Best Buy Tech Fest SaleEnds Sunday. Limited quantities. No rainchecks.Shop now

Skip to contentGo to Product Search
Main Content

Customer Ratings & Reviews

  • Front. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Angle. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • LG OLED evo AI OLED77B5PUA "77" Class (77.4" Diag) 67.7" 2" C . C O 11 38.9 77.4" 41.6" - - - i LG 55.2 12.6* Dimensions (Inches W x H x D) 67.7 x 38.9 x 2 (without stand) 67.7 x 41.6 x 12.6 (with stand) 55.2 (stand footprint) What's in the box Magic Remote Stand Remote Control Batteries Quick Start Guide Power Cable
  • Back. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Alpha 8 Al Processor Gen2 Enjoy outstanding picture powered by the a8 Al Processor, which uses AI to detect what you're watching and automatically improves the picture and sound quality. AI 4K LG BJ Processor Gen2 AI Performance Compared to 2025 QNED NPU Approx. 1.7x Greater AI Neural Processing CPU 1.4x Faster Operation *Performance results based on LG internal testing of the LG aB Processor Gen2 VS. the LG a7 Processor Gen8. LG a7 Processor Gen8 available on UA77.
  • Perfect Black Unveil mesmerizing depth, detail, and contrast with true black levels whether it's bright or dark around you. *LG OLED Display is verified by UL for Perfect Black measured to DMS 11.5 Ring-light Reflection standards. *Actual performance may vary depending on the ambient lighting and viewing environment. Perfect Black technology delivers black levels <0.24nit up to 500lux UL AmIsa PEDERLA
  • Perfect Color 100% Color Fidelity and 100% Color Volume for accurate lifelike colors even in sunlight or dark environments. Perfect Color technology delivers color consistency levels >9% up to SO0IuM Independently Tested for Quality and Workmanship CheckPlus: 100 % Color Fidelity up to 500 luxe (by C DE2000 with 125 color patterns) [www.IntertekCheck.com](http://www.IntertekCheck.com). Independently Tested for Quality and Workmanship CheckPlus: 100 % Color Volume to DCI-P3 oi PSSEANE Intertek [www.IntertekCheck.com](http://www.IntertekCheck.com). 100% Color Fidelity and '100% Color Volume to DCI-P3' applies to 2025 OLED TVs. *LG OLED Display is verified by UL for Perfect Color measured to IDMS 11.5 Ring-light Reflection standards. *100% Color Volume is defined as the performance of display which is equal or greater than the size of DCI-P3 standard color volume as verified independently by Intertek. *The LG OLED Panel is certified by Intertek for 100% Color Fidelity, measured to IDMS 11.5 Ring-light Reflection standards.
  • "Al Picture Pro Analyzes each frame, enhances resolution, brightness, depth, and clarity to bring every scene to life. *Al Picture Pro will not work with any copyright-protected content on OTT services. *image quality of upscaled content will vary based on the source resolution."
  • 4K Super Upscaling: Transform your regular content into 4K for sharper definition with detail, even on our biggest screens. *Image quality of upscaled content will vary based on source solution.
  • HDR10 Pro delivers a dramatic visual experience by enhancing each color on your screen for a "WOW" effect. SDR HDR10 Pro *Image quality of upscaled content will vary based on source solution.
  • Al Voice ID with My Profile LG AI Voice ID recognizes your voice and offers tailored recommendations. 5 TANGIBLE WONDERS Home Office Game Music Home Hub Sports ... CH prime NETFLIX video Disney+ hulu 718 sling tv . Youlube max tubi - plutoh shopen -. - ca - Top Picks For You "Switching to my account" *Reduced or limited content may be shown depending on region and network connectivity. *Voice ID support may vary by region and country and is available on OLED, QNED, NanoCell, and UHD TVs released from 2024 onwards. *Voice ID is available for LG Apps, Home, Home Hub, LG Fitness, Sports Alert, Home Office, Music, Games, and PPW.
  • Al Magic Remote: Navigate webOS easily with new Al button and smarter intuitive controls. Click, Point, Scrolling, Al Button. Guide 123 ADISAP Al. *AI Magic Remote's design, availability and functions may vary by region and supported language, even for the same model. *An internet connection is required for use. *Al Voice Recognition is only provided in countries that support NLP in their native language.
  • webOS Technology & Engineering Emmys The Heart of Home Entertainment LG's Emmy Award-Winning webOS Smart TV Platform Enjoy intelligent entertainment with webOS, LG's built-in smart TV platform, backed by over 10 years of cutting-edge innovation. CH Netflix Disney+ Hulu Prime Video webOS Watch 300+ FREE live channels and stream thousands of on-demand movies and series. Endless content Play 500+ FREE single-player and multiplayer games. Good as new Binge all you want with access to popular game titles through our webOS Re:New program, which automatically equips you with new software updates and version upgrades for 5 years.
  • webOS Re:New Program: Enjoy 5 years of performance and peace of mind. With LG's Re:New Program, enjoy new software updates and feature refreshes for 5 years.
  • LG 4 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
  • Alt View 17. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • GUIDE LIST AI 1 2 3 AD/SAP + NETFLIX prime video Disney + LG Channels sling alexa LG
  • Alt View 31. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Alt View 32. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Alt View 33. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Alt View 34. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • LG OLED B5 Series Testimonial Video video 3 minutes 04 seconds
  • LG 2025 webOS - Overview video 3 minutes 06 seconds
  • Class B5 Series Features Video video 0 minutes 19 seconds
  • LG OLED B5 series Features Video video 0 minutes 19 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds

LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025)

Model:
OLED77B5PUA
SKU:
6621813
Highly rated by customers for:
$1,499.99
Save $1,500
Comp. Value: $2,999.99

Customer reviews

Rating 4.7 out of 5 stars with 366 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers appreciate the excellent picture and OLED quality of the 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025). Users find the TV easy to set up and enjoy its sleek design and perfect size. However, some customers have noted that the brightness could be improved.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 18 Showing 341-360 of 366 reviews
  • Pros mentioned:
    Picture quality

    LG OLED is the best.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Such a beautiful tv. The colors and the bigger screen makes everything enjoyable to watch.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    LG tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv is great and delivery was fast and easy. Took only a few minutes to set everything up

    I would recommend this to a friend

  • My Second of Three LG OLEDs!!!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic Picture and Price! This is a Fantastic TV for the price. It’s supposed to be the “ entry” model but it’s REALLY GOOD!!!! For reference, I also have a 65” C-4 and a 77” C-5 to compare it to. They are All GREAT! I did add a Soundbar to improve the Audio.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Great TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV like you can see and touch everything on the screen

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Great tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv has a great picture quality and resolution.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Tv picture

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I will never go back to a led tv! the picture is a lot better.

    I would recommend this to a friend

  • LG over Samsung

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome tv. First LG. Came from a 75” Samsung uhd. This 77” is much better in all aspects. The remote is pretty awesome also. New LG fan here OLED is a mandatory. Never going back

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    OLED Rocks

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice addition to home, really good upgrades after 15 years to home entertainment.

    I would recommend this to a friend

  • Singha

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great OLED TV ever seen, Nice sound , great picture and best quality, Also very slim body makes this LG great TV.

    I would recommend this to a friend

  • Happy customer

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Incredible deal on a top of the line TV. One of the best purchases we’ve made. The installation service as top tier and worth every penny! Very professional and quick. 10/10 experience

    I would recommend this to a friend

  • Good purchase and service

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good product and good service from Bestbuy. They really live upto there name

    I would recommend this to a friend

  • Best tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv ever the quality is so good the sound is perfect

    I would recommend this to a friend

  • Quality picture and price point

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture for any lighting or room in the house.

    I would recommend this to a friend

  • Great TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good TV, glad we purchased. Enjoying this TV everyday.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Highly recommend

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV picture quality is great, would purchase again!

    I would recommend this to a friend

  • We are very satisfied

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are very happy with the TV really feels up the space and looks so beautiful.!

    I would recommend this to a friend

  • TV LG

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very Happy and satisfied single remote usage, clarity of screen and pictures

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Remote and menu navigation is inferior

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is good. Do not like the remote or navigation of the menu and would for this reason not buy an LG again.

    No, I would not recommend this to a friend

  • LG OLED B5 77"

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great crisp picture and the view from angles and sides is amazing!

    I would recommend this to a friend

  • 77" LG T.V.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    T.V is great , great service , showed what kind of service they give you . Also gave me $300 back for Black Friday.

    I would recommend this to a friend
Page 18, Showing 341-360 of 366 reviews
Sign in or Create Account

Get the latest deals and more.

Best Buy appLearn more
Share on YouTubeShare on InstagramShare on TikTokShare on FacebookShare on PinterestShare on X
Best Buy Canada
AccessibilityTerms & ConditionsPrivacyInterest-Based AdsState Privacy RightsHealth Data PrivacyDo Not Sell/Share My Personal InformationLimit Use of My Sensitive Personal InformationTargeted Advertising Opt OutCA Supply Chain Transparency Act
In-store pricing may vary. Prices and offers are subject to change. © 2026 Best Buy. All rights reserved. BEST BUY, the BEST BUY logo, the tag design, and MY BEST BUY are trademarks of Best Buy and its affiliated companies.