Customer Ratings & Reviews

So far the cable has been good. It charges my 6s at roughly the same speed, if not faster, as my previous cables from other brands. The quality seems to be good for the price point and I would imagine it will last for a good amount of time.

I purchased one for my car and one to replace the expensive IPhone cable I had because the wires broke and it wouldn't charge my phone anymore. These work just a good as the more expensive brand and seem to be more durable.

I purchased this to replace a charge cable that seemed to have a short and wasn’t working consistently. This cable works as expected and works every time, making me a much happier person!

Glad I bought a true replacement as the after market chargers tend to really fall apart and fast. No issues with compatibility and my son says he loves having a new one as it works wonderfully for him! A great purchase!

Compared to a higher priced Apple cable, this is about on par. Definitely beats out other cheap brands. Have been using this cable in both my car and in my house in various cable lengths, and have yet to get the turtle neck of doom

I have 4 Apple users in my home. Insignia brand is all we use. Price is good and the quality of build is good. Always worth paying a little extra to get the certified cables and not a cheap $1.00 after market cable.

I got this charger just because it came as a bundle, making my purchase of two other products about $20 cheaper than if I hadn't added the charger to my order. It's just a normal charger & does what it's supposed to do!

this item works just as well as the Apple name brand version "lighting" charging cable for the iPhone 5 and other Apple items that require this kind of cable at much lower price. Do highly recommend this item. Had no problems with this item.

These cables are cheaper than the apple version but they wear out or break even faster than the apple ones. If you go through charging cables pretty quickly (like we do), then this is a good option to save money when you are having to buy them multiple times or several at once.

I had a pair of these from last year and the one the dog didn't get a hold of is still going strong. Great bang for your buck and bought a couple more to help charge more devices.

I purchased 3 of these charging cables to charge our IPhones. They have worked really well. They were also on sale so I bought three cords. One cord will be added to our travel pack to take on trips.

This is an excellent 3rd party lightning cord for my wife's iPhone 7 plus. It was purchased to provide a charge in car and house. Some 3rd party cords don't work or last long. So far this one has been good.

I purchased this as an alternative to spending more than 3 times the price for an Apple branded charge cord. The quality of the cord seems to be as good as my Apple cord and, as a bonus, the color matches my car where I use the cord!

Quality cable that was economical. It appears to be a much better cable than the super cheap cables sold on ebay. Great option if you are in a pinch and need it right away. I have had it for a few months now and it is holding up great.

I have replaced my Apple USB charging cord twice because of simple wear and tear. The Apple cord is a thinner and a more delicate cord compared to this one when used daily. I prefer this thicker more durable cord. I recommend this cord!

I like that this is a four foot cable, it reaches from the outlet near the floor to the top of my desk and allows me to use my iPhone while it’s charging. The standard 3’ is a little too short to allow that.

Cost effective compared to buying apple product. It works just as well with my iPhone for a fraction of the price. I love Insignia brand products. They always work for me.

Wanted a longer cable but the 6 feet cables are too long. This four foot was just perfect for where I wanted to use it. I wish Apple made the 4 foot the standard cable when purchasing Apple products

...The fruit-branded cordS (more than one) that I've used in my vehicle for my otherwise excellent fruit- branded phone. This cord appears to be robust with an appropriately durable insulating cover. Much better than the OEM product.

Ordering this online was a godsend. My cord took its last breath, I didn’t have time to go to the store. The price was great, and it got here really quickly! Big thumbs up from me!