you are enjoying the whole Fire TV experience!

      Cesar G. - Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv for the price. Wakes up quickly. We cut the cable cord a while ago so amazon prime, Netflix and Hulu are the main things we use the tv for. They all load quickly and look great. Very surprised how nice it is for the price.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello TJ22,

      I hope you are well, and that you are enjoying your new TV. Please let us know if you have any question or concern. We remain at your service.

      - Pam M. Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Reliability

    Rated 2 out of 5 stars

    I’ll pay more for a better brand next time.

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased this tv thinking it would be nice for my grandma, to use voice and the easy remote. While the picture and sound was great for 1 1/2 years, it was a constant battle to train how to change the source back to cable or for random audio going silent mode etc. not a tv to buy elderly. Second, the tv went black (had strange lines on bottom then stopped working. Warranty is only a year for manufacturing… which seems silly on a tv. Make a better product for at least a 2 year span. Trash. Picture is when it stoped working.

    No, I would not recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Pleased w/ Product and customer service

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this TV online as an open box purchase for the discount. But after a week the picture started to fail. I did have to return it to the store. The drive to UTC was slightly inconvenient. However once I was there the representative took very good care of me in a friendly, efficient and professional manner. I wish could remember his name. They did not have open box TV in the store so I got a brand new television. I’m very very happy with the quality of this TV. 4K is the way to go.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Awesome Deal

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my Fire Tv. Wonderful sound and picture. Love the ease of all the apps built in.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    Insignia™ - 43” Class LED 4K UHD Smart Fire TV

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    very good picture, very good sounds, easy to use, very nice tv.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Perfect

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely love this television. Great Picture clarity and sound. Love all the possible app connections and syncing with other devices. Bought as a secondary television for guest room. I could have saved a ton of money if purchased as primary instead of LG.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Just right!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my new Insignia TV. The size is perfect, not too small, not so big it overtakes my bedroom. The 43" is just right. The picture is amazing, so glad I went with 2160p. It as super easy to take out of the box with the bag handles. And putting on the feet was a breeze.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello, We would like to thank you a lot for sharing your experience with this product, these comments help us a lot to know that you are enjoying your devices, and motivates us to improve further to keep delivering a premium experience. If you have any questions about this or any other Insignia Product and we will gladly assist you in the best way possible. Hector S. - Insignia Support https://www.insigniaproducts.com/contact-us BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Nice tv

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    Posted . Owned for more than 2 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice tv Great product can’t beat it well worth it great deal I would buy it again works great

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love this tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this tv for my room and it’s perfect definitely big enough for a room at the barracks. Was delivered fast and no damage to the tv

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Storage

    Rated 1 out of 5 stars

    Good as a TV. Needs more memory to be a Fire TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So, I've had this TV less then a month and the internal storage is already full after adding less then a handful of apps. Once the storage it's full you'll get a message telling you to delete apps. I added a 3.0 64 Gb usb external storage (this took multiple attempts and killed one of my USB drives) hoping this would solve that problem. It did not. I was only able to only move 4 apps to the external/internal device. Also, I had problems with the voices not syncing to the screen which I think is related to the lack of storage. There appears to be just over 4 Gb of built in storage. I wish all of this would have happened before the return window expired. The good is that it is a crisp and decent sounding tv. Also, the customer support seems friendly and knowledgeable. If you want a good tv this might work for you. If you want a Fire TV or a smart tv I'd look for one with more storage unless you plan to have limited apps.

    No, I would not recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great Tv for my new apt

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am so happy with my purchase! We just moved into our new apt and this tv is perfect. It’s simple to install apps!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome smart TV to have

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my smart tv it display the picture very clear just the right size for my bedroom

    I would recommend this to a friend
  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Awesome for price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this for my wife for mothers day. Use it for gaming we like co-OP campain games. 4k and I got it for 199 it's awesome.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice price great quality! Picture shows well, I haven’t had any problems with the television.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great value

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Hard to beat for the price. Reasonable picture and sound. Amazon features exactly as anticipated.

    I would recommend this to a friend
  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Super TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great smart TV with 4K resolution....Highly recommend this affordable TV..!!!!!!

    I would recommend this to a friend